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~isPartOf:"International journal of retail & distribution management"
~isPartOf:"NBER Working Paper"
~isPartOf:"The journal of product & brand management"
~subject:"Customer satisfaction"
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Customer satisfaction
Consumer behaviour
1,064
Konsumentenverhalten
1,064
Brand management
321
Markenführung
321
Brand image
269
Markenimage
269
Brand
191
Markenartikel
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Beziehungsmarketing
145
Relationship marketing
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Einzelhandel
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Retail trade
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Online-Handel
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Marketing management
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Schätzung
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Vera, Jorge
2
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1
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1
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1
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1
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Hsieh, Shiu-Chun
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International journal of retail & distribution management
NBER Working Paper
The journal of product & brand management
Journal of retailing and consumer services
319
International journal of hospitality management
184
Journal of business research : JBR
151
The journal of services marketing
101
Journal of hospitality marketing & management
91
Journal of travel and tourism marketing
85
International journal of contemporary hospitality management
77
Cogent business & management
73
Services marketing quarterly
57
Tourism management : research, policies, practice
54
The service industries journal
50
Psychology & marketing
48
Asia Pacific journal of marketing and logistics
47
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
45
Service business
41
Journal of strategic marketing
39
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
39
Journal of service management
38
Journal of service research : JSR
38
Tourism management perspectives : TMP
36
International journal of electronic marketing and retailing : IJEMR
34
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
34
The international journal of bank marketing : IJBM
34
European journal of marketing : EJM
33
The international review of retail, distribution and consumer research
30
International journal of retail and distribution management
27
The TQM journal : the international review of organizational improvement
27
International journal of quality and service sciences
26
Journal of air transport management
26
Journal of the Academy of Marketing Science
26
Journal of Asian finance, economics and business : JAFEB
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Total quality management & business excellence
24
International journal of services and operations management
23
International journal of services, economics and management
23
Journal of Islamic marketing
23
Journal of internet commerce
23
Tourism analysis : an interdisciplinary tourism & hospitality journal
23
International journal of business information systems : IJBIS
22
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ECONIS (ZBW)
42
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1
Gamify, engage, build loyalty : exploring the benefits of gameful experience for branded sports apps
Habachi, Salma
;
Matute, Jorge
;
Palau i Saumell, Ramon
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 57-75
Persistent link: https://www.econbiz.de/10014485716
Saved in:
2
Brand authenticity building effect of brand experience and downstream effects
Murshed, Feisal
;
Dwivedi, Abhishek
;
Nayeem, Tahmid
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 1032-1045
Persistent link: https://www.econbiz.de/10014334394
Saved in:
3
Antecedents and consequences of customer inspiration : a framework in the context of electronic device brands
Hernani-Merino, Martin
;
Libaque-Saenz, Christian Fernando
; …
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 1093-1107
Persistent link: https://www.econbiz.de/10014334403
Saved in:
4
When does customization improve brand attitude?
Kim, Pielah
;
Chang, Hua
;
Vaidyanathan, Rajiv
;
Stoel, Leslie
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1233-1247
Persistent link: https://www.econbiz.de/10014485563
Saved in:
5
Perceived injustice and brand love : the effectiveness of sympathetic vs empathetic responses to address consumer complaints of unjust specific service encounters
Ahmad, Fayez
;
Guzman, Francisco
- In:
The journal of product & brand management
32
(
2023
)
6
,
pp. 849-862
Persistent link: https://www.econbiz.de/10014315453
Saved in:
6
Role of corporate social responsibility authenticity in developing perceived brand loyalty : a consumer perceptions paradigm
Safeer, Asif Ali
;
Liu, Hancheng
- In:
The journal of product & brand management
32
(
2023
)
2
,
pp. 330-342
Persistent link: https://www.econbiz.de/10013552963
Saved in:
7
The impact of perceived brand interactivity on customer purchases : the mediating role of perceived brand fairness and the moderating role of brand involvement
Gligor, David
;
Bozkurt, Sıddık
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 96-109
Persistent link: https://www.econbiz.de/10012798135
Saved in:
8
Enhancing brand loyalty through online brand communities : the role of community benefits
Huang, Travis K.
;
Wang, Yi-Ting
;
Lin, Kuan-Yu
- In:
The journal of product & brand management
31
(
2022
)
5
,
pp. 823-838
Persistent link: https://www.econbiz.de/10013407539
Saved in:
9
Consumers' desire to interact with a salesperson during e-shopping : development of a scale
Lee, Yun Jung
;
Dubinsky, Alan J.
- In:
International journal of retail & distribution management
45
(
2017
)
1
,
pp. 20-39
Persistent link: https://www.econbiz.de/10011621610
Saved in:
10
Older consumers' TV shopping : emotions and satisfaction
Lim, Chae Mi
;
Kim, Youn-Kyung
- In:
International journal of retail & distribution management
45
(
2017
)
3
,
pp. 292-307
Persistent link: https://www.econbiz.de/10011640121
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