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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Corporate Social Responsibility"
~subject:"Corporate culture"
~subject:"Customer satisfaction"
~subject:"Stakeholder"
~subject:"Öffentlichkeitsarbeit"
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Search: subject_exact:"Corporate reputation"
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Corporate Social Responsibility
Corporate culture
Customer satisfaction
Stakeholder
Öffentlichkeitsarbeit
Corporate reputation
30
Firmenimage
30
Lieferantenmanagement
14
Supplier relationship management
14
Brand management
10
Markenführung
10
B-to-B-Marketing
8
Brand architecture
8
Business-to-business marketing
8
Markenarchitektur
8
Reputation
8
Corporate social responsibility
6
Brand image
5
Environmental management
5
Markenimage
5
Umweltmanagement
5
Business ethics
3
Corporate branding
3
Legitimacy
3
Legitimität
3
Lieferkette
3
Supply chain
3
USA
3
United States
3
Unternehmensethik
3
Unternehmenskultur
3
Arbeitsverhalten
2
B2B branding
2
Beziehungsmarketing
2
Case study
2
China
2
Co-creation
2
Confidence
2
Consumer behaviour
2
Corporate brand identity
2
Emerging economies
2
Environmental reputation
2
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Iglesias, Oriol
2
Ind, Nicholas
2
Markovic, Stefan
2
Adomako, Samuel
1
Bag, Surajit
1
Basile, Gianpaolo
1
Benavides-Chicón, Carlos
1
Berthon, Pierre R.
1
Chavez, Daniel E.
1
Chen, Haipeng
1
Christopher, Martin
1
Czinkota, Michael R.
1
Gaudenzi, Barbara
1
Gupta, Shivam
1
Gyrd-Jones, Richard I.
1
Jurgens, Michele
1
Kaufmann, Hans Rüdiger
1
Koporcic, Nikolina
1
Landgraf, Polina
1
Liu, Tingting
1
Mai Dong Tran
1
Marchante-Lara, Macarena
1
Martín de Castro, Gregorio
1
Mingione, Michela
1
Mou, Yupeng
1
Opoku, Robert A.
1
Papania, Lisa
1
Quintana García, Cristina
1
Shabbir, Haseeb Ahmed
1
Sheth, Jagdish N.
1
Sinha, Mona
1
Sivarajah, Uthayasankar
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Srivastava, Gautam
1
Törmälä, Minna
1
Wang, Tao
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Wei, Jiuchang
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Wilmot, Natalie
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Zhao, Jing
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Zhou, Ling
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business ethics : JOBE
64
Corporate reputation review : an international journal
63
Corporate communications : an international journal
42
Journal of business research : JBR
42
The journal of brand management : an international journal
37
Corporate social responsibility and environmental management
23
Corporate reputation review
20
European journal of marketing : EJM
20
SpringerLink / Bücher
19
Journal of retailing and consumer services
17
Journal of marketing communications
16
Academy of Management journal : AMJ
13
Cogent business & management
13
Journal of communication management : an international journal
13
Organizational identity in practice
12
The journal of product & brand management
12
Business & society
11
International studies of management and organization
11
Marketing intelligence & planning
11
Journal of business ethics : JBE
9
Reputation Management
9
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
9
Australasian marketing journal
8
International journal of business communication : IJBC ; a publication of the Association of Business Communication
8
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Journal of business strategy
8
Journal of marketing management : MM
8
Journal of strategic marketing
8
The Academy of Management review : AMR
8
Economic research
7
Journal of hospitality marketing & management
7
Qualitative market research : an international journal
7
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
7
Business horizons
6
Contemplating corporate marketing, identity and communication
6
Corporate brand and corporate reputation
6
Harvard-Business-Manager : das Wissen der Besten
6
Internal Branding : wie Sie Ihre Mitarbeiter zu Markenbotschaftern machen
6
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ECONIS (ZBW)
13
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1
The effect of corporate ethical responsibility on social and environmental performance : an empirical study
Bag, Surajit
;
Srivastava, Gautam
;
Gupta, Shivam
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 356-370
Persistent link: https://www.econbiz.de/10014531678
Saved in:
2
Improving brand performance through environmental reputation : the roles of ethical behaviorand brand satisfaction
Opoku, Robert A.
;
Adomako, Samuel
;
Mai Dong Tran
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 165-177
Persistent link: https://www.econbiz.de/10014227550
Saved in:
3
How to build a conscientious corporate brand together with business partners : a case study of Unilever
Iglesias, Oriol
;
Mingione, Michela
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014282239
Saved in:
4
Editorial: exploring the market side of corporate environmentalism : reputation, legitimacy and stakeholders' engagement
Martín de Castro, Gregorio
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 289-294
Persistent link: https://www.econbiz.de/10012491075
Saved in:
5
Does a green supply chain improve corporate reputation? : empirical evidence from European manufacturing sectors
Quintana García, Cristina
;
Benavides-Chicón, Carlos
; …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 344-353
Persistent link: https://www.econbiz.de/10012491100
Saved in:
6
Managing corporate-government relationships in a multi-cultural setting : how political corporate social responsibility (PCSR) as a response to legitimacy pressures affects firm re...
Wei, Jiuchang
;
Liu, Tingting
;
Chavez, Daniel E.
;
Chen, …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012289087
Saved in:
7
Corporate brand identity co-creation in business-to-business contexts
Iglesias, Oriol
;
Landgraf, Polina
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 32-43
Persistent link: https://www.econbiz.de/10012211932
Saved in:
8
Development of new B2B venture corporate brand identity : a narrative performance approach
Törmälä, Minna
;
Gyrd-Jones, Richard I.
- In:
Industrial marketing management : the international …
65
(
2017
),
pp. 76-85
Persistent link: https://www.econbiz.de/10011774969
Saved in:
9
B2B branding in emerging markets : a sustainability perspective
Sheth, Jagdish N.
;
Sinha, Mona
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 79-88
Persistent link: https://www.econbiz.de/10011422752
Saved in:
10
The relationship between legitimacy, reputation, sustainability and branding for companies and their supply chains
Czinkota, Michael R.
;
Kaufmann, Hans Rüdiger
;
Basile, …
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 91-101
Persistent link: https://www.econbiz.de/10010359371
Saved in:
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