//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
~type_genre:"Conference Paper"
~type_genre:"Conference proceedings"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Consumer behaviour
2,165
Konsumentenverhalten
2,165
Innovation
869
Beziehungsmarketing
813
Firm performance
750
Unternehmenserfolg
750
Brand management
708
Markenführung
708
Innovation management
579
Innovationsmanagement
578
Brand image
553
Markenimage
553
Marketing management
514
Marketingmanagement
514
Social Web
504
Social web
504
Business start-up
453
Unternehmensgründung
453
Entrepreneurship
441
Entrepreneurship approach
417
Corporate social responsibility
371
Customer satisfaction
369
USA
369
United States
369
Kundenzufriedenheit
368
Corporate Social Responsibility
367
Internet marketing
362
Online-Marketing
362
Theory
350
Theorie
347
KMU
333
SME
333
Multinationales Unternehmen
331
Transnational corporation
331
Strategic management
325
Strategisches Management
325
Brand
322
Markenartikel
311
Bibliometrics
307
more ...
less ...
Online availability
All
Undetermined
580
Free
13
Type of publication
All
Article
808
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
Conference Paper
Conference proceedings
Aufsatz in Zeitschrift
815
Conference paper
7
Konferenzbeitrag
7
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
2
Case study
1
Fallstudie
1
Konferenzschrift
1
more ...
less ...
Language
All
English
Author
All
Roy, Sanjit
10
Balaji, M. S.
8
Ko, Eunju
8
Kim, Kyung Hoon
7
Harrigan, Paul
6
Japutra, Arnold
6
Simkin, Lyndon
6
Akter, Shahriar
5
Johnson, Lester W.
5
McLean, Graeme J.
5
Veloutsou, Cleopatra
5
Agnihotri, Raj
4
Babin, Barry J.
4
Chebat, Jean-Charles
4
Dibb, Sally
4
Fernandes, Teresa
4
Gupta, Suraksha
4
Gustafsson, Anders
4
Hajli, Nick
4
Mandler, Timo
4
Noble, Stephanie M.
4
Pervan, Simon J.
4
Prentice, Catherine
4
Roy, Sanjit Kumar
4
Schumann, Jan Hendrik
4
Sharma, Piyush
4
Valette-Florence, Pierre
4
Wünderlich, Nancy V.
4
Aiello, Gaetano
3
Andreini, Daniela
3
Bartikowski, Boris
3
Black, Iain
3
Cavusgil, Erin
3
Chang, Woojung
3
Diamantopoulos, Adamantios
3
Donthu, Naveen
3
Filieri, Raffaele
3
Gaganpreet Singh
3
Garrett, Tony C.
3
Gounaris, Spiros
3
more ...
less ...
Published in...
All
Journal of business research : JBR
Journal of strategic marketing
Journal of retailing and consumer services
583
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
194
The service industries journal
185
Journal of the Academy of Marketing Science
165
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
104
Cogent business & management
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
99
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
more ...
less ...
Source
All
ECONIS (ZBW)
815
Showing
1
-
10
of
815
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Building customer engagement in mobile commerce through need fulfillment : an approach of self-determination theory
Japutra, Arnold
;
Higueras-Castillo, Elena
; …
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 80-99
Persistent link: https://www.econbiz.de/10014553123
Saved in:
2
Causal recipes of customer loyalty in a sharing economy : integrating social media analytics and fsQCA
Lee, Carmen Kar Hang
;
Tse, Ying Kei
;
Leung, Eric Ka Ho
; …
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014556536
Saved in:
3
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
Saved in:
4
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
5
Consumer patronage in omnichannel retailing and the moderating impact of culture : a MetaSEM review
Mukhopadhyay, Sandip
;
Chauhan, Sumedha
;
Mishra, Sita
- In:
Journal of strategic marketing
32
(
2024
)
3
,
pp. 374-390
Persistent link: https://www.econbiz.de/10014553261
Saved in:
6
Consumer-activity identification : identifying antecedents and outcomes
Hawkins, Matthew A.
;
Thyroff, Anastasia E.
;
Rome, …
- In:
Journal of strategic marketing
32
(
2024
)
5
,
pp. 606-621
Persistent link: https://www.econbiz.de/10014553344
Saved in:
7
Curbing customer-to-customer misbehavior contagion in the sharing economy
Danatzis, Ilias
;
Möller-Herm, Jana
;
Herm, Steffen
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014547914
Saved in:
8
Customer engagement strategies within family businesses in emerging economies : a multi-method study
Pereira, Vijay
;
Laker, Benjamin
;
Bamel, Umesh
;
Sharma, …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549458
Saved in:
9
Customer journey partitioning : a customer-centric conceptualization beyond stages and touchpoints
Reitsamer, Bernd
;
Becker, Larissa
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014556546
Saved in:
10
Customer misbehavior and service providers' risk perception in the sharing economy
Roßmannek, Oliver
;
David, Natalie
;
Schramm-Klein, Hanna
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535217
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->