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~isPartOf:"International review on public and non-profit marketing"
~type_genre:"Article in journal"
~type_genre:"Ratgeber"
~type_genre:"Textbook"
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Charitable organization
19
Charity
19
Gemeinnützige Organisation
19
Fundraising
18
Wohltätigkeit
18
Nonprofit organization
15
Nonprofit-Organisation
15
Nonprofit marketing
9
Nonprofit-Marketing
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Consumer behaviour
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Altruism
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Al-Wugayan, Adel A. A.
1
Andeßner, René Clemens
1
Bauer, Steven
1
Bennett, Roger
1
Campagnaro Teixeira, Arilda Magna
1
Carvalho, Amélia
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Long Hoang Le
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Quang An Ha
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International review on public and non-profit marketing
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
29
Nonprofit and voluntary sector quarterly
22
International journal of nonprofit & voluntary sector marketing
16
Journal of philanthropy and marketing
15
Journal of nonprofit & public sector marketing
14
Journal of economic behavior & organization : JEBO
12
Nonprofit management & leadership
10
Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögU ; zugleich Organ des Bundesverbandes Öffentliche Dienstleistungen - Deutsche Sektion des CEEP
10
Journal of business research : JBR
9
Journal of public economics
8
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
7
Der Betrieb
6
Journal of behavioral and experimental economics
6
Journal of business ethics : JBE
6
Sozialer Fortschritt : unabhängige Zeitschrift für Sozialpolitik
6
The British accounting review : the journal of the British Accounting Association
6
International journal of nonprofit and voluntary sector marketing
5
Journal of business ethics : JOBE
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Marketing letters : a journal of research in marketing
5
New global studies
5
Psychology & marketing
5
Public management review
5
Social service review : SSR
5
Accounting, auditing & accountability journal
4
Applied economics
4
European economic review : EER
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
International public management journal
4
Journal of consumer behaviour : an international research review
4
Qualitative research in accounting & management : QRAM
4
Stiftung & Sponsoring : das Magazin für Non-Profit-Management und -Marketing
4
Aus Politik und Zeitgeschichte : APuZ
3
Experimental economics : a journal of the Economic Science Association
3
Games and economic behavior
3
INF : die Information für Steuerberater und Wirtschaftsprüfer
3
International journal of advertising : the review of marketing communications
3
International studies of management and organization
3
Journal of advertising research
3
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1
No browsing, no donating : the impact of title and forwarder on browsing intention of online charity fundraising
Zheng, Chundong
;
Niu, Huan
;
Wang, Han
- In:
International review on public and non-profit marketing
21
(
2024
)
1
,
pp. 27-49
Persistent link: https://www.econbiz.de/10014501137
Saved in:
2
Examining the impact of mindsets on donation intentions to homelessness charities via parallel serial mediation
Labban, Alice
;
Novell, Corinne
;
Bauer, Steven
- In:
International review on public and non-profit marketing
20
(
2023
)
1
,
pp. 225-244
Persistent link: https://www.econbiz.de/10014252158
Saved in:
3
Increasing donor's perceived value from charitable involvement : a multi-segment approach to the American donor market
Graça, Sandra Simas
- In:
International review on public and non-profit marketing
20
(
2023
)
4
,
pp. 829-852
Persistent link: https://www.econbiz.de/10014437263
Saved in:
4
Celebrity appeal effectiveness in donating to the cause : popular culture vs. religious celebrities
Al-Wugayan, Adel A. A.
- In:
International review on public and non-profit marketing
20
(
2023
)
2
,
pp. 369-391
Persistent link: https://www.econbiz.de/10014383317
Saved in:
5
Segmentation of individual donors to charitable organizations
Kolhede, Eric
;
Gomez-Arias, J. Tomas
- In:
International review on public and non-profit marketing
19
(
2022
)
2
,
pp. 333-365
Persistent link: https://www.econbiz.de/10013268083
Saved in:
6
What facilitate people to do charity? : the impact of brand anthropomorphism, brand familiarity and brand trust on charity support intention
Quang An Ha
;
Phuong Nhi Nguyen Pham
;
Long Hoang Le
- In:
International review on public and non-profit marketing
19
(
2022
)
4
,
pp. 835-859
Persistent link: https://www.econbiz.de/10013483868
Saved in:
7
Would you like to donate your reward points today? : mental accounting and checkout charity
Han, Min Chung
- In:
International review on public and non-profit marketing
19
(
2022
)
3
,
pp. 533-553
Persistent link: https://www.econbiz.de/10013435731
Saved in:
8
Charity donation intention via m-payment apps : donor-related, m-payment system-related, or charity brand-related factors, which one is overkill?
Maleki, Fatemeh
;
Hosseini, Seyed Mohsen
- In:
International review on public and non-profit marketing
17
(
2020
)
4
,
pp. 409-443
Persistent link: https://www.econbiz.de/10012310875
Saved in:
9
An expectancy theory perspective of volunteerism : the roles of powerlessness, attitude toward charitable organizations, and attitude toward helping others
Zboja, James J.
;
Jackson, Ralph W.
;
Grimes-Rose, Marsha
- In:
International review on public and non-profit marketing
17
(
2020
)
4
,
pp. 493-507
Persistent link: https://www.econbiz.de/10012310878
Saved in:
10
Charity flea markets : an amalgamation of product philanthropy and volunteering
Stötzer, Sandra
;
Andeßner, René Clemens
;
Scheichl, Sarah
- In:
International review on public and non-profit marketing
17
(
2020
)
2
,
pp. 203-224
Persistent link: https://www.econbiz.de/10012292853
Saved in:
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