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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Management international review : mir ; journal of international business"
~subject:"Foreign investment"
~subject:"Virtuelle Realität"
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Foreign investment
Virtuelle Realität
Welt
297
World
297
Multinationales Unternehmen
130
Transnational corporation
130
Innovation
76
Developing countries
70
Entwicklungsländer
70
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69
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Driffield, Nigel L.
3
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Bigné Alcañiz, J. Enrique
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2
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Temouri, Yama
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1
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Journal of business research : JBR
Management international review : mir ; journal of international business
The journal of world investment & trade : law, economics, politics
225
NBER working paper series
95
Working paper / National Bureau of Economic Research, Inc.
92
NBER Working Paper
83
Transnational corporations : investment and development
75
The world economy : the leading journal on international economic relations
73
International business review : the official journal of the European International Business Academy
70
CESifo working papers
67
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
62
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61
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60
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56
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Journal of international economics
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Journal of international money and finance
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SpringerLink / Bücher
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Applied economics letters
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World Bank E-Library Archive
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International review of economics & finance : IREF
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Journal of international economic law
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Technological forecasting & social change : an international journal
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Intereconomics : review of European economic policy
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International Journal of Energy Economics and Policy : IJEEP
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World Bank Policy Research Working Paper
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CESifo Working Paper Series
27
Review of international economics
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Journal of international management
26
Review of world economics
26
International journal of economics and financial issues : IJEFI
25
Kieler Arbeitspapiere
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ECONIS (ZBW)
114
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1
Influence of social augmented reality app usage on customer relationships and continuance intention : the role of shared social experience
Wang, Kai-Yu
;
Ashraf, Abdul R.
;
Thongpapanl, Narongsak
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014380321
Saved in:
2
More than skin-deep : the influence of presence dimensions on purchase intentions in augmented reality shopping
Lavoye, Virginie
;
Tarkiainen, Anssi
;
Sipilä, Jenni
; …
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014468556
Saved in:
3
How virtual reality shopping experience enhances consumer creativity : the mediating role of perceptual curiosity
Kim, Woo Bin
;
Choo, Ho Jung
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013468818
Saved in:
4
Subnational social trust and the internationalization of emerging market firms
Chen, Xuchang
;
Wu, Changqi
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014280531
Saved in:
5
The role of augmented reality in redefining e-tailing : a review and research agenda
Jayaswal, Pragya
;
Parida, Biswajita
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-23
Persistent link: https://www.econbiz.de/10014299242
Saved in:
6
Transcending reality : introducing mental time travel experiences and their ability to influence brand outcomes
Barhorst, Jennifer Brannon
;
McLean, Graeme J.
;
Krey, Nina
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304064
Saved in:
7
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
8
Virtual reality tourism to satisfy wanderlust without wandering : an unconventional innovation to promote sustainability
Talwar, Shalini
;
Kaur, Puneet
;
Escobar, Octavio
;
Lan, Sai
- In:
Journal of business research : JBR
152
(
2022
),
pp. 128-143
Persistent link: https://www.econbiz.de/10013493966
Saved in:
9
Virtual reality marketing and customer advocacy : transforming experiences from story-telling to story-doing
Regt, Anouk de
;
Plangger, Kirk
;
Barnes, Stuart J.
- In:
Journal of business research : JBR
136
(
2021
),
pp. 513-522
Persistent link: https://www.econbiz.de/10012663249
Saved in:
10
Shopping in virtual reality : a literature review and future agenda
Xi, Nannan
;
Hamari, Juho
- In:
Journal of business research : JBR
134
(
2021
),
pp. 37-58
Persistent link: https://www.econbiz.de/10012643496
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