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~isPartOf:"Interaktives Marketing"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft"
~isPartOf:"Schriften zu Marketing und Management"
~subject:"Deutschland"
~subject:"Food retailing"
~subject:"Textilhandel"
~subject:"Verkaufsförderung"
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Interaktives Marketing
Journal of retailing and consumer services
Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
Schriften zu Marketing und Management
The international review of retail, distribution and consumer research
8
International journal of retail & distribution management
7
Journal of business research : JBR
6
Handelsforschung
4
Journal of retailing
4
Journal of fashion marketing and management
3
Arbeitspapier / Forschungsgruppe Konsum und Verhalten
2
Consumer behavior analysis : (a) rational approach to consumer choice
2
Ilmenauer Schriften zur Betriebswirtschaftslehre
2
Journal of advertising research
2
Journal of the Operational Research Society : OR
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Marketing : ZFP ; journal of research and management
2
Marketing letters : a journal of research in marketing
2
Reihe: Kundenorientierte Unternehmensführung
2
Strategic corporate communication in the digital age
2
Theoretische Fundierung und praktische Relevanz der Handelsforschung
2
Asia Pacific journal of marketing and logistics
1
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
1
Business history
1
Co-operative college papers
1
Collaborations et réseaux : approches transversales en management
1
Controlling im Handel : innovative Ansätze und Praxisbeispiele
1
Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Discussion paper
1
Diskussionsbeiträge / Fachbereich Wirtschaftswissenschaft, FernUniversität in Hagen : Diskussionspapier
1
Diskussionspapiere der Europa-Universität Viadrina Frankfurt (Oder), Fakultät Wirtschaftswissenschaften
1
Economies et sociétés ; 45,10
1
Edition Management
1
European research studies
1
European retail research
1
Europäische Hochschulschriften / 5
1
Europäische Kulturen in der Wirtschaftskommunikation
1
Forschung, Konferenzen, Verlag, Messen
1
Gabler Edition Wissenschaft / Forschungsberichte aus der Grazer Management-Werkstatt
1
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
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ECONIS (ZBW)
21
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1
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
2
Change in technology-enabled omnichannel customer experiences in-store
Alexander, Bethan
;
Kent, Anthony
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169724
Saved in:
3
Don't miss the boat when consumers are in-store! : exploring the use of point-of-purchase displays to promote green and non-green products
Rizzi, Francesco
;
Gigliotti, Marina
;
Runfola, Andrea
; …
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013366355
Saved in:
4
Better support for supportive jobs : how to improve brand performance through better compensation and training for in-store merchandisers
Meyer, Jan-Hinrich
;
González, Eva M.
;
Lopez-Lomelí, …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209452
Saved in:
5
Longitudinal analysis versus cross-sectional analysis in assessing the factors influencing shoppers' impulse purchase behavior : do the store ambience and salesperson interactions...
Katakam, Bharath Shashanka
;
Bhukya, Ramulu
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581927
Saved in:
6
The rise of the grocerant : patrons' in-store dining experiences and consumption behaviors at grocery retail stores
Ham, Sunny
;
Lee, Kai-Sean
;
Koo, Bonhak
;
Kim, Seoyoung
; …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648879
Saved in:
7
Revisiting the supermarket in-store customer shopping experience
Terblanche, Nic S.
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 48-59
Persistent link: https://www.econbiz.de/10011801738
Saved in:
8
Inside-outside : using eye-tracking to investigate search-choice processes in the retail environment
Huddleston, Patricia T.
;
Behe, Bridget K.
;
Driesener, Carl
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 85-93
Persistent link: https://www.econbiz.de/10011883164
Saved in:
9
Assessing the sales effectiveness of differently located endcaps in a supermarket
Tan, Pei Jie
;
Corsi, Armando
;
Cohen, Justin
;
Sharp, Anne
; …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 200-208
Persistent link: https://www.econbiz.de/10011883199
Saved in:
10
The flagship stores as sustainability communication channels for luxury fashion retailers
Arrigo, Elisa
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 170-177
Persistent link: https://www.econbiz.de/10011904369
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