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~isPartOf:"International journal of production economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of euromarketing"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"The journal of business & industrial marketing"
~language:"eng"
~person:"De Chernatony, Leslie"
~person:"Huang, George Q."
~person:"Huarng, Kun-Huang"
~person:"Laroche, Michel"
~person:"Melewar, T. C."
~person:"Wagner, Stephan M."
~source:"econis"
~subject:"Industrie"
~subject:"Innovation management"
~subject:"Kausalanalyse"
~subject:"Lieferantenmanagement"
~subject:"Markenführung"
~subject:"Marketing management"
~subject:"Scheduling"
~type_genre:"Article in journal"
~type_genre:"Konferenzschrift"
~type_genre:"Sammelwerk"
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De Chernatony, Leslie
Huang, George Q.
Huarng, Kun-Huang
Laroche, Michel
Melewar, T. C.
Wagner, Stephan M.
Cheng, T. C. E.
23
Ko, Eunju
16
Sharma, Piyush
15
Zhao, Xiande
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Kim, Kyung Hoon
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Kraus, Sascha
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O'Cass, Aron
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Veloutsou, Cleopatra
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International journal of production economics
Journal of business research : JBR
Journal of euromarketing
Journal of marketing management : MM
The journal of business & industrial marketing
International journal of production research
10
European journal of marketing : EJM
9
Industrial marketing management : the international journal for industrial and high-tech firms
5
International studies of management and organization
5
The marketing review
5
The journal of brand management : an international journal
4
IEEE transactions on engineering management : EM
3
Journal of business logistics : JBL
3
The journal of supply chain management : a global review of purchasing and supply
3
Corporate reputation review
2
European journal of operational research : EJOR
2
Journal of operations management
2
Journal of promotion management : JPM
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Journal of world business : JWB
2
Marketing intelligence & planning
2
Qualitative market research : an international journal
2
Research technology management : RTM
2
The journal of product & brand management
2
The service industries journal
2
Academy of Management journal : AMJ
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Business horizons
1
California management review
1
Corporate reputation review : an international journal
1
Decision sciences : DS
1
EuroMed journal of business
1
European business review
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of innovation and technology management : IJITM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management reviews
1
International journal of market research : JMRS ; the journal of the Market Research Society
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ECONIS (ZBW)
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1
Causal complexity analysis of the Global Innovation Index
Yu, Tiffany Hui-Kuang
;
Huarng, Kun-Huang
;
Huang, Duen-Huang
- In:
Journal of business research : JBR
137
(
2021
),
pp. 39-45
Persistent link: https://www.econbiz.de/10012665692
Saved in:
2
Synchroperation in industry 4.0 manufacturing
Guo, Daqiang
;
Li, Mingxing
;
Lyu, Zhongyuan
;
Kang, Kai
; …
- In:
International journal of production economics
238
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012592003
Saved in:
3
Branding luxury hotels : evidence from the analysis of consumers' "big" visual data on TripAdvisor
Giglio, Simona
;
Pantano, Eleonora
;
Bilotta, Eleonora
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 495-501
Persistent link: https://www.econbiz.de/10012417034
Saved in:
4
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
5
Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
Saved in:
6
Technology, brand and people : branding, identity, image and reputation in the emerging technology-mediated world
Pantano, Eleonora
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
119
(
2020
),
pp. 410-411
Persistent link: https://www.econbiz.de/10012417005
Saved in:
7
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
8
Understanding the global consumer culture : views from eastern and western scholars, an introduction to the special issue
Laroche, Michel
;
Teng, Lefa
- In:
Journal of business research : JBR
103
(
2019
),
pp. 219-221
Persistent link: https://www.econbiz.de/10012104187
Saved in:
9
Innovation, knowledge, judgment, and decision-making as virtuous cycles
Huarng, Kun-Huang
;
Mas-Tur, Alicia
;
Moreno, Ferran Calabuig
- In:
Journal of business research : JBR
88
(
2018
),
pp. 278-281
Persistent link: https://www.econbiz.de/10011869739
Saved in:
10
Do what and with whom? : value creation and appropriation in inter-organizational new product development projects
Yan, Tingting
;
Wagner, Stephan M.
- In:
International journal of production economics
191
(
2017
),
pp. 1-14
Persistent link: https://www.econbiz.de/10011746313
Saved in:
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