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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Internet marketing"
~subject:"Online-Handel"
~subject:"SME"
~subject:"United States"
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Internet marketing
Online-Handel
SME
United States
E-commerce
96
Electronic Commerce
96
Lieferantenmanagement
71
Supplier relationship management
71
B-to-B-Marketing
62
Business-to-business marketing
62
Beziehungsmarketing
23
Relationship marketing
23
B2B
16
Online retailing
16
Digitalisierung
15
Digitization
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Consumer behaviour
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39
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Chong, Alain Yee Loong
2
Pei, Zhi
2
Yan, Ruiliang
2
Agostini, Lara
1
Alalwan, Ali Abdallah
1
Aras, Ajit
1
Baabdullah, Abdullah Mohammed
1
Barry, James M.
1
Brink, Tove
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1
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1
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1
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1
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1
Chow, T. Edwin
1
Ciappei, Cristiano
1
Clarke, Rodney J.
1
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1
Demir, Emrah
1
Deng, Fumin
1
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1
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1
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Gao, Wei
1
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1
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of retailing and consumer services
393
Journal of business research : JBR
230
Electronic commerce research
138
International journal of electronic marketing and retailing : IJEMR
122
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
121
Journal of internet commerce
120
Information systems research : ISR
100
Management science : journal of the Institute for Operations Research and the Management Sciences
99
Journal of electronic commerce research : JECR
85
International journal of internet marketing and advertising : IJIMA
83
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
81
SpringerLink / Bücher
80
International journal of electronic commerce : IJEC
78
International journal of business information systems : IJBIS
77
European journal of operational research : EJOR
75
Journal of retailing
74
Working paper / National Bureau of Economic Research, Inc.
73
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
72
Journal of management information systems : JMIS
69
NBER working paper series
69
International journal of e-business research : an official publication of the Information Resources Management Association
68
International journal of retail & distribution management
68
The international review of retail, distribution and consumer research
65
International journal of hospitality management
64
Electronic commerce research and applications
63
International journal of production economics
59
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
58
Asia Pacific journal of marketing and logistics
55
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
55
Cogent business & management
54
Transportation research / E : an international journal
53
International journal of retail and distribution management
52
International journal of consumer studies
51
Information systems and e-business management : ISeB
50
International journal of electronic business
50
Technological forecasting & social change : an international journal
50
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
49
Psychology & marketing
48
Electronic markets : the international journal on networked business
46
NBER Working Paper
46
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ECONIS (ZBW)
39
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1
Leading the transition to multi-sided platforms (MSPs) in a B2B context : the case of a recycling SME
Budde, Lukas
;
Hänggi, Roman
;
Laglia, Leonardo
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 106-119
Persistent link: https://www.econbiz.de/10014456184
Saved in:
2
B2B eWOM on Alibaba : signaling through online reviews in platform-based social exchange
Tóth, Zsófia
;
Mrad, Mona
;
Itani, Omar S.
;
Luo, Jun
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 226-240
Persistent link: https://www.econbiz.de/10013326941
Saved in:
3
Disembedding air from e-commerce parcels : a joint challenge for supply chain actors
Grönberg, Sandra Brüel
;
Hulthén, Kajsa
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 396-406
Persistent link: https://www.econbiz.de/10014230668
Saved in:
4
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
5
Study on the influencing of B2B parasocial relationship on repeat purchase intention in the online purchasing environment : an empirical study of B2B e-commerce platform
Yuan, Chunlin
;
Moon, Hakil
;
Wang, Shuman
;
Yu, Xiaolei
; …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 101-110
Persistent link: https://www.econbiz.de/10012490947
Saved in:
6
B2B digital platform adoption by SMEs and large firms : pathways and pitfalls
Marzi, Giacomo
;
Marrucci, Anna
;
Vianelli, Donata
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 80-93
Persistent link: https://www.econbiz.de/10014433452
Saved in:
7
How does customer orientation (in)congruence affect B2B electronic commerce platform firms' performance?
Liu, Yi
;
Chen, Daniel Qi
;
Gao, Wei
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 18-30
Persistent link: https://www.econbiz.de/10012285125
Saved in:
8
Which one is more valuable in coordinating the online and offline distribution? : service support or online price coordination
Pei, Zhi
;
Yan, Ruiliang
;
Ghose, Sanjoy
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 150-159
Persistent link: https://www.econbiz.de/10012285147
Saved in:
9
Motivations for selecting cross-border e-commerce as a foreign market entry mode
Qi, Xiaoguang
;
Chan, Jin Hooi
;
Hu, Junyan
;
Li, Yifan
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 50-60
Persistent link: https://www.econbiz.de/10012289226
Saved in:
10
Cross-border e-commerce firms as supply chain integrators : the management of three flows
Wang, Ying
;
Jia, Fu
;
Schoenherr, Tobias
;
Gong, Yu
; …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 72-88
Persistent link: https://www.econbiz.de/10012289294
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