//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Harvard business review : HBR"
~isPartOf:"Journal of retailing and consumer services"
~language:"dan"
~language:"eng"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Personalmanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Markenführung
Markenimage
Personalmanagement
Consumer behaviour
831
Konsumentenverhalten
831
Beziehungsmarketing
612
Relationship marketing
612
Einzelhandel
344
Retail trade
344
Customer satisfaction
317
Kundenzufriedenheit
317
Brand management
315
USA
256
United States
256
Dienstleistungsqualität
246
Service quality
246
Brand image
181
Strategic management
165
Strategisches Management
165
Brand
156
Markenartikel
154
Online retailing
125
Online-Handel
125
Marketing management
113
Marketingmanagement
113
Social Web
111
Social web
111
Führungsstil
98
Leadership style
98
Innovation management
95
Innovationsmanagement
95
Internet marketing
93
Online-Marketing
93
Customer service
84
E-commerce
84
Electronic Commerce
84
Kundenservice
83
Corporate Social Responsibility
82
Corporate social responsibility
82
Organisatorischer Wandel
82
Organizational change
82
more ...
less ...
Online availability
All
Undetermined
258
Free
5
Type of publication
All
Article
384
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
385
Aufsatz in Zeitschrift
385
Case study
18
Fallstudie
18
Interview
6
Conference paper
2
Konferenzbeitrag
2
Collection of articles of several authors
1
Conference proceedings
1
Konferenzschrift
1
Sammelwerk
1
more ...
less ...
Language
All
Danish
English
Author
All
Park, Jungkun
8
Dev, Chekitan S.
6
Dawes, John
5
Khan, Imran
5
Loureiro, Sandra Maria Correia
5
Prentice, Catherine
5
Lombart, Cindy
4
Baumann, Chris
3
Cappelli, Peter
3
Dhir, Amandeep
3
Dwivedi, Abhishek
3
Hollebeek, Linda D.
3
Huang, Zongsheng
3
Hyun, Hyowon
3
Japutra, Arnold
3
Kumar, Vikas
3
Liu, Chih-Hsing
3
Louis, Didier
3
Mortimer, Gary
3
Park, Hyejune
3
Ready, Douglas A.
3
Talwar, Shalini
3
Trinh, Giang
3
Ahn, Jiseon
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Anesbury, Zachary
2
Anselmsson, Johan
2
Aslam, Usman
2
Augusto, Mário Gomes
2
Beard, Alison
2
Brown, James R.
2
Burt, Steven
2
Carlson, Jamie
2
Casidy, Riza
2
Chakrabarti, Somnath
2
Cheung, Man Lai
2
Cliquet, Gérard
2
Conger, Jay A.
2
Das, Gopal
2
more ...
less ...
Institution
All
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
All
Harvard business review : HBR
Journal of retailing and consumer services
Journal of business research : JBR
729
The journal of brand management : an international journal
620
The international journal of human resource management
590
The journal of product & brand management
414
International journal of human resource management
288
Human resource management
246
Human resource management review
242
International journal of hospitality management
189
Employee relations
155
Management revue : socio-economic studies
151
Human resource management journal
139
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
138
Tourism management : research, policies, practice
136
European journal of marketing : EJM
133
Industrial marketing management : the international journal for industrial and high-tech firms
129
Journal of marketing management : MM
128
International journal of manpower
124
Psychology & marketing
123
Cogent business & management
122
International journal of contemporary hospitality management
121
Asia Pacific journal of marketing and logistics
117
SpringerLink / Bücher
115
Journal of marketing communications
109
Marketing intelligence & planning
108
Journal of travel and tourism marketing
105
The IUP journal of brand management : IJBRM
103
Journal of business ethics : JOBE
100
Journal of strategic marketing
100
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
99
Journal of fashion marketing and management
91
Business horizons
89
Springer eBook Collection
87
European journal of international management : EJIM
86
Global business review
84
Journal of marketing
84
Asia Pacific : journal of human resources
81
Journal of promotion management : innovations in planning and applied research
80
Journal of the Academy of Marketing Science
80
more ...
less ...
Source
All
ECONIS (ZBW)
385
Showing
1
-
10
of
385
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Rethinking the decision factory
Martin, Roger L.
- In:
Harvard business review : HBR
91
(
2013
)
10
,
pp. 96-104
Persistent link: https://www.econbiz.de/10010128897
Saved in:
2
Feeling close from Afar : public reactions to racial profiling in retail and brand crisis
management
Youn, Song-Yi
;
Ki, Chung-Wha
;
Ha, Sejin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014462287
Saved in:
3
Effect of community relationship
management
, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
4
Editorial: editorial introduction : luxury services focusing on marketing and
management
Park, Jungkun
;
Ahn, Jiseon
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-2
Persistent link: https://www.econbiz.de/10012430620
Saved in:
5
How do social media influencers induce the urge to buy impulsively? : social commerce context
Shamim, Komal
;
Azam, Muhammad
;
Islam, Tahir
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462162
Saved in:
6
Mining the text of online consumer reviews to analyze brand image and brand positioning
Alzate, Miriam
;
Arce-Urriza, Marta
;
Cebollada, Javier
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-29
Persistent link: https://www.econbiz.de/10013364470
Saved in:
7
Stop overengineering people
management
Cappelli, Peter
- In:
Harvard business review : HBR
98
(
2020
)
5
,
pp. 56-63
Persistent link: https://www.econbiz.de/10012289042
Saved in:
8
Reinventing talent
management
: how GE uses analytics to guide a more digital, far-flung workforce
Prokesch, Steven
- In:
Harvard business review : HBR
95
(
2017
)
5
,
pp. 54-55
Persistent link: https://www.econbiz.de/10011730410
Saved in:
9
Can a work-at-home policy hurt morale?
Bharadwaj, Sangeeta Shah
- In:
Harvard business review : HBR
93
(
2015
)
4
,
pp. 105-109
Persistent link: https://www.econbiz.de/10010514568
Saved in:
10
The antecedents of customer loyalty : a moderated mediation model of customer relationship
management
quality and brand image
Nyadzayo, Munyaradzi W.
;
Khajehzadeh, Saman
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 262-270
Persistent link: https://www.econbiz.de/10011473143
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->