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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of business ethics : JOBE"
~language:"eng"
~subject:"Brand image"
~subject:"Corporate Governance"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Brand image
Corporate Governance
Business ethics
1,460
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1,456
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1,383
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1,380
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983
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928
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548
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Hou, Wenxuan
7
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Jo, Hoje
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Cumming, Douglas J.
5
Francoeur, Claude
5
Lee, Edward
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4
Ding, Shujun
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Harjoto, Maretno A.
4
Iglesias, Oriol
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Labelle, Réal
4
Mallin, Chris A.
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Oh, Won Yong
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Singh, Jatinder Jit
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Wu, Zhenyu
4
Adegbite, Emmanuel
3
Amaeshi, Kenneth
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Clark, Cynthia E.
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El Ghoul, Sadok
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Chen, Jiandong
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Clarke, Thomas
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Annual International Conference Promoting Business Ethics <19., 2012, Buffalo, NY>
1
International Conference Promoting Business Ethics <16, 2009, Niagara Falls, NY>
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business ethics : JOBE
Journal of business research : JBR
679
The journal of corporate finance : contracting, governance and organization
512
Corporate governance : an international review
419
The journal of brand management : an international journal
341
Journal of management & governance
321
The journal of product & brand management
306
Finance research letters
256
Journal of financial economics
249
Cogent business & management
247
Corporate ownership & control : international scientific journal
245
Journal of retailing and consumer services
244
Journal of banking & finance
234
Corporate governance : the international journal for effective board performance
231
International review of financial analysis
228
Pacific-Basin finance journal
226
International journal of disclosure and governance
184
Research in international business and finance
171
International review of economics & finance : IREF
168
International journal of corporate governance : IJCG
150
Review of quantitative finance and accounting
150
Corporate governance : international journal of business in society
144
Psychology & marketing
136
Corporate social responsibility and environmental management
134
International journal of economics and financial issues : IJEFI
134
Corporate board : role, duties & composition; accountability, responsability, committment
125
Strategic management journal
122
Journal of risk and financial management : JRFM
117
European journal of marketing : EJM
111
International journal of economics and finance
109
The journal of applied business research
109
Asia Pacific journal of marketing and logistics
107
Tourism management : research, policies, practice
107
Journal of Asian finance, economics and business : JAFEB
104
Managerial finance
103
Journal of travel and tourism marketing
102
The accounting review : a publication of the American Accounting Association
100
Business strategy and the environment
99
International journal of business governance & ethics : IJBGE
99
Applied economics
97
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ECONIS (ZBW)
414
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1
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10
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414
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1
Advertising's sequence of effects on consumer mindset and sales : a comparison across brands and product categories
Valenti, Albert
;
Yildirim, Gokhan
;
Vanhuele, Marc
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 435-454
Persistent link: https://www.econbiz.de/10014316631
Saved in:
2
Estimating the effect of brand beliefs on brand evaluations when beliefs are measured with error
Sonnier, Garrett P.
;
Rutz, Oliver J.
;
Ward, Adrian F.
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 552-569
Persistent link: https://www.econbiz.de/10014383228
Saved in:
3
How culture shapes consumer responses to anthropomorphic products
Baskentli, Sara
;
Hadi, Rhonda
;
Lee, Leonard
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 495-512
Persistent link: https://www.econbiz.de/10014383225
Saved in:
4
How firm communication affects the impact of layoff announcements on brand strength over time
Stäbler, Samuel
;
Himme, Alexander
;
Edeling, Alexander
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 700-723
Persistent link: https://www.econbiz.de/10014383235
Saved in:
5
Suspicious online product reviews : an empirical analysis of brand and product characteristics using Amazon data
Ko, Eunhee Emily
;
Bowman, Douglas
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 898-911
Persistent link: https://www.econbiz.de/10014451312
Saved in:
6
Brand effect on extended warranty valuation : subjective value versus popularity
Chark, Robin
;
Muthukrishnan, A. V.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1082-1092
Persistent link: https://www.econbiz.de/10013471035
Saved in:
7
Brand equity, warranty costs, and firm value
Cao, Zixia
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1166-1185
Persistent link: https://www.econbiz.de/10013471077
Saved in:
8
Brand response to environmental turbulence : a framework and propositions for resistance, recovery and reinvention
Rego, Lopo L.
;
Brady, Michael
;
Leone, Robert P.
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 583-602
Persistent link: https://www.econbiz.de/10013271783
Saved in:
9
Dimensions of brand-extension fit
Deng, Qian
;
Messinger, Paul R.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 764-787
Persistent link: https://www.econbiz.de/10013399607
Saved in:
10
The impact of power distance belief on consumers' brand preferences
Wang, Jiexin
;
Lalwani, Ashok K.
;
DelVecchio, Devon
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 804-823
Persistent link: https://www.econbiz.de/10013399613
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