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~isPartOf:"International journal of e-business research : an official publication of the Information Resources Management Association"
~language:"eng"
~subject:"Internet marketing"
~type_genre:"Article in journal"
~type_genre:"Festschrift"
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Search: subject_exact:"Consumer Behaviour"
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Internet marketing
Consumer behaviour
92
Konsumentenverhalten
92
Online retailing
42
Online-Handel
42
E-commerce
36
Electronic Commerce
36
Online-Marketing
22
Social Web
21
Social web
21
Beziehungsmarketing
18
Relationship marketing
18
Innovation adoption
17
Innovationsakzeptanz
17
Confidence
15
Vertrauen
15
Website
14
Customer satisfaction
13
Kundenzufriedenheit
13
Internet
11
Trust
11
Brand image
10
Markenimage
10
Dienstleistungsqualität
9
Online Shopping
9
Service quality
9
Data protection
8
Datenschutz
8
Mobile Business
8
Mobile business
8
Mobile communications
8
Mobilkommunikation
8
Perceived Risk
8
Viral marketing
8
Virales Marketing
8
India
7
Indien
7
Attitude
6
Brand management
6
Markenführung
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Article in journal
Festschrift
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22
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Agarwal, Bhawna
1
Ahmad, Rizal
1
Amoroso, Donald L.
1
Andriyansah
1
Antoniadis, Ioannis
1
Arora, Taanika
1
Azam, Afshan
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Babu, Deepak
1
Becerra, Enrique P.
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Bozman, Carl S.
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Chamorro, Antonio
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Charron, Jean-Philippe
1
Chaturvedi, Kostubh Raman
1
Ching Seng Yap
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Farida, Naili
1
Fortes, Nuno
1
Francis, Michelle
1
Friesner, Dan
1
Ghalamkari, Afsoon
1
He, Xiaoyun
1
Hosseini, Monireh
1
Jain, Geetika
1
Korgaonkar, Pradeep K.
1
Koukoulis, Ioannis
1
Lancendorfer, Karen M.
1
Leo, Gundur
1
Loureiro, Sandra M. C.
1
McPherson, Matthew Q.
1
Miranda, Francisco J.
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Mor Yang Ong
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Moreira, António Carrizo
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Nagaraj, Samala
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Nedumkallel, Jose Pius
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Negahban, Arash
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Ogawa, Mikako
1
O’Reilly, Kelley
1
Pillai, Prashant S.
1
Poursaeed, Mohammad Mehdi
1
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Rakesh, Sapna
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Published in...
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International journal of e-business research : an official publication of the Information Resources Management Association
Journal of business research : JBR
191
Journal of retailing and consumer services
146
International journal of internet marketing and advertising : IJIMA
118
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
81
International journal of advertising : the review of marketing communications
74
Journal of marketing communications
72
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
Journal of promotion management : innovations in planning and applied research
53
Journal of internet commerce
52
International journal of hospitality management
51
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
49
International journal of electronic marketing and retailing : IJEMR
47
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
47
The journal of product & brand management
45
Cogent business & management
41
Electronic commerce research
36
Management science : journal of the Institute for Operations Research and the Management Sciences
32
Information systems research : ISR
30
The journal of brand management : an international journal
30
Journal of marketing
29
Journal of promotion management : JPM
29
Journal of advertising research
28
Journal of management information systems : JMIS
28
International journal of advertising : the quarterly review of marketing communications
27
International journal of consumer studies
27
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
27
International journal of technology marketing : IJTMkt
27
Journal of electronic commerce research : JECR
27
Tourism management : research, policies, practice
27
Asia Pacific journal of marketing and logistics
26
International journal of contemporary hospitality management
26
Technological forecasting & social change : an international journal
26
Marketing intelligence & planning
25
Psychology & marketing
25
Young consumers : insight and ideas for responsible marketers
25
Journal of marketing research : JMR
23
Journal of hospitality marketing & management
22
Journal of marketing management : MM
22
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
21
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ECONIS (ZBW)
22
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1
Online video advertisements' effect on purchase intention : an exploratory study on youth
Jain, Geetika
;
Rakesh, Sapna
;
Chaturvedi, Kostubh Raman
- In:
International journal of e-business research : an …
14
(
2018
)
2
,
pp. 87-101
Persistent link: https://www.econbiz.de/10011847520
Saved in:
2
What affects the level of social networking site daily usage? : an empirical analysis of Greek university students
Antoniadis, Ioannis
;
Saprikis, Vaggelis
;
Koukoulis, Ioannis
- In:
International journal of e-business research : an …
16
(
2020
)
1
,
pp. 47-59
Persistent link: https://www.econbiz.de/10012212760
Saved in:
3
Behavioral intention toward online food purchasing : an analysis at different purchase levels
Suhartanto, Dwi
;
Tuan Ahmad Tuan Ismail
;
Leo, Gundur
; …
- In:
International journal of e-business research : an …
16
(
2020
)
4
,
pp. 34-50
Persistent link: https://www.econbiz.de/10012421889
Saved in:
4
Analyzing the effect of perceived risk and information diagnosticity on word-of-mouth and viral marketing
Nedumkallel, Jose Pius
;
Babu, Deepak
;
Francis, Michelle
- In:
International journal of e-business research : an …
16
(
2020
)
4
,
pp. 65-81
Persistent link: https://www.econbiz.de/10012421892
Saved in:
5
An empirical study on determining the effectiveness of social media advertising : a case on Indian millennials
Arora, Taanika
;
Agarwal, Bhawna
- In:
International journal of e-business research : an …
16
(
2020
)
2
,
pp. 47-68
Persistent link: https://www.econbiz.de/10012302680
Saved in:
6
Analysis social media based brand communities and consumer behavior : a netnographic approach
Hosseini, Monireh
;
Ghalamkari, Afsoon
- In:
International journal of e-business research : an …
14
(
2018
)
1
,
pp. 37-53
Persistent link: https://www.econbiz.de/10011809213
Saved in:
7
Investigating the role of customer brand engagement and relationship quality on brand loyalty : an empirical analysis
Nagaraj, Samala
;
Singh, Sapna
- In:
International journal of e-business research : an …
14
(
2018
)
3
,
pp. 34-53
Persistent link: https://www.econbiz.de/10011886502
Saved in:
8
Determinants of repurchase intentions at online stores in Indonesia
Wijaya, Rahmad
;
Farida, Naili
;
Andriyansah
- In:
International journal of e-business research : an …
14
(
2018
)
3
,
pp. 95-111
Persistent link: https://www.econbiz.de/10011886512
Saved in:
9
Online compensation behaviors from a cognitive dissonance perspective : an examination of software downloading in Spain
Charron, Jean-Philippe
;
Redondo, Ignacio
- In:
International journal of e-business research : an …
14
(
2018
)
4
,
pp. 51-64
Persistent link: https://www.econbiz.de/10011941267
Saved in:
10
Online product review, product knowledge, attitude, and online purchase behavior
Ching Seng Yap
;
Mor Yang Ong
;
Ahmad, Rizal
- In:
International journal of e-business research : an …
13
(
2017
)
3
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011729761
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