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~isPartOf:"International journal of production research"
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Sales promotion
7
Verkaufsförderung
7
Lieferkette
3
Supply chain
3
Automotive industry
2
Einzelhandel
2
Kfz-Industrie
2
Preismanagement
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Pricing strategy
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Retail trade
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sales promotional schemes
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1
Big data
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Dynamic programming
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Chirra, Sricharan
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Kumar, Dinesh
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Ch'ng, Eugene
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Cheng, T. C. E.
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Chong, Alain Yee Loong
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Darmawan, Agus
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Dong, Jing-Xin
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Hua, Guowei
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International journal of production research
Journal of retailing and consumer services
62
Journal of business research : JBR
59
Journal of retailing
46
Journal of promotion management : JPM
41
Journal of marketing research : JMR
35
Journal of marketing
24
Marketing letters : a journal of research in marketing
20
Journal of promotion management : innovations in planning and applied research
19
European journal of operational research : EJOR
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Psychology & marketing
16
The international review of retail, distribution and consumer research
16
European journal of marketing : EJM
14
Journal of the Academy of Marketing Science
14
International journal of retail & distribution management
13
Journal of consumer behaviour : an international research review
13
Journal of marketing communications
12
Quantitative marketing and economics : QME
12
SpringerLink / Bücher
12
International journal of production economics
11
The journal of product & brand management
11
International journal of hospitality management
10
International journal of market research
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Asia Pacific journal of marketing and logistics
9
The journal of consumer marketing
9
Working paper / National Bureau of Economic Research, Inc.
9
Journal of advertising research
8
The service industries journal
8
Company and customer relations
7
Journal of business economics : JBE
7
Journal of revenue and pricing management
7
Marketing : ZFP ; journal of research and management
7
NBER working paper series
7
Sport marketing quarterly : preferred journal of the Sport Marketing Association
7
The journal of personal selling & sales management : JPSSM
7
American journal of agricultural economics
6
Faculty & research / Insead : working paper series
6
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1
Joint promotion of cross-market retailers : models and analysis
Yan, Ke
;
Hua, Guowei
;
Cheng, T. C. E.
;
Wang, Shouyang
; …
- In:
International journal of production research
60
(
2022
)
11
,
pp. 3397-3418
Persistent link: https://www.econbiz.de/10013499173
Saved in:
2
Barriers to sustainable supply chain flexibility during sales promotions
Chirra, Sricharan
;
Raut, Rakesh D.
;
Kumar, Dinesh
- In:
International journal of production research
59
(
2021
)
22
,
pp. 6975-6993
Persistent link: https://www.econbiz.de/10012652847
Saved in:
3
Integration of promotion and production decisions in sales and operations planning
Darmawan, Agus
;
Wong, Hartanto
;
Thorstenson, Anders
- In:
International journal of production research
56
(
2018
)
12
,
pp. 4186-4206
Persistent link: https://www.econbiz.de/10011901449
Saved in:
4
Analysis of SCF under sales promotional schemes : an application of interpretive structural modelling approach
Chirra, Sricharan
;
Kumar, Dinesh
- In:
International journal of production research
56
(
2018
)
18
,
pp. 6015-6033
Persistent link: https://www.econbiz.de/10011946787
Saved in:
5
Predicting consumer product demands via Big Data : the roles of online promotional marketing and online reviews
Chong, Alain Yee Loong
;
Ch'ng, Eugene
;
Liu, Martin J.
; …
- In:
International journal of production research
55
(
2017
)
17/18
,
pp. 5142-5156
Persistent link: https://www.econbiz.de/10011723933
Saved in:
6
Dynamic pricing with "BOGO" promotion in revenue management
Kim, Kyoung-Kuk
;
Lee, Chi-Guhn
;
Park, Sunggyun
- In:
International journal of production research
54
(
2016
)
17/18
,
pp. 5283-5302
Persistent link: https://www.econbiz.de/10011530205
Saved in:
7
The impact of product substitution and retail capacity on the timing and depth of price promotions : theory and evidence
Gümüş, Mehmet
;
Kaminsky, Philip
;
Mathur, Sameer
- In:
International journal of production research
54
(
2016
)
7/8
,
pp. 2108-2135
Persistent link: https://www.econbiz.de/10011495815
Saved in:
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