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~isPartOf:"Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives"
~isPartOf:"Journal of consumer marketing"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Clothing industry"
~subject:"Markenführung"
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Clothing industry
Markenführung
Fashion
94
Mode
94
Consumer behaviour
86
Konsumentenverhalten
86
Textile distribution
51
Textilhandel
51
Bekleidungsindustrie
30
Brand management
26
Einzelhandel
23
Retail trade
23
Beziehungsmarketing
21
Relationship marketing
21
Online retailing
20
Online-Handel
20
Social Web
17
Social web
17
Luxury goods
14
Luxusgüter
14
Clothing
13
Bekleidung
12
Brand image
11
Markenimage
11
Brand
9
Distribution channel
9
Markenartikel
9
Vertriebsweg
9
Customer satisfaction
8
Kundenzufriedenheit
8
China
7
Dienstleistungsqualität
7
E-commerce
7
Electronic Commerce
7
Internet marketing
7
Online-Marketing
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51
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Loureiro, Sandra Maria Correia
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Aslam, Usman
2
Bardey, Aurore
2
Park, Hyejune
2
Silva, Emmanuel Sirimal
2
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1
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1
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1
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Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
Journal of consumer marketing
Journal of retailing and consumer services
Journal of fashion marketing and management
112
Journal of global fashion marketing : JGfM
44
Journal of business research : JBR
28
International journal of consumer studies
18
International journal of production economics
16
Business history
13
Asia Pacific journal of marketing and logistics
12
International journal of retail & distribution management
11
SpringerLink / Bücher
11
The journal of brand management : an international journal
11
The journal of product & brand management
11
Cogent business & management
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
The international review of retail, distribution and consumer research
9
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
8
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
8
International journal of retail and distribution management
8
Journal of Islamic marketing
8
Technological forecasting & social change : an international journal
8
Contemporary case studies on fashion production, marketing and operations
7
Journal of economic geography
7
Springer Series in Fashion Business
7
Young consumers : insight and ideas for responsible marketers
7
Business history review
6
Fashion marketing
6
International journal of business and globalisation : IJBG
6
International journal of production research
6
Springer eBook Collection
6
Sustainability in fashion : a cradle to upcycle approach
6
Transportation research / E : an international journal
6
European management journal
5
Intelligent fashion forecasting systems : models and applications
5
International journal of advertising : the review of marketing communications
5
Journal of business anthropology
5
Journal of marketing management : MM
5
Journal of open innovation : technology, market, and complexity
5
Springer eBook Collection / Business and Management
5
Sustainable Luxury : An International Perspective
5
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ECONIS (ZBW)
51
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51
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1
Promoting access-based consumption practices through
fashion
renting : evidence from Italy
Savelli, Elisabetta
;
Francioni, Barbara
;
Curina, Ilaria
; …
- In:
Journal of consumer marketing
41
(
2024
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10014471208
Saved in:
2
Measuring employee-consumer integrated retailer brand equity
Rudkowski, Janice
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014460871
Saved in:
3
A closer look at the menswear market in brazil
Sandes, Fábio Shimabukuro
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 49-72)
.
2023
Persistent link: https://www.econbiz.de/10013543374
Saved in:
4
Visual strategies of luxury and fast
fashion
brands on Instagram and their effects on user engagement
Yoo, Jinyoung Jinnie
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014373355
Saved in:
5
Fashioning the future generation : Generation Z Indian consumers' attitudes towards Western and Indian
fashion
Bardey, Aurore
;
Mehdiratta, Utkarsha
;
Turner, Rose
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 19-48)
.
2023
Persistent link: https://www.econbiz.de/10013543371
Saved in:
6
Understanding the usability of retail
fashion
brand chatbots : evidence from customer expectations and experiences
Aslam, Usman
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364467
Saved in:
7
The impact of reverse logistics process coordination on third party relationship quality : a moderated mediation model for multichannel retailers in the
fashion
industry
Haq, Mahin
;
Moazzam, Muhammad
;
Khan, Abdul Salam
; …
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303379
Saved in:
8
Analyzing consumer expectations and experiences of Augmented Reality (AR) apps in the
fashion
retail sector
Aslam, Usman
;
Davis, Leon
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460819
Saved in:
9
How do social media influencers induce the urge to buy impulsively? : social commerce context
Shamim, Komal
;
Azam, Muhammad
;
Islam, Tahir
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462162
Saved in:
10
Consumer responses to trade-offs in eco-friendly clothing : the moderating effects of
fashion
leadership and regulatory focus
Hyun, Jonghan
;
Lee, Kiwon
;
Kim-Vick, Jihyun
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012433733
Saved in:
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