//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European research studies"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~subject:"Marketingmanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Absatzbereich"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Marketing
17
Marketing management
12
Internet marketing
9
Online-Marketing
9
Social Web
6
Social web
6
Consumer behaviour
5
Konsumentenverhalten
5
Social media marketing
4
Beziehungsmarketing
3
Internet
3
Marketing education
3
Relationship marketing
3
Betriebswirtschaftsstudium
2
Brand management
2
Confidence
2
E-Mail
2
E-commerce
2
E-mail
2
Electronic Commerce
2
Entrepreneurial marketing
2
Graduate business education
2
Higher education institution
2
Hochschule
2
Innovation
2
Interactive marketing
2
Markenführung
2
Market research
2
Marketing higher education
2
Marktforschung
2
USA
2
United States
2
Vertrauen
2
Advertising
1
Art trade
1
Arts
1
Arts and Society 5.0
1
B-to-B-Marketing
1
B2B marketing
1
more ...
less ...
Online availability
All
Free
6
Undetermined
4
Type of publication
All
Article
11
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
12
Author
All
Barandas, Hortensia
1
Cummins, Shannon
1
D. V., Filin
1
Dixon, Andreas
1
Hartemo, Mari
1
Holliman, Geraint
1
Hutchins, Amber L.
1
I. G., Peshkova
1
Leventhal, Richard C.
1
Lukiyanto, Kukuh
1
Mansour, Dina
1
Marciszewska, Barbara
1
Marciszewski, Piotr
1
O. A., Mitko
1
Peltier, James
1
Pettersen-Sobczyk, Monika
1
Rowley, Jennifer
1
Sołoducha, Krzysztof
1
Swanson, Andree
1
T. B., Erokhina
1
V. A., Bespalko
1
V. U., Shalimova
1
V. V., Troilin
1
Wijayaningtyas, Maranatha
1
more ...
less ...
Published in...
All
European research studies
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Industrial marketing management : the international journal for industrial and high-tech firms
51
Journal of business research : JBR
51
European journal of marketing : EJM
21
Journal of marketing management : MM
21
SpringerLink / Bücher
19
Journal of marketing
18
Journal of Islamic marketing : JIMA
16
Journal of business-to-business marketing
16
Lehrbuch
16
The journal of business & industrial marketing
16
Journal of strategic marketing
15
Marketing intelligence & planning
15
Springer eBook Collection
15
Marketing theory
14
Journal of the Academy of Marketing Science
13
AMS review : official publication of the Academy of Marketing Science
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of research in marketing and entrepreneurship : JRME
12
Business horizons
11
International journal of islamic marketing and branding
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of marketing communications
9
Journal of research in marketing and entrepreneurship
9
OECD Health Statistics
9
Cogent business & management
8
Journal of macromarketing
8
McGraw-Hill/Irwin series in marketing
8
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
8
Europäische Hochschulschriften / 5
7
Journal of Islamic marketing
7
Journal of business ethics : JOBE
7
Series / American Marketing Association
7
EBSCOhost eBook Collection
6
Gabler Edition Wissenschaft
6
Meffert-Marketing-Edition
6
Review of marketing research
6
AMA educators' proceedings
5
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
5
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Influencer marketing in the promotion of cities and regions
Pettersen-Sobczyk, Monika
- In:
European research studies
26
(
2023
)
4
,
pp. 35-43
Persistent link: https://www.econbiz.de/10014531852
Saved in:
2
Influencer marketing as a method of solving the crisis of trust in digital content marketing
Sołoducha, Krzysztof
- In:
European research studies
25
(
2022
)
3
,
pp. 634-645
Persistent link: https://www.econbiz.de/10013532441
Saved in:
3
The visual arts in society : their role in marketing communication and shaping social attitudes
Marciszewska, Barbara
;
Marciszewski, Piotr
- In:
European research studies
24
(
2021
)
1
,
pp. 748-762
Persistent link: https://www.econbiz.de/10012512588
Saved in:
4
Technology adoption as an innovation in entrepreneurial marketing dimension allowing to improve micro and small businesses' performance
Lukiyanto, Kukuh
;
Wijayaningtyas, Maranatha
- In:
European research studies
23
(
2020
)
1
,
pp. 552-564
Persistent link: https://www.econbiz.de/10012286779
Saved in:
5
Digital marketing and digital logistics in consumer communication
T. B., Erokhina
;
O. A., Mitko
;
V. V., Troilin
- In:
European research studies
21
(
2018
)
2
,
pp. 861-867
Persistent link: https://www.econbiz.de/10012222037
Saved in:
6
Marketing and managerial competitiveness in modern organizations
V. A., Bespalko
;
I. G., Peshkova
;
V. U., Shalimova
;
D. …
- In:
European research studies
21
(
2018
)
2
,
pp. 962-969
Persistent link: https://www.econbiz.de/10012222069
Saved in:
7
High-tech entrepreneurial content marketing for business model innovation : a conceptual framework
Mansour, Dina
;
Barandas, Hortensia
- In:
Journal of research in interactive marketing : …
11
(
2017
)
3
,
pp. 296-311
Persistent link: https://www.econbiz.de/10011779162
Saved in:
8
Email marketing in the era of the empowered consumer
Hartemo, Mari
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 212-230
Persistent link: https://www.econbiz.de/10011567075
Saved in:
9
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
10
Technological applications to the marketing classroom
Leventhal, Richard C.
;
Swanson, Andree
- In:
Journal of research in interactive marketing : …
10
(
2016
)
2
,
pp. 102-111
Persistent link: https://www.econbiz.de/10011590135
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->