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~isPartOf:"Journal of business research : JBR"
~language:"ara"
~language:"eng"
~language:"ukr"
~language:"zho"
~person:"Choi, Jeonghye"
~person:"Das, Gopal"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Working Paper"
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Consumer behaviour
Konsumentenverhalten
14
Online retailing
5
Online-Handel
5
Emotion
4
Internet marketing
4
Online-Marketing
4
Advertising
3
Advertising effects
3
Brand image
3
Distribution channel
3
E-commerce
3
Einzelhandel
3
Electronic Commerce
3
Markenimage
3
Purchase intention
3
Retail trade
3
Social Web
3
Social relations
3
Social web
3
Soziale Beziehungen
3
Vertriebsweg
3
Werbewirkung
3
Werbung
3
Brand
2
Brand management
2
Combined pricing
2
Computerspiel
2
Markenartikel
2
Markenführung
2
Mobile Anwendung
2
Mobile application
2
New product development
2
Online purchase
2
Partitioned pricing
2
Preismanagement
2
Pricing strategy
2
Produktentwicklung
2
Video game
2
Willingness to pay
2
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Article in journal
Working Paper
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14
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Arabic
English
Ukrainian
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Choi, Jeonghye
Das, Gopal
Laroche, Michel
27
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Filieri, Raffaele
11
Richard, Marie-Odile
11
Septianto, Felix
11
Teng, Lefa
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Seo, Yuri
10
Chebat, Jean-Charles
9
Kukar-Kinney, Monika
9
Shukla, Paurav
9
Veloutsou, Cleopatra
9
Beatty, Sharon E.
8
Mattila, Anna S.
8
Merchant, Altaf
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
McLean, Graeme J.
7
Melewar, T. C.
7
Paul, Justin
7
Roy, Rajat
7
Roy, Sanjit
7
Sharma, Piyush
7
Wagner, Udo
7
Aiello, Gaetano
6
Balabanis, George
6
Behl, Abhishek
6
Casaló, Luis V.
6
Christodoulides, George
6
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Published in...
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Journal of business research : JBR
Journal of retailing and consumer services
6
Psychology & marketing
4
International journal of Indian culture and business management
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of strategic marketing
3
Global business review
2
Journal of marketing research : JMR
2
Marketing intelligence & planning
2
The journal of services marketing
2
Asia Pacific journal of marketing and logistics
1
International journal of advertising : the review of marketing communications
1
International journal of business and emerging markets : IJBEM
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Journal of fashion marketing and management
1
Journal of interactive marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
MSI reports : working paper series
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
The international review of retail, distribution and consumer research
1
The marketing review
1
Working paper / Risk Management and Decision Processes Center, Wharton School, University of Pennsylvania
1
Working papers / Wharton School, University of Pennsylvania / Marketing
1
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ECONIS (ZBW)
14
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14
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1
Preference for partner or servant brand roles depends on consumers' power distance belief
Van Esch, Patrick
;
Cui, Yuanyuan
;
Sledge, April
;
Das, Gopal
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014302557
Saved in:
2
The effect of social media apps on shopping apps
Yoon, Jae Yeon
;
Lee, Chaehyeon
;
Choi, Jeonghye
;
Chang, …
- In:
Journal of business research : JBR
148
(
2022
),
pp. 23-32
Persistent link: https://www.econbiz.de/10013325442
Saved in:
3
The role of contextual factors in increasing Pay-What-You-Want payments : evidence from field experiments
Roy, Rajat
;
Das, Gopal
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1540-1552
Persistent link: https://www.econbiz.de/10013194477
Saved in:
4
Sentiment change and negative herding : evidence from microblogging and news
Kim, Jikyung
;
Dong, Hang
;
Choi, Jeonghye
;
Chang, Sue Ryung
- In:
Journal of business research : JBR
142
(
2022
),
pp. 364-376
Persistent link: https://www.econbiz.de/10013168299
Saved in:
5
"Surge price precision and political ideology"
Cui, Yuanyuan
;
Van Esch, Patrick
;
Das, Gopal
;
Jain, …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 214-224
Persistent link: https://www.econbiz.de/10013194522
Saved in:
6
Channel stickiness in the shopping journey for electronics : evidence from China and South Korea
Kim, Jikyung
;
Song, Hyeasinn
;
Choi, Jeonghye
;
Kim, Yongseob
- In:
Journal of business research : JBR
130
(
2021
),
pp. 506-516
Persistent link: https://www.econbiz.de/10012544866
Saved in:
7
From clicks to bricks : the impact of product launches in offline stores for digital retailers
Jiang, Yan
;
Kim, Jeeyeon
;
Choi, Jeonghye
;
Kang, Moon Young
- In:
Journal of business research : JBR
120
(
2020
),
pp. 302-311
Persistent link: https://www.econbiz.de/10012417132
Saved in:
8
Purchase now and consume later : do online and offline environments drive online social interactions and sales?
Kim, Jikyung
;
Kim, Sanghwa
;
Choi, Jeonghye
- In:
Journal of business research : JBR
120
(
2020
),
pp. 274-285
Persistent link: https://www.econbiz.de/10012417129
Saved in:
9
When do consumers prefer partitioned prices? : the role of mood and pricing tactic persuasion knowledge
Das, Gopal
;
Roy, Rajat
;
Naidoo, Vik
- In:
Journal of business research : JBR
116
(
2020
),
pp. 60-67
Persistent link: https://www.econbiz.de/10012257538
Saved in:
10
Does brand experience translate into brand commitment? : a mediated-moderation model of brand passion and perceived brand ethicality
Das, Gopal
;
Agarwal, James
;
Malhotra, Naresh K.
; …
- In:
Journal of business research : JBR
95
(
2019
),
pp. 479-490
Persistent link: https://www.econbiz.de/10011980380
Saved in:
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