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~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Foroudi, Pantea"
~person:"Gupta, Suraksha"
~person:"Ko, Eunju"
~subject:"Brand image"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Brand image
Consumer behaviour
31
Konsumentenverhalten
31
Brand management
23
Markenführung
23
Luxury goods
15
Luxusgüter
15
Markenimage
13
Beziehungsmarketing
12
Fashion
12
Mode
12
Relationship marketing
12
Brand
10
Markenartikel
10
Marketing management
10
Marketingmanagement
10
Internet marketing
9
Online-Marketing
9
Corporate reputation
8
Firmenimage
8
Social Web
7
Social web
7
Innovation
6
Innovation management
6
Innovationsmanagement
6
Customer value
5
Kundenwert
5
Marketing
5
Reputation
5
South Korea
5
Südkorea
5
Designation of origin
4
Einzelhandel
4
Herkunftsbezeichnung
4
Retail trade
4
Tourism marketing
4
Tourismusmarketing
4
Website
4
Branding
3
Competition
3
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11
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Article in journal
Case study
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13
Conference paper
1
Konferenzbeitrag
1
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English
Author
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Foroudi, Pantea
Gupta, Suraksha
Ko, Eunju
Diamantopoulos, Adamantios
12
Valette-Florence, Pierre
7
Melewar, T. C.
6
Veloutsou, Cleopatra
6
Arslanagic-Kalajdzic, Maja
5
Iglesias, Oriol
5
Merchant, Altaf
5
Michel, Géraldine
5
Wallpach, Sylvia von
5
Aiello, Gaetano
4
Bartikowski, Boris
4
Christodoulides, George
4
Davvetas, Vasileios
4
Dennis, Charles
4
Dutta, Sujay
4
Ekinci, Yuksel
4
Foroudi, Mohammad Mahdi
4
Grohs, Reinhard
4
Guzman, Francisco
4
Japutra, Arnold
4
Markovic, Stefan
4
Singh, Jatinder Jit
4
Teng, Lefa
4
Voyer, Benjamin G.
4
Augusto, Mário Gomes
3
Badrinarayanan, Vishag
3
Bang, Nguyen
3
Bigné Alcañiz, J. Enrique
3
Brunk, Katja H.
3
Chatterjee, Subimal
3
Cornwell, T. Bettina
3
Dwivedi, Yogesh Kumar
3
Eisingerich, Andreas B
3
Fastoso, Fernando
3
Filieri, Raffaele
3
Halkias, Georgios
3
Hultman, Magnus
3
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Journal of business ethics : JOBE
Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
3
Qualitative market research : an international journal
3
Building corporate identity, image and reputation in the digital era
2
Corporate reputation review
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Thunderbird international business review
2
Asia Pacific journal of marketing and logistics
1
European business review
1
European journal of marketing : EJM
1
International journal of advertising : the review of marketing communications
1
International journal of hospitality management
1
International journal of management reviews
1
International marketing review
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of world business : JWB
1
Technological forecasting & social change : an international journal
1
The journal of brand management : an international journal
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
13
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date (oldest first)
1
Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
Saved in:
2
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
3
The impact of brand value on brand competitiveness
Gupta, Suraksha
;
Gallear, David
;
Rudd, John M.
; …
- In:
Journal of business research : JBR
112
(
2020
),
pp. 210-222
Persistent link: https://www.econbiz.de/10012230579
Saved in:
4
Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
5
Nations as brands : cinema's place in the branding role
Gupta, Shashwat
;
Foroudi, Mohammad Mahdi
;
Väätänen, Juha
- In:
Journal of business research : JBR
116
(
2020
),
pp. 721-733
Persistent link: https://www.econbiz.de/10012257675
Saved in:
6
Tourists' destination image through regional tourism : from supply and demand sides perspectives
Ageeva, Elena
;
Foroudi, Pantea
- In:
Journal of business research : JBR
101
(
2019
),
pp. 334-348
Persistent link: https://www.econbiz.de/10012103279
Saved in:
7
What is a luxury brand? : a new definition and review of the literature
Ko, Eunju
;
Costello, John P.
;
Taylor, Charles Robert
- In:
Journal of business research : JBR
99
(
2019
),
pp. 405-413
Persistent link: https://www.econbiz.de/10012023668
Saved in:
8
Perceptional components of brand equity : configuring the Symmetrical and Asymmetrical Paths to brand loyalty and brand purchase intention
Foroudi, Pantea
;
Jin, Zhongqi
;
Gupta, Suraksha
; …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 462-474
Persistent link: https://www.econbiz.de/10011881956
Saved in:
9
Promissing the dream : changing destination image of London through the effect of website place
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Ageeva, Elena
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 97-110
Persistent link: https://www.econbiz.de/10011775953
Saved in:
10
The local brand representative in reseller networks
Gupta, Suraksha
;
Ozdemir, Sena
;
Czinkota, Michael R.
; …
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5712-5723
Persistent link: https://www.econbiz.de/10011597467
Saved in:
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