//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"Journal of internet commerce"
~subject:"Innovationsakzeptanz"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online community"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Innovationsakzeptanz
Konsumentenverhalten
Social Web
160
Social web
160
Consumer behaviour
70
Internet marketing
69
Online-Marketing
69
social media
50
Online retailing
32
Online-Handel
32
Beziehungsmarketing
31
Relationship marketing
31
E-commerce
30
Electronic Commerce
30
Social network
29
Soziales Netzwerk
29
Viral marketing
24
Virales Marketing
24
Confidence
19
Vertrauen
19
Brand management
18
Markenführung
18
Internet
16
Website
13
Brand image
12
Markenimage
12
trust
12
Facebook
11
e-commerce
11
Innovation adoption
9
social commerce
9
social networks
9
Bibliometrics
8
Bibliometrie
8
Customer satisfaction
8
Information technology
8
Informationstechnik
8
Knowledge management
8
Knowledge transfer
8
Kundenzufriedenheit
8
more ...
less ...
Online availability
All
Undetermined
46
Free
1
Type of publication
All
Article
72
Type of publication (narrower categories)
All
Article in journal
72
Aufsatz in Zeitschrift
72
Language
All
English
72
Author
All
Aslam, Wajeeha
3
Farhat, Kashif
3
Islam, Jamid Ul
2
Mokhtar, Sany Sanuri Mohd
2
Abed, Salma S.
1
Adhikari, Kishalay
1
Aggarwal, Vaneeta
1
Akar, Erkan
1
Al-Dwairi, Radwan
1
Al-Dwairi, Radwan Moh'd
1
Al-Khalaf, Eiman
1
Alarcón-del-Amo, María-del-Carmen
1
Alipour, Sima
1
Almadhoun, Nour M.
1
Amalanathan, Anthoniraj
1
Anouncia, S. Margret
1
Anubha
1
Arif, Imtiaz
1
Arminen, Heli
1
Asgharinajib, Maryam
1
Aydın, Gökhan
1
Baharum Baharudin
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Baldus, Brian J.
1
Barakat, Karine Aoun
1
Ben-Ur, Joseph
1
Bhatt, Anil
1
Bhatt, Vivek
1
Binh Giang Nguyen
1
Carneiro, Teresa Cristina Janes
1
Chandrakumar, T.
1
Changchit, Chuleeporn
1
Chen, Chih-ping
1
Choe, Pilsung
1
Chung, Jin-young
1
Connolly, Regina
1
Constantinides, Efthymios
1
Cooley, Delonia
1
Cooley, Delonia O.
1
more ...
less ...
Published in...
All
International journal of business information systems : IJBIS
Journal of internet commerce
Journal of business research : JBR
215
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
94
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
76
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Technological forecasting & social change : an international journal
62
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
61
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
50
International journal of advertising : the review of marketing communications
47
Journal of marketing communications
47
Psychology & marketing
43
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
Journal of electronic commerce research : JECR
39
The journal of brand management : an international journal
39
Journal of management information systems : JMIS
36
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Cogent business & management
34
Marketing intelligence & planning
33
Journal of marketing management : MM
32
Electronic commerce research
31
Information systems research : ISR
31
International journal of hospitality management
31
Journal of marketing
31
International journal of technology marketing : IJTMkt
30
Journal of travel and tourism marketing
29
Tourism management : research, policies, practice
29
International journal of electronic commerce : IJEC
28
Young consumers : insight and ideas for responsible marketers
28
Asia Pacific journal of marketing and logistics
26
Journal of fashion marketing and management
26
Journal of the Academy of Marketing Science
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Journal of strategic marketing
24
International journal of e-business research : an official publication of the Information Resources Management Association
23
Management science : journal of the Institute for Operations Research and the Management Sciences
23
more ...
less ...
Source
All
ECONIS (ZBW)
72
Showing
1
-
10
of
72
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How many likes are good enough? : an evaluation of social media performance
Ferreira, Caitlin
;
Robertson, Jeandri
;
Reyneke, Mignon
- In:
Journal of internet commerce
21
(
2022
)
3
,
pp. 341-363
Persistent link: https://www.econbiz.de/10013352910
Saved in:
2
Brand community motives and engagement : the impact of gender
Haverila, Matti
;
McLaughlin, Caitlin
;
Haverila, Kai
; …
- In:
Journal of internet commerce
23
(
2024
)
1
,
pp. 90-120
Persistent link: https://www.econbiz.de/10014447661
Saved in:
3
How does conformity shape influencer marketing in the food and beverage industry? : a case study in Vietnam
Pham, A. D.
;
Trang T. T. Dao
;
Phuong M. Pham
;
Yen H. Pham
; …
- In:
Journal of internet commerce
23
(
2024
)
2
,
pp. 172-203
Persistent link: https://www.econbiz.de/10014566442
Saved in:
4
What makes brand social media posts engaging? : an integrative framework and future research agenda
Deng, Qi
;
Hine, Michael J.
;
Ji, Shaobo
;
Wang, Yun
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 1-39
Persistent link: https://www.econbiz.de/10013547764
Saved in:
5
The effects of brand community identification on consumer behavior in online brand communities
Valmohammadi, Changiz
;
Taraz, Roghayeh
;
Mehdikhani, Rasoul
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 74-96
Persistent link: https://www.econbiz.de/10013547771
Saved in:
6
Does familiarity matter? : examining model familiarity in Instagram advertisements
Copeland, Lauren
;
Lyu, Jewon
;
Han, Jinhee
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 97-121
Persistent link: https://www.econbiz.de/10013547775
Saved in:
7
Consumer engagement behaviour over time on fitness tracker Facebook brand pages : effect of post characteristics, message appeals and marketing promotions
Thomas, Sujo
;
Kureshi, Sonal
;
Bhatt, Vivek
;
Yagnik, Arpan
- In:
International journal of business information systems : …
43
(
2023
)
3
,
pp. 394-415
Persistent link: https://www.econbiz.de/10014312805
Saved in:
8
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
9
Understanding user behaviour through sentiment analysis : an exploration through online reviews and comments
Kanagasabai, Balaji
;
Aggarwal, Vaneeta
- In:
International journal of business information systems : …
44
(
2023
)
3
,
pp. 325-338
Persistent link: https://www.econbiz.de/10014437165
Saved in:
10
Unveiling key gratifications and stimuli to engage Generation Z with multiplayer online games
Anubha
;
Islam, Jamid Ul
- In:
Journal of internet commerce
22
(
2023
)
4
,
pp. 480-508
Persistent link: https://www.econbiz.de/10014372842
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->