//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of marketing"
~subject:"new product development"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Produktentwicklung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
new product development
New product development
76
Produktentwicklung
76
Innovation
40
Consumer behaviour
23
Innovation management
23
Innovationsmanagement
23
Konsumentenverhalten
23
Innovation diffusion
13
Innovationsdiffusion
13
Brand management
9
Markenführung
9
Product design
9
Produktgestaltung
9
Customer integration
8
Kundenintegration
8
USA
7
United States
7
Beziehungsmarketing
6
Relationship marketing
6
Social network
6
Soziales Netzwerk
6
Viral marketing
6
Virales Marketing
6
innovation
6
Marketing management
5
Marketingmanagement
5
Product quality
5
Produktqualität
5
Social Web
5
Social web
5
Theorie
5
Theory
5
Business network
4
Creativity
4
Crowdsourcing
4
Erfolgsfaktor
4
Kreativität
4
New products
4
Preismanagement
4
more ...
less ...
Online availability
All
Undetermined
3
Free
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Allen, B. J.
1
Basuroy, Suman
1
Bell, Simon J.
1
Chandrasekaran, Deepa
1
Chang, Woojung
1
Harz, Nathalie
1
Heide, Jan B.
1
Hohenberg, Sebastian
1
Homburg, Christian
1
Kalaignanam, Kartik
1
Kushwaha, Tarun
1
Swartz, Tracey A.
1
Taylor, Steven A.
1
Tracey, Paul
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of marketing
International journal of product development : IJPD
22
International journal of innovation management
20
International journal of production research
16
Management science : journal of the Institute for Operations Research and the Management Sciences
14
International journal of innovation and technology management
10
Production and operations management : an international journal of the Production and Operations Management Society
10
IEEE transactions on engineering management : EM
7
Technology analysis & strategic management
7
International journal of automotive technology and management : IJATM
6
International journal of technology marketing : IJTMkt
6
International journal of business innovation and research : IJBIR
5
International journal of productivity and quality management : IJPQM
5
International journal of technology management : IJTM
5
California management review
4
International journal of product lifecycle management : IJPLM
4
Manufacturing & service operations management : M & SOM
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Strategic management journal
4
Business strategy and the environment
3
International journal of business innovation and research
3
International journal of entrepreneurship and innovation management
3
International journal of value chain management : IJVCM
3
Journal of international marketing
3
Journal of management information systems : JMIS
3
Journal of marketing management : MM
3
Journal of operations management
3
Knowledge management research & practice : KMRP
3
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
3
Project management journal
3
Quality management journal : QMJ
3
The journal of supply chain management : a global review of purchasing and supply
3
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
2
Asia Pacific business review
2
Cogent business & management
2
Digital disruptive innovation
2
Foundations of Management : the journal of Warsaw University of Technology
2
Group & organization management : an international journal
2
Industry and innovation
2
Innovation: organization & management : IOM
2
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Virtual reality in new product development : insights from prelaunch sales forecasting for durables
Harz, Nathalie
;
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 157-179
Persistent link: https://www.econbiz.de/10013258858
Saved in:
2
Design crowdsourcing : the impact on new product performance of sourcing design solutions from the "crowd"
Allen, B. J.
;
Chandrasekaran, Deepa
;
Basuroy, Suman
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 106-123
Persistent link: https://www.econbiz.de/10011810269
Saved in:
3
The differential impact of new product development "make/buy" choices on immediate and future product quality : insights from the automobile industry
Kalaignanam, Kartik
;
Kushwaha, Tarun
;
Swartz, Tracey A.
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011776885
Saved in:
4
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
Saved in:
5
Bringing "place" back in : regional clusters, project governance, and new product outcomes
Tracey, Paul
;
Heide, Jan B.
;
Bell, Simon J.
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 1-16
Persistent link: https://www.econbiz.de/10010463467
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->