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~isPartOf:"International journal of nonprofit & voluntary sector marketing"
~isPartOf:"Journal of nonprofit & public sector marketing"
~language:"eng"
~subject:"Nonprofit-Marketing"
~subject:"Social web"
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Nonprofit-Marketing
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International journal of nonprofit & voluntary sector marketing
Journal of nonprofit & public sector marketing
International journal of nonprofit and voluntary sector marketing
37
International review on public and non-profit marketing
32
Journal of marketing for higher education
30
Journal of philanthropy and marketing
16
Nonprofit marketing : sectoral applications
16
The evolution of nonprofit marketing
14
Nonprofit management & leadership
12
The Routledge companion to nonprofit marketing
10
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
9
Nonprofit and voluntary sector quarterly
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Journal of business research : JBR
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
5
Australasian marketing journal
4
Discussion paper
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International journal of advertising : the quarterly review of marketing communications
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Leadership in nonprofit organizations ; Vol. 2
4
Nonprofit management 101 : a complete and practical guide for leaders and professionals ; essential resources, tools, and hard-earned wisdom from fifty leading experts
4
Psychology & marketing
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Sage library in marketing
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The Jossey-Bass handbook of nonprofit leadership and management
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International journal of arts management
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of marketing management : MM
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Journal of marketing research : JMR
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Journal of public policy & marketing
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Marketing theory
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National Bureau of Economic Research Conference Report
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Permanent study group: public and nonprofit marketing : proceedings ; 33. annual conference of the European Group for Public Administration, Bucharest, Romania, September 2011
3
Services marketing quarterly
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The Routledge companion to contemporary brand management
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The journal of brand management : an international journal
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A National Bureau of Economic Research conference report
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Administrative Sciences : open access journal
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1
All talk and no action? : a comparative analysis of nonprofit Twitter chats
Taylor, Matthew P.
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
1
,
pp. 65-80
Persistent link: https://www.econbiz.de/10014234436
Saved in:
2
Cause-related marketing : an interpretive structural model approach
Sindhu, Shilpa
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
1
,
pp. 102-128
Persistent link: https://www.econbiz.de/10012802217
Saved in:
3
A stakeholder perspective on the market orientation of Swiss nonprofit organizations
Hersberger-Langloh, Sophie
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
4
,
pp. 395-420
Persistent link: https://www.econbiz.de/10013417407
Saved in:
4
Exploring donation and purchase intentions to corporate owned vs. corporate sponsored foundations
Swift, Amanda
;
Karabas, Ismail
;
King, Skyler
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
5
,
pp. 572-589
Persistent link: https://www.econbiz.de/10013465723
Saved in:
5
Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Olinski, Marian
;
Szamrowski, Piotr
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10013205205
Saved in:
6
Service-dominant logic and nonprofit organizations : a value creation perspective
Klafke, Renata
;
Von Der Osten, Flávio
;
Didonet, Simone …
- In:
Journal of nonprofit & public sector marketing
33
(
2021
)
1
,
pp. 65-83
Persistent link: https://www.econbiz.de/10012423891
Saved in:
7
Measuring the impact of cause-related marketing : a meta-analysis of nonprofit and for-profit alliance campaigns
Rego, Michelle M.
;
Hamilton, Mark
;
Rogers, Dana
- In:
Journal of nonprofit & public sector marketing
33
(
2021
)
4
,
pp. 434-456
Persistent link: https://www.econbiz.de/10012650502
Saved in:
8
Nonprofit marketing expenses : who spends more than others?
Lee, Young-Joo
- In:
Journal of nonprofit & public sector marketing
33
(
2021
)
3
,
pp. 385-402
Persistent link: https://www.econbiz.de/10012623637
Saved in:
9
College students' intention to volunteer for non-profit organizations : does brand image make a difference?
Febriani, Dea Mariska
;
Selamet, Juhri
- In:
Journal of nonprofit & public sector marketing
32
(
2020
)
2
,
pp. 166-188
Persistent link: https://www.econbiz.de/10012200067
Saved in:
10
In nonprofits we trust? : a large-scale study on the public's trust in nonprofit organizations
Becker, Annika
;
Boenigk, Silke
;
Willems, Jurgen
- In:
Journal of nonprofit & public sector marketing
32
(
2020
)
2
,
pp. 189-216
Persistent link: https://www.econbiz.de/10012200069
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