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~isPartOf:"International marketing review"
~isPartOf:"Multinational business review"
~person:"Vrontis, Demetris"
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Vrontis, Demetris
Verbeke, Alain
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Rugman, Alan M.
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Oh, Chang Hoon
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Buckley, Peter J.
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Mellahi, Kamel
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Thrassou, Alkis
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Yuan, Lin
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International marketing review
Multinational business review
Journal of international management
2
The annals of business research
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Thunderbird international business review
2
Asia Pacific business review
1
Handbook of research on European business and entrepreneurship : towards a theory of internationalization
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Innovative business practices : prevailing a turbulent era
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International business review : the official journal of the European International Business Academy
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Journal for international business and entrepreneurship development
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Journal of world business : JWB
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Management decision
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
5
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1
Examining the marketing performance of the firms from an international dynamic marketing capability perspective : moderating role of marketing leadership team
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
41
(
2024
)
1
,
pp. 138-161
Persistent link: https://www.econbiz.de/10014524774
Saved in:
2
Exploring the influence of hybrid product-service offerings on firm internationalization strategies : an international perspective
Liu, Yipeng
;
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 549-560
Persistent link: https://www.econbiz.de/10014469928
Saved in:
3
Business hybrid offerings by manufacturing SMEs : impact of servitization on internationalization of manufacturing SMEs
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
40
(
2023
)
4
,
pp. 585-611
Persistent link: https://www.econbiz.de/10014469932
Saved in:
4
International relationship management during social distancing : the role of AI-integrated social CRM by MNEs during the Covid-19 pandemic
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Thrassou, Alkis
; …
- In:
International marketing review
40
(
2023
)
5
,
pp. 1263-1294
Persistent link: https://www.econbiz.de/10014470119
Saved in:
5
International marketing adaption versus standardisation of multinational companies
Vrontis, Demetris
;
Thrassou, Alkis
;
Lamprianou, Iasonas
- In:
International marketing review
26
(
2009
)
4/5
,
pp. 477-500
Persistent link: https://www.econbiz.de/10009523108
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