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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Beziehungsmarketing"
~subject:"Digitalisierung"
~subject:"Online-Marketing"
~subject:"SME"
~subject:"United States"
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Beziehungsmarketing
Digitalisierung
Online-Marketing
SME
United States
Online retailing
156
Online-Handel
156
Consumer behaviour
149
Konsumentenverhalten
149
E-commerce
115
Electronic Commerce
115
Internet marketing
71
Relationship marketing
39
Einzelhandel
37
Retail trade
37
Website
37
Customer satisfaction
35
Kundenzufriedenheit
35
Social Web
33
Social web
33
Viral marketing
26
Virales Marketing
26
Confidence
24
Vertrauen
24
Dienstleistungsqualität
23
Service quality
23
USA
23
Distribution channel
18
Internet
18
Vertriebsweg
18
e-commerce
18
online shopping
16
India
13
Indien
12
consumer behaviour
12
trust
11
Data protection
10
Datenschutz
10
Preismanagement
10
Pricing strategy
10
Brand image
9
Markenimage
9
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104
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104
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104
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English
104
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Pauwels, Koen
3
Verhoef, Peter C.
3
Cazier, Joseph A.
2
Donthu, Naveen
2
Gottschalk, Sabrina Alexandra
2
Labrecque, Lauren I.
2
Mafael, Alexander
2
Roblek, Vasja
2
Sharma, Varinder M.
2
Abou-Elgheit, Emad
1
Acharyulu, G. V. R. K.
1
Agah, Arvin
1
Ahmed, Aun
1
Akrimi, Yosra
1
Al-Adwan, Ahmad Samed
1
Alhorani, Alaa
1
Amarullah, Dudi
1
Amatulli, Cesare
1
Amritesh
1
Anderl, Eva M.
1
Angriawan, Arifin
1
Anh Chi Phan
1
Araujo, Priscila Graziele
1
Arce-Urriza, Marta
1
Ashraf, Abdul R.
1
Aslam, Faheem
1
Atkins, Kelly Green
1
Awan, Tahir Mumtaz
1
Bateman, Patrick J.
1
Becerra, Enrique P.
1
Bellenger, Danny N.
1
Bergey, Paul K.
1
Bertoncelj, Andrej
1
Betancourt, Roger R.
1
Bhatnagar, Amit
1
Bohlmann, Jonathan D.
1
Bolton, Ruth
1
Bruggen, Gerrit H. van
1
Bucklin, Randolph E.
1
Bueno, Ricardo Luiz Pereira
1
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Published in...
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International journal of electronic marketing and retailing : IJEMR
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of retailing and consumer services
159
Journal of business research : JBR
143
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
72
SpringerLink / Bücher
72
Journal of internet commerce
64
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
63
International journal of internet marketing and advertising : IJIMA
63
Industrial marketing management : the international journal for industrial and high-tech firms
55
Technological forecasting & social change : an international journal
55
Information systems research : ISR
54
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
53
International journal of electronic customer relationship management : IJECRM
51
Working paper / National Bureau of Economic Research, Inc.
51
Springer eBook Collection
50
Journal of electronic commerce research : JECR
47
Electronic commerce research
46
Journal of management information systems : JMIS
44
International journal of business information systems : IJBIS
42
Management science : journal of the Institute for Operations Research and the Management Sciences
41
International journal of e-business research : an official publication of the Information Resources Management Association
39
International journal of hospitality management
39
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
39
International journal of electronic business
34
International journal of electronic commerce : IJEC
34
International journal of retail & distribution management
33
Journal of retailing
30
Journal of open innovation : technology, market, and complexity
29
Premier reference source
28
Cogent business & management
26
Asia Pacific journal of marketing and logistics
25
Electronic markets : EM ; the international journal of electronic commerce and business media
25
The international review of retail, distribution and consumer research
25
Psychology & marketing
24
The journal of business & industrial marketing
23
Tourism management : research, policies, practice
23
Electronic markets : the international journal on networked business
22
European research studies
22
The service industries journal
22
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ECONIS (ZBW)
104
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1
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104
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1
How trust and perceived risk create consumer purchase intention in the context of e-commerce : moderation role of eWOM
Amarullah, Dudi
- In:
International journal of electronic marketing and …
14
(
2023
)
1
,
pp. 107-122
Persistent link: https://www.econbiz.de/10014310000
Saved in:
2
How e-service quality influence post-purchase behaviour : the mediating role of perceived value and the moderating of perceived risk
Ha Thu Nguyen
;
Anh Chi Phan
;
Phuong Hien Nguyen
- In:
International journal of electronic marketing and …
14
(
2023
)
3
,
pp. 257-274
Persistent link: https://www.econbiz.de/10014310029
Saved in:
3
Digital luxury retailing and the COVID-19 pandemic : a qualitative study
Colella, Giuseppe
;
Amatulli, Cesare
- In:
International journal of electronic marketing and …
13
(
2022
)
2
,
pp. 157-189
Persistent link: https://www.econbiz.de/10013255647
Saved in:
4
An exploration of online marketplace quality dimension and relationship with purchase intention : the mediating roles of trust and e-WOM
Ranjan, Priyadarshi
;
Acharyulu, G. V. R. K.
- In:
International journal of electronic marketing and …
13
(
2022
)
4
,
pp. 490-512
Persistent link: https://www.econbiz.de/10014309992
Saved in:
5
The impact of digital sales channels on web sales : evidence from the USA's largest online retailers
Narayanaswamy, Ravi
;
Heiens, Richard A.
- In:
International journal of electronic marketing and …
12
(
2021
)
3
,
pp. 306-322
Persistent link: https://www.econbiz.de/10012598447
Saved in:
6
Information processing from electronic word of mouth : an integrative framework
Ahmed, Aun
;
Amritesh
- In:
International journal of electronic marketing and …
14
(
2023
)
4
,
pp. 371-393
Persistent link: https://www.econbiz.de/10014440776
Saved in:
7
Cause-related marketing online trust and purchase intention : investigating the role of CSR, cause involvement, perceived value and the moderating role of donation magnitude
Shah, Suraj
;
Vasavada, Maurvi
;
Sharma, Mahendra
- In:
International journal of electronic marketing and …
14
(
2023
)
2
,
pp. 139-155
Persistent link: https://www.econbiz.de/10014310002
Saved in:
8
Antecedents and outcomes of omnichannel retail customer experience
Nguyen Hai Ninh
;
Tran Manh Dung
- In:
International journal of electronic marketing and …
14
(
2023
)
2
,
pp. 171-189
Persistent link: https://www.econbiz.de/10014310008
Saved in:
9
Differences between mobile and non-mobile buyers : comparing attitudinal, motive-related, and media behaviour
Groß, Michael
- In:
International journal of electronic marketing and …
11
(
2020
)
1
,
pp. 50-80
Persistent link: https://www.econbiz.de/10012199569
Saved in:
10
Seize the day : how online retailers should respond to positive reviews
Wu, Jintao
;
Wu, Tong
;
Schlegelmilch, Bodo B.
- In:
Journal of interactive marketing : a quarterly …
52
(
2020
),
pp. 52-60
Persistent link: https://www.econbiz.de/10012432763
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