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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~source:"econis"
~subject:"KMU"
~subject:"Marketingtheorie"
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Lehmann, Donald R.
3
Stremersch, Stefan
3
Kayande, Ujwal
2
Roberts, John H.
2
Carpenter, Gregory S.
1
Leeflang, Peter
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
31
Journal of strategic marketing
25
Industrial marketing management : the international journal for industrial and high-tech firms
24
SpringerLink / Bücher
17
Journal of marketing management : MM
15
Marketing intelligence & planning
15
Cogent business & management
13
Journal of research in marketing and entrepreneurship
13
Lehrbuch
13
AMS review : official publication of the Academy of Marketing Science
11
European journal of marketing : EJM
11
Journal of research in marketing and entrepreneurship : JRME
10
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
10
Legends in marketing
10
International journal of entrepreneurship and small business
9
Journal of small business and enterprise development
9
Entrepreneurship marketing : principles and practice of SME marketing
8
International business review : the official journal of the European International Business Academy
8
International entrepreneurship and management journal
8
International marketing review
8
The journal of business & industrial marketing
8
Journal of small business strategy
7
Journal of the Academy of Marketing Science
7
Marketing theory and applications
7
The marketing review
7
Europäische Hochschulschriften / 5
6
Journal of historical research in marketing
6
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
Marketing theory
6
Proceedings series / American Marketing Association
6
The impact of theory on representations of the consumer and the marketing organisation
6
International journal of economic perspectives : IJEP
5
Journal of enterprising culture
5
Journal of entrepreneurship in emerging economies
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing
5
Journal of marketing communications
5
Marketing in kleinen und mittleren Unternehmen
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ECONIS (ZBW)
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1
Theory + practice in marketing
Lehmann, Donald R.
;
Carpenter, Gregory S.
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 709-710
Persistent link: https://www.econbiz.de/10011634012
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2
Commentary on "From academic research to marketing practice : exploring the marketing science value chain"
Lehmann, Donald R.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 141
Persistent link: https://www.econbiz.de/10010400722
Saved in:
3
From academic research to marketing practice : exploring the marketing science value chain
Roberts, John H.
;
Kayande, Ujwal
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 127-140
Persistent link: https://www.econbiz.de/10010400726
Saved in:
4
Paving the way for "distinguished marketing"
Leeflang, Peter
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 76-88
Persistent link: https://www.econbiz.de/10009238553
Saved in:
5
Editorial: Preface to a debate
Lehmann, Donald R.
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 153
Persistent link: https://www.econbiz.de/10009519943
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