//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of contemporary hospitality management"
~subject:"Marketingmanagement"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Customer relationship management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Beziehungsmarketing
120
Relationship marketing
120
Consumer behaviour
68
Konsumentenverhalten
68
Customer satisfaction
53
Kundenzufriedenheit
53
Dienstleistungsqualität
46
Service quality
46
Hotel industry
41
Hotellerie
41
Brand management
21
Markenführung
21
Gastronomie
19
Restaurant industry
19
Brand image
15
Markenimage
15
Gastgewerbe
13
Hospitality industry
13
Brand
12
Customer loyalty
12
Markenartikel
12
Beschwerdemanagement
11
Complaint management
11
Viral marketing
11
Virales Marketing
11
Customer service
10
Kundenservice
10
Customer integration
9
Customer value
9
Kundenintegration
9
Kundenwert
9
Arbeitsverhalten
8
Emotion
8
Work behaviour
8
Confidence
7
Customer engagement
7
Hospital
7
Hospitality
7
Krankenhaus
7
Social Web
7
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Handbuch
Article in journal
5
Language
All
English
5
Author
All
Bowen, John T.
1
Chen McCain, Shiang-Lih
1
Le, Angelina Nhat Hanh
1
Marandi, Aliakbar
1
Najmi, Manoochehr
1
Nguyen Huu Khoi
1
Reynolds, Dennis
1
Su, Na
1
Sun, Bixuan
1
Tasavori, Misagh
1
Yang, Jen-te
1
more ...
less ...
Published in...
All
International journal of contemporary hospitality management
Industrial marketing management : the international journal for industrial and high-tech firms
50
Journal of business research : JBR
45
The journal of business & industrial marketing
29
Journal of strategic marketing
28
Journal of retailing and consumer services
23
European journal of marketing : EJM
17
Journal of the Academy of Marketing Science
16
Business horizons
14
Journal of marketing communications
11
Journal of retailing
11
Cogent business & management
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing
10
Journal of marketing management : MM
10
The journal of product & brand management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of business-to-business marketing
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
9
Harvard-Business-Manager : das Wissen der Besten
8
International journal of hospitality management
8
The service industries journal
8
Asia Pacific journal of marketing and logistics
7
International journal of internet marketing and advertising : IJIMA
7
International review on public and non-profit marketing
7
Jahrbuch der Absatz- und Verbrauchsforschung
7
Journal of marketing management : JMM ; journal of the Academy of Marketing
7
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
Marketing intelligence & planning
7
Marketing letters : a journal of research in marketing
7
The journal of brand management : an international journal
7
The marketing review
7
International journal of retail & distribution management
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of international marketing
6
Journal of marketing analytics : JMA
6
Journal of marketing for higher education
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
The journal of applied business research
6
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
New insights into hotel customer's revisiting intentions, based on big data
Marandi, Aliakbar
;
Tasavori, Misagh
;
Najmi, Manoochehr
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 292-311
Persistent link: https://www.econbiz.de/10014483426
Saved in:
2
Is coolness important to luxury hotel brand management? : the linking and moderating mechanisms between coolness and customer brand engagement
Nguyen Huu Khoi
;
Le, Angelina Nhat Hanh
- In:
International journal of contemporary hospitality management
34
(
2022
)
7
,
pp. 2425-2449
Persistent link: https://www.econbiz.de/10013412638
Saved in:
3
Transitioning loyalty programs : a commentary on "the relationship between customer loyalty and customer satisfaction"
Bowen, John T.
;
Chen McCain, Shiang-Lih
- In:
International journal of contemporary hospitality management
27
(
2015
)
3
,
pp. 415-430
Persistent link: https://www.econbiz.de/10011308462
Saved in:
4
How to make your Facebook posts attractive : a case study of a leading budget hotel brand fan page
Su, Na
;
Reynolds, Dennis
;
Sun, Bixuan
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1772-1790
Persistent link: https://www.econbiz.de/10011447408
Saved in:
5
Identifying the attributes of blue ocean strategies in hospitality
Yang, Jen-te
- In:
International journal of contemporary hospitality management
24
(
2012
)
5
,
pp. 701-720
Persistent link: https://www.econbiz.de/10009568737
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->