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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Dienstleistungssektor"
~subject:"Hotellerie"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Dienstleistungsmarketing"
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Dienstleistungssektor
Hotellerie
Dienstleistungsmarketing
22
Services marketing
22
Dienstleistungsqualität
10
Service quality
10
Beziehungsmarketing
8
Relationship marketing
8
Brand management
7
Markenführung
7
Service industry
6
Consumer behaviour
5
Konsumentenverhalten
5
Customer satisfaction
4
Dienstleistung
4
Hotel industry
4
Kundenzufriedenheit
4
Services
4
Betriebliche Wertschöpfung
3
Gastgewerbe
3
Hospitality industry
3
Service-Dominant Logic
3
Service-dominant logic
3
Tourism industry
3
Tourismuswirtschaft
3
Value creation
3
Brand growth
2
Brand image
2
Corporate culture
2
Customer integration
2
Customer service
2
Dynamic multivariate panel model
2
Experience marketing
2
Hospital
2
Krankenhaus
2
Kundenintegration
2
Kundenservice
2
Lieferantenmanagement
2
Markenimage
2
Marketing theory
2
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Aufsatz in Zeitschrift
Article in journal
10
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English
10
Author
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Dev, Chekitan S.
2
Huang, Ming-Hui
2
Bogers, Carl A.
1
Dortyol, Ibrahim Taylan
1
Gummesson, Evert
1
Hon, Alice H. Y.
1
Kimpakorn, Narumon
1
King, Ceridwyn
1
Kitapci, Olgun
1
Koh, Suna
1
Lai, John
1
Lui, Steven S.
1
Nezami, Mehdi
1
Palmatier, Robert W.
1
Petruzzellis, Luca
1
Romanazzi, Salvatore
1
So, Kevin Kam Fung
1
Tassiello, Vito
1
Tocquer, Gerard
1
Varinli, Inci
1
Worm, Stefan
1
Yoo, Joanne-eun
1
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International journal of contemporary hospitality management
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
The journal of brand management : an international journal
The journal of services marketing
8
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of service management
5
Journal of service research : JSR
5
Managing service quality : MSQ ; an international journal
5
Services marketing quarterly
5
The service industries journal
4
European journal of marketing
3
International journal of hospitality management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing and consumer services
3
Journal of service research
3
Journal of the Academy of Marketing Science
3
Marketing theory
3
South Asian journal of management : SAJM
3
Business process management journal
2
International journal of quality and service sciences
2
Journal of business research : JBR
2
The journal of business & industrial marketing
2
AMS review : official publication of the Academy of Marketing Science
1
Asian journal of business ethics : AJBE
1
Australasian marketing journal
1
Betriebswirtschaftliche Forschung und Praxis : BFuP
1
Cornell hospitality quarterly : CQ
1
Der Markt : international journal of marketing
1
Die Betriebswirtschaft : DBW
1
European journal of marketing : EJM
1
European review of service economics and management
1
Global business and finance review
1
Information systems and e-business management : ISeB
1
International journal of business and globalisation : IJBG
1
International journal of commerce and management
1
International journal of economic research
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management practice : IJMP
1
International journal of market research
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
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ECONIS (ZBW)
10
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1
Growing the service brand
Huang, Ming-Hui
;
Dev, Chekitan S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012288666
Saved in:
2
Growing the service brand
Huang, Ming-Hui
;
Dev, Chekitan S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012288668
Saved in:
3
Disentangling the effect of services on B2B firm value : trade-offs of sales, profits, and earnings volatility
Nezami, Mehdi
;
Worm, Stefan
;
Palmatier, Robert W.
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
2
,
pp. 205-223
Persistent link: https://www.econbiz.de/10011882547
Saved in:
4
How do international tourists perceive hotel quality? : an exploratory study of service qualtiy in Antalya tourism region
Dortyol, Ibrahim Taylan
;
Varinli, Inci
;
Kitapci, Olgun
- In:
International journal of contemporary hospitality management
26
(
2014
)
3
,
pp. 470-495
Persistent link: https://www.econbiz.de/10010358419
Saved in:
5
Does standardized service fit all? : novel service encounter in frontline employee-customer interface
Lai, John
;
Lui, Steven S.
;
Hon, Alice H. Y.
- In:
International journal of contemporary hospitality management
26
(
2014
)
8
,
pp. 1341-1363
Persistent link: https://www.econbiz.de/10010467877
Saved in:
6
Productivity, quality and relationship marketing in service operations : a revisit in a new service paradigm
Gummesson, Evert
- In:
International journal of contemporary hospitality management
26
(
2014
)
5
,
pp. 656-662
Persistent link: https://www.econbiz.de/10010395540
Saved in:
7
Branding relationship in financial services : paradigm shift in Mediterranean countries
Petruzzellis, Luca
;
Romanazzi, Salvatore
;
Tassiello, Vito
- In:
The journal of brand management : an international journal
18
(
2010/11
)
4/5
,
pp. 312-328
Persistent link: https://www.econbiz.de/10008905663
Saved in:
8
Importance-performance analysis with benefit segmentation of spa goers
Koh, Suna
;
Yoo, Joanne-eun
;
Bogers, Carl A.
- In:
International journal of contemporary hospitality management
22
(
2010
)
5
,
pp. 718-735
Persistent link: https://www.econbiz.de/10008651297
Saved in:
9
"When experience matters" : building and measuring hotel brand equity : the customers' perspective
So, Kevin Kam Fung
;
King, Ceridwyn
- In:
International journal of contemporary hospitality management
22
(
2010
)
5
,
pp. 589-608
Persistent link: https://www.econbiz.de/10008651303
Saved in:
10
Employees' commitment to brands in the service sector : luxury hotel chains in Thailand
Kimpakorn, Narumon
;
Tocquer, Gerard
- In:
The journal of brand management : an international journal
16
(
2008/09
)
8
,
pp. 532-544
Persistent link: https://www.econbiz.de/10003881156
Saved in:
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