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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Consumer behaviour"
~subject:"United States"
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Consumer behaviour
United States
Konsumentenverhalten
289
Theory
103
Theorie
102
Brand management
97
Markenführung
97
Beziehungsmarketing
72
Relationship marketing
72
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67
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Gijsbrechts, Els
9
Warlop, Luk
9
Bijmolt, Tammo H. A.
7
Verhoef, Peter C.
7
Clement, Michel
5
Dekimpe, Marnik G.
5
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5
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Pauwels, Koen
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4
Chan, Eugene Y.
3
Gedenk, Karen
3
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3
Goldenberg, Jacob
3
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3
Haan, Evert de
3
Kamakura, Wagner A.
3
Keh, Hean Tat
3
Leeflang, Peter
3
Mahajan, Vijay
3
Natter, Martin
3
Prasad, Ashutosh
3
Sattler, Henrik
3
Weinberg, Charles B.
3
Wieringa, Jaap E.
3
Ailawadi, Kusum L.
2
Alavi, Sascha
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Campo, Katia
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Choi, Jungsil
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Cornelissen, Gert
2
Cornelißen, Markus
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Coulter, Robin A.
2
De Angelis, Matteo
2
Deleersnyder, Barbara
2
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Working paper / National Bureau of Economic Research, Inc.
11,525
NBER working paper series
3,915
Journal of business research : JBR
2,265
The American economic review
2,113
Discussion paper / Centre for Economic Policy Research
2,011
Journal of retailing and consumer services
1,967
Discussion paper series / IZA
1,923
NBER Working Paper
1,691
The review of economics and statistics
1,440
American journal of agricultural economics
1,370
The review of financial studies
1,341
Applied economics
1,316
The journal of finance : the journal of the American Finance Association
1,312
Working paper
1,190
Economics letters
993
Economic review
928
Journal of banking & finance
909
International journal of hospitality management
897
CESifo working papers
891
Southern economic journal
884
Economic inquiry : journal of the Western Economic Association International
872
Finance and economics discussion series
867
Monthly labor review : MLR
856
National tax journal
848
Journal of financial economics
847
Journal of financial and quantitative analysis : JFQA
809
International journal of consumer studies
805
The journal of futures markets
774
Journal of human resources : JHR
768
Journal of money, credit and banking : JMCB
741
Psychology & marketing
718
The journal of economic perspectives : EP ; a journal of the American Economic Association
709
Journal of political economy
690
Journal of business ethics : JOBE
674
European journal of operational research : EJOR
662
Journal of consumer research : JCR ; an interdisciplinary bimonthly
660
SpringerLink / Bücher
655
The quarterly journal of economics
649
The journal of law & economics
645
American economic journal : a journal of the American Economic Association
638
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ECONIS (ZBW)
328
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21
The friluftsliv response : connection, drive, and contentment reactions to biophilic design in consumer environments
Castro, Iana A.
;
Honea, Heather
;
Cornelis, Erlinde
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013271755
Saved in:
22
The impact of power distance belief on consumers' brand preferences
Wang, Jiexin
;
Lalwani, Ashok K.
;
DelVecchio, Devon
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 804-823
Persistent link: https://www.econbiz.de/10013399613
Saved in:
23
Is similarity a constraint for service-to-service brand extensions?
Dimitriu, Radu
;
Warlop, Luk
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1019-1041
Persistent link: https://www.econbiz.de/10013471031
Saved in:
24
A meta-analysis of consumer ethnocentrism across 57 countries
Balabanis, George
;
Siamagka, Nikoletta Theofania
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 745-763
Persistent link: https://www.econbiz.de/10013399603
Saved in:
25
The roles of multiple channels in predicting website visits and purchases : engagers versus closers
Goić, Marcel
;
Jerath, Kinshuk
;
Kalyanam, Kirthi
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 656-677
Persistent link: https://www.econbiz.de/10013399585
Saved in:
26
Simplicity is not key : understanding firm-generated social media images and consumer liking
Overgoor, Gijs
;
Rand, William
;
Dolen, Willemijn M. van
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 639-655
Persistent link: https://www.econbiz.de/10013399580
Saved in:
27
Stop arguing! : how childhood exposure to interparental conflict affects consumer response toward product review dispersion
Liu, Mengmeng
;
Morrin, Maureen
;
Chae, Boyoun
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1093-1107
Persistent link: https://www.econbiz.de/10013471063
Saved in:
28
Too cute to be bad? : cute brand logo reduces consumer punishment following brand transgressions
Septianto, Felix
;
Kwon, Junbum
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1108-1126
Persistent link: https://www.econbiz.de/10013471066
Saved in:
29
Acquiring customers through online marketplaces? : the effect of marketplace sales on sales in a retailer's own channels
Maier, Erik
;
Wieringa, Jaap E.
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 311-328
Persistent link: https://www.econbiz.de/10012591033
Saved in:
30
Antecedents and financial impacts of building brand love
Nguyen, Hang T.
;
Feng, Hui
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
3
,
pp. 572-592
Persistent link: https://www.econbiz.de/10012939485
Saved in:
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