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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of hospitality marketing & management"
~person:"Tanford, Sarah"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
6
Konsumentenverhalten
6
Beziehungsmarketing
4
Hotel industry
4
Hotellerie
4
Kundenbindungsprogramm
4
Loyalty program
4
Relationship marketing
4
loyalty
3
Customer satisfaction
2
Kundenzufriedenheit
2
Market segmentation
2
Marktsegmentierung
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commitment
2
reward programs
2
segmentation
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Brand loyalty
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Brand management
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Commitment
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Customer loyalty
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Customer retention
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Gambling
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Gastronomie
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Gerechtigkeit
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Glücksspiel
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Hotel management
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Innovation adoption
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Innovationsakzeptanz
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Internet marketing
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Kundenbindung
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Loyalty schemes
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Markenführung
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Markentreue
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Marketing
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Online-Marketing
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Perception
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Personality psychology
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Rawls's theory of justice
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Aufsatz in Zeitschrift
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Tanford, Sarah
Han, Heesup
19
Jang, Soocheong
11
Mattila, Anna S.
9
Bilgihan, Anil
6
Jeong, Miyoung
6
Line, Nathaniel D.
6
Ramkissoon, Haywantee
6
Bai, Billy
5
Chua, Bee-Lia
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DiPietro, Robin B.
5
Fong, Lawrence Hoc Nang
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Jin, Naehyun Paul
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Lee, Seonjeong
5
Miao, Li
5
Prayag, Girish
5
Sparks, Beverley
5
Wu, Luorong
5
Zhang, Lu
5
Baloglu, Seyhmus
4
Cai, Ruiying
4
Cobanoglu, Cihan
4
Huang, Songshan
4
Hwang, Jinsoo
4
Hwang, Johye
4
Hyun, Sunghyup Sean
4
Law, Chun Hung Roberts
4
Lim, Weng Marc
4
Liu, Chih-Hsing
4
Mavondo, Felix
4
Nunkoo, Robin
4
Qu, Hailin
4
Raab, Carola
4
Ryu, Kisang
4
Suh, Eunju
4
Tang, Liang
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3
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International journal of contemporary hospitality management
Journal of hospitality marketing & management
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
International journal of hospitality management
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
European journal of marketing : EJM
1
Journal of hospitality and tourism insights
1
Journal of retailing and consumer services
1
Journal of vacation marketing
1
The Cornell hospitality quarterly
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
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ECONIS (ZBW)
6
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1
Evaluation of reward programs based on member preferences and perceptions of fairness
Tanford, Sarah
;
Hwang, Eunmin
;
Baloglu, Seyhmus
- In:
Journal of hospitality marketing & management
27
(
2018
)
1
,
pp. 106-126
Persistent link: https://www.econbiz.de/10011848326
Saved in:
2
What drives Facebook fans to "like" hotel pages : a comparison of three competing models
Leung, Xi Y.
;
Tanford, Sarah
- In:
Journal of hospitality marketing & management
25
(
2016
)
3/4
,
pp. 314-345
Persistent link: https://www.econbiz.de/10011499221
Saved in:
3
Back to the future : progress and trends in hotel loyalty marketing
Tanford, Sarah
;
Shoemaker, Stowe
;
Dinca, Alexandra
- In:
International journal of contemporary hospitality management
28
(
2016
)
9
,
pp. 1937-1967
Persistent link: https://www.econbiz.de/10011624195
Saved in:
4
Segmentation of reward program members to increase customer loyalty : the role of attitudes towards green hotel practices
Tanford, Sarah
;
Malek, Kristin
- In:
Journal of hospitality marketing & management
24
(
2015
)
3/4
,
pp. 314-343
Persistent link: https://www.econbiz.de/10011292862
Saved in:
5
A model of hotel defection at the purchasing stage
Tanford, Sarah
;
Raab, Carola
;
Kim, Yen-soon
- In:
Journal of hospitality marketing & management
22
(
2013
)
7/8
,
pp. 805-831
Persistent link: https://www.econbiz.de/10010241569
Saved in:
6
How restaurant variety indirectly impacts gaming for different casino worth segments
Tanford, Sarah
;
Suh, Eunju
- In:
International journal of contemporary hospitality management
25
(
2013
)
3
,
pp. 328-345
Persistent link: https://www.econbiz.de/10009730486
Saved in:
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