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~isPartOf:"Harvard business review : HBR"
~isPartOf:"The international review of retail, distribution and consumer research"
~type:"article"
~type_genre:"Fallstudie"
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Consumer behaviour
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1988-2006
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Harvard business review : HBR
The international review of retail, distribution and consumer research
Consumer culture theory
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Journal of food products marketing
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Multi-channel marketing, branding and retail design : new challenges and opportunities
3
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Building corporate identity, image and reputation in the digital era
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Digital and social media marketing : a results-driven approach
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European journal of marketing : EJM
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International journal of business innovation and research
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Journal of advertising research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Commercial homes in tourism : an international perspective
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Computers & operations research : and their applications to problems of world concern ; an international journal
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Corporate social responsibility in the global business world
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Demography : a publication of the Population Association of America ; the statistical study of human populations
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E-business and telecommunications : 4th international conference ; revised selected papers
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Handbook of Islamic marketing
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Handbook of developments in consumer behaviour
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ECONIS (ZBW)
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When you have to choose between core and new customers : an extreme sports company considers a VIP tier
Bertini, Marco
;
Tavassoli, Nader T.
- In:
Harvard business review : HBR
95
(
2017
)
5
,
pp. 143-147
Persistent link: https://www.econbiz.de/10011730477
Saved in:
2
Competing against bling
Nason, Stephen
;
Salvacruz, Joseph
;
Stevenson, J. P.
- In:
Harvard business review : HBR
95
(
2017
)
3
,
pp. 155-159
Persistent link: https://www.econbiz.de/10011685852
Saved in:
3
Do business and politics mix?
Richter, Brian Kelleher
- In:
Harvard business review : HBR
92
(
2014
)
11
,
pp. 133-137
Persistent link: https://www.econbiz.de/10010429196
Saved in:
4
Impact of hypermarkets on consumption and distribution in rural areas : case study of Ubon Ratchathani in northeastern Thailand
Ihara, Motoi
- In:
The international review of retail, distribution and …
23
(
2013
)
2
,
pp. 174-188
Persistent link: https://www.econbiz.de/10009743691
Saved in:
5
The sure thing that flopped
Zaltman, Gerald
;
Zaltman, Lindsay
- In:
Harvard business review : HBR
86
(
2008
)
7/8
,
pp. 29-32
Persistent link: https://www.econbiz.de/10003735999
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