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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"E-commerce"
~subject:"Viral marketing"
~type:"article"
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E-commerce
Viral marketing
Website
31
Consumer behaviour
21
Konsumentenverhalten
21
Internet marketing
16
Online-Marketing
16
Online retailing
15
Online-Handel
15
Electronic Commerce
9
Social Web
8
Social web
8
Beziehungsmarketing
7
Relationship marketing
7
Confidence
5
Vertrauen
5
Advertising effects
3
Brand management
3
Markenführung
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Werbewirkung
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social media
3
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2
Brand image
2
China
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Customer satisfaction
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Magazine
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10
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English
10
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Ellonen, Hanna-Kaisa
2
Assimakopoulos, Costas
1
Dogra, Pallavi
1
Dung Phuong Hoang
1
Elwalda, Abdulaziz
1
Erkan, Ismail
1
Georgiadis, Christos K.
1
Grimes, Anthony
1
Gómez, Miguel Ángel
1
Hung, Yung-Chen
1
Kaushal, Arun
1
Kuivalainen, Olli
1
Liu, Yi-Cheng
1
Lorenzo, Carlota
1
López-Nicolas, Carolina
1
Molina-Castillo, Francisco-José
1
Mollá, Alejandro
1
Nam Hoai Nguyen
1
Papaioannou, Eugenia
1
Sarmaniotis, Christos
1
Tarkiainen, Anassi
1
Tarkiainen, Anssi
1
Williams, Russell
1
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Published in...
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International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
30
Journal of internet commerce
24
International journal of e-business research : an official publication of the Information Resources Management Association
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of electronic marketing and retailing : IJEMR
16
International journal of business information systems : IJBIS
13
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
12
Journal of travel and tourism marketing
12
International journal of electronic business
9
International journal of hospitality management
9
Journal of electronic commerce research : JECR
9
Journal of fashion marketing and management
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
Tourism management : research, policies, practice
9
Electronic commerce research
7
Journal of business research : JBR
7
Journal of global information management : an official publication of the Information Resources Management Association
7
Journal of hospitality marketing & management
7
The service industries journal
7
International journal of contemporary hospitality management
6
International journal of electronic commerce : IJEC
6
International journal of public sector performance management : IJPSPM
6
Journal of organizational computing and electronic commerce
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Electronic commerce research and applications
5
Global business review
5
Journal of management information systems : JMIS
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Technological forecasting & social change : an international journal
5
African journal of science, technology, innovation and development : AJSTID
4
Asia Pacific journal of marketing and logistics
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Information systems research : ISR
4
International journal of electronic customer relationship management : IJECRM
4
International journal of retail & distribution management
4
International journal of technology marketing : IJTMkt
4
Journal of air transport management
4
Journal of international consumer marketing
4
Journal of marketing communications
4
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ECONIS (ZBW)
10
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1
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10
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date (oldest first)
1
Investigating factors affecting trust and purchase intention towards online websites : structural equation modelling approach
Dogra, Pallavi
;
Kaushal, Arun
- In:
International journal of internet marketing and …
18
(
2023
)
1
,
pp. 98-120
Persistent link: https://www.econbiz.de/10014318246
Saved in:
2
The impact of corporate social responsibility and customer trust on the relationship between website information quality and customer loyalty in e-tailing context
Dung Phuong Hoang
;
Nam Hoai Nguyen
- In:
International journal of internet marketing and …
14
(
2020
)
3
,
pp. 215-235
Persistent link: https://www.econbiz.de/10012284806
Saved in:
3
Your comments are important to me! : the impacts of online customer reviews in shopping websites
Erkan, Ismail
;
Elwalda, Abdulaziz
- In:
International journal of internet marketing and …
12
(
2018
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011859029
Saved in:
4
Does offline market share drive online loyalty? : double jeopardy phenomenon in the context of print magazines and magazine websites
Tarkiainen, Anassi
;
Ellonen, Hanna-Kaisa
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 254-266
Persistent link: https://www.econbiz.de/10011498043
Saved in:
5
Investigating websites' e-CRM features in building customer relationships : evidence from Greece
Papaioannou, Eugenia
;
Assimakopoulos, Costas
; …
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 320-338
Persistent link: https://www.econbiz.de/10011349106
Saved in:
6
Involvement and the influence of online third-party endorsements
Williams, Russell
;
Grimes, Anthony
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10003938231
Saved in:
7
The effect of website usage and virtual community participation on brand relationships
Ellonen, Hanna-Kaisa
;
Tarkiainen, Anssi
;
Kuivalainen, Olli
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10003938238
Saved in:
8
Innovative products on the internet : the role of trust and perceived risk
Molina-Castillo, Francisco-José
;
López-Nicolas, Carolina
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 53-71
Persistent link: https://www.econbiz.de/10003560266
Saved in:
9
Website design and e-consumer: effects and responses
Lorenzo, Carlota
;
Gómez, Miguel Ángel
;
Mollá, Alejandro
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 114-141
Persistent link: https://www.econbiz.de/10003560345
Saved in:
10
Traffic-based industry map of e-commerce
Hung, Yung-Chen
;
Liu, Yi-Cheng
- In:
International journal of internet marketing and …
3
(
2006
)
4
,
pp. 355-378
Persistent link: https://www.econbiz.de/10003444455
Saved in:
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