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~isPartOf:"International journal of innovation management"
~isPartOf:"International journal of production economics"
~isPartOf:"Journal of open innovation : technology, market, and complexity"
~isPartOf:"Research technology management : RTM"
~isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
~person:"Brem, Alexander"
~person:"Gemser, Gerda"
~person:"Rubera, Gaia"
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Search: subject:"Produktentwicklung"
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New product development
15
Produktentwicklung
15
Innovation management
8
Innovationsmanagement
8
Innovation
5
Customer integration
3
Deutschland
3
Erfolgsfaktor
3
Germany
3
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3
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Brem, Alexander
Gemser, Gerda
Rubera, Gaia
Calantone, Roger J.
13
Griffin, Abbie
11
Hultink, Erik J.
11
Song, Michael
11
Langerak, Fred
8
Barczak, Gloria
7
Markham, Stephen K.
7
Parry, Mark E.
7
Stock-Homburg, Ruth
7
Cooper, Robert G.
6
Salomo, Sören
6
Bharadwaj, Neeraj
5
DeBrentani, Ulrike
5
Ernst, Holger
5
Lettl, Christopher
5
Marion, Tucker J.
5
Millson, Murray R.
5
O'Connor, Gina Colarelli
5
Perks, Helen
5
Schmidt, Jeffrey B.
5
Athaide, Gerard A.
4
Dahl, Darren W.
4
De Waal, Gerrit A.
4
Dell'Era, Claudio
4
Di Benedetto, C. Anthony
4
Frambach, Rudolf T.
4
Goffin, Keith
4
Heidenreich, Sven
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Herstatt, Cornelius
4
Högl, Martin
4
Im, Subin
4
Kleinschmidt, Elko J.
4
Kock, Alexander
4
Lawson, Benn
4
Leker, Jens
4
Rijsdijk, Serge A.
4
Talke, Katrin
4
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International journal of innovation management
International journal of production economics
Journal of open innovation : technology, market, and complexity
Research technology management : RTM
The journal of product innovation management : an international publication of the Product Development & Management Association
International journal of innovation and technology management
4
IEEE transactions on engineering management : EM
3
International journal of technology marketing : IJTMkt
2
Journal of engineering and technology management : JET-M
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of the Academy of Marketing Science
2
Marketing letters : a journal of research in marketing
2
Review of managerial science : RMS
2
Technological forecasting & social change : an international journal
2
Int.J. Technology Marketing
1
International journal of innovation management : IJIM
1
International journal of product development : IJPD
1
International journal of technology management : IJTM
1
Journal of international marketing
1
Journal of marketing
1
Long range planning : LRP ; international journal of strategic management
1
Marketing intelligence & planning
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Perspectives on user innovaton
1
Review of managerial science
1
Series on technology management
1
Strategies and communications for innovations : an integrative management view for companies and networks
1
Technology analysis & strategic management
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
VEND Consulting - Publikationen
1
VEND consulting - Beiträge
1
Vend Consulting GmbH - Publikationen
1
auch: International Journal of Innovation Management, Vol. 12, No. 3, Sept. 2008, 419-458
1
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ECONIS (ZBW)
15
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10
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15
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date (oldest first)
1
Entrepreneurial ways of designing and designerly ways of entrepreneuring : exploring the relationship between design thinking and effectuation theory
Klenner, Nico Florian
;
Gemser, Gerda
;
Karpen, Ingo Oswald
- In:
The journal of product innovation management : an …
39
(
2022
)
1
,
pp. 66-94
Persistent link: https://www.econbiz.de/10013165925
Saved in:
2
Critical success factors in the front and of innovation : results from an empirical study
Wagner, Simon
;
Bican, Peter
;
Brem, Alexander
- In:
International journal of innovation management
25
(
2021
)
4
,
pp. 2150046-1-2150046-36
Persistent link: https://www.econbiz.de/10012610595
Saved in:
3
How can the lean startup approach improve the innovation process of established companies? : an experimental approach
Scheuenstuhl, Felix
;
Bican, Peter
;
Brem, Alexander
- In:
International journal of innovation management
25
(
2021
)
3
,
pp. 2150029-1-2150029-38
Persistent link: https://www.econbiz.de/10012593349
Saved in:
4
Frugal and reverse innovation for harnessing the business potential of emerging markets : the case of a Danish MNC
Agarwal, Nivedita
;
Brem, Alexander
;
Dwivedi, Sanjeet
- In:
International journal of innovation management
24
(
2020
)
1
,
pp. 2050009-1-2050009-15
Persistent link: https://www.econbiz.de/10012183208
Saved in:
5
Categorization and willingness to pay for new products : the role of category cues as value anchors
Kuijken, Bram
;
Gemser, Gerda
;
Wijnberg, Nachoem M.
- In:
The journal of product innovation management : an …
34
(
2017
)
6
,
pp. 757-771
Persistent link: https://www.econbiz.de/10011822736
Saved in:
6
Benefits of customer codevelopment of new products : the moderating effects of utilitarian and hedonic radicalness
Candi, Marina
;
Ende, Jan van den
;
Gemser, Gerda
- In:
The journal of product innovation management : an …
33
(
2016
)
4
,
pp. 418-434
Persistent link: https://www.econbiz.de/10011599092
Saved in:
7
Co-creation with customers : an evolving innovation research field
Gemser, Gerda
;
Perks, Helen
- In:
The journal of product innovation management : an …
32
(
2015
)
5
,
pp. 660-665
Persistent link: https://www.econbiz.de/10011458698
Saved in:
8
Internationalisation of new product development and research & development : results from a mutiple case study on companies with innovation processes in Germany and India
Brem, Alexander
;
Freitag, Florian
- In:
International journal of innovation management
19
(
2015
)
1
,
pp. 1-32
Persistent link: https://www.econbiz.de/10010494945
Saved in:
9
Technology versus design innovation's effects on sales and Tobin's q : the moderating role of branding strategy
Rubera, Gaia
;
Droge, Cornelia
- In:
The journal of product innovation management : an …
30
(
2013
)
3
,
pp. 448-464
Persistent link: https://www.econbiz.de/10009752202
Saved in:
10
Whether to integrate R&D and marketing : the effect of firm competence
Rubera, Gaia
;
Ordanini, Andrea
;
Calantone, Roger J.
- In:
The journal of product innovation management : an …
29
(
2012
)
5
,
pp. 766-783
Persistent link: https://www.econbiz.de/10009624545
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