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Control, knowledge, and persuasive power in advertising creativity : an ethnographic practice theory approach
Ghaffari, Mahsa
;
Hackley, Christopher E.
;
Lee, Zoe
- In:
Journal of advertising
48
(
2019
)
2
,
pp. 242-249
Persistent link: https://www.econbiz.de/10012201428
Saved in:
2
Interpreting Brown and Hackley (2012) : from History to the histories of marketing theory and practice
Tadajewski, Mark
- In:
Journal of historical research in marketing
4
(
2012
)
2
,
pp. 316-323
Persistent link: https://www.econbiz.de/10009561214
Saved in:
3
The greatest showman on earth : is Simon Cowell P. T. Barnum reborn?
Brown, Stephen
;
Hackley, Christopher E.
- In:
Journal of historical research in marketing
4
(
2012
)
2
,
pp. 290-308
Persistent link: https://www.econbiz.de/10009561220
Saved in:
4
What do I have to do to get noticed around here? : a comment on Brown and Hackley (2012): "The greatest showman on earth: is Simon Cowell P. T. Barnum reborn?"
Richardson, Alan J.
- In:
Journal of historical research in marketing
4
(
2012
)
2
,
pp. 309-315
Persistent link: https://www.econbiz.de/10009561218
Saved in:
5
The greatest showman on earth : is Simon Cowell P. T. Barnum reborn?
Brown, Stephen
;
Hackley, Christopher
- In:
Journal of historical research in marketing
4
(
2012
)
2
,
pp. 290-308
Persistent link: https://www.econbiz.de/10010005213
Saved in:
6
"THE FIELD" - Account Planning: Current Agency Perspectives on an Advertising Enigma - The views of leading practitioners are integrated with research perspectives in a critical ap...
Hackley, Christopher E.
- In:
Journal of advertising research
43
(
2003
)
2
,
pp. 235-245
Persistent link: https://www.econbiz.de/10006505779
Saved in:
7
Marketing and social construction : exploring the rhetorics of managed consumption
Hackley, Christopher E.
-
2001
Persistent link: https://www.econbiz.de/10004710522
Saved in:
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