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~isPartOf:"Journal of business research : JBR"
~language:"bos"
~language:"bul"
~language:"eng"
~language:"spa"
~person:"McAleer, Michael"
~person:"McLean, Graeme J."
~person:"Nayga, Rodolfo M."
~person:"Phau, Ian"
~person:"Xuan Vinh Vo"
~subject:"Advertising"
~subject:"Börsenkurs"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~subject:"Wirtschaftswachstum"
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Advertising
Börsenkurs
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Konsumentenverhalten
Volatility
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Consumer behaviour
12
Beziehungsmarketing
7
Brand management
7
Markenführung
7
Relationship marketing
7
Brand
5
Markenartikel
5
Luxury goods
4
Luxusgüter
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Brand image
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Einzelhandel
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McAleer, Michael
McLean, Graeme J.
Nayga, Rodolfo M.
Phau, Ian
Xuan Vinh Vo
Laroche, Michel
28
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
13
Filieri, Raffaele
12
Richard, Marie-Odile
12
Dwivedi, Yogesh Kumar
11
Septianto, Felix
11
Teng, Lefa
11
Balaji, M. S.
10
Merchant, Altaf
10
Seo, Yuri
10
Chebat, Jean-Charles
9
Choi, Jeonghye
9
Kukar-Kinney, Monika
9
Shukla, Paurav
9
Spielmann, Nathalie
9
Veloutsou, Cleopatra
9
Beatty, Sharon E.
8
Huarng, Kun-Huang
8
Mattila, Anna S.
8
Melewar, T. C.
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Dennis, Charles
7
Donthu, Naveen
7
Ford, John B.
7
Foroudi, Pantea
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
Oghazi, Pejvak
7
Paul, Justin
7
Roy, Rajat
7
Roy, Sanjit
7
Sharma, Piyush
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Journal of business research : JBR
Econometric Institute research papers
80
Discussion paper / Tinbergen Institute
60
Working paper
43
The North American journal of economics and finance : a journal of financial economics studies
14
Econometric reviews
13
Food policy : economics planning and politics of food and agriculture
10
Marketing intelligence & planning
10
Tinbergen Institute Discussion Paper
10
Applied economics
9
International review of economics & finance : IREF
9
Journal of econometrics
9
Journal of promotion management : JPM
8
Journal of fashion marketing and management
7
School of Accounting, Finance and Economics & FEMARC working paper series
7
Energy economics
6
European review of agricultural economics : ERAE
6
Journal of risk and financial management : JRFM
6
Agricultural economics : the journal of the International Association of Agricultural Economists
5
American journal of agricultural economics
5
Applied economic perspectives and policy
5
International review of financial analysis
5
Journal of international consumer marketing
5
Canadian journal of agricultural economics : CJAE
4
Finance research letters
4
Journal of economic behavior & organization : JEBO
4
The journal of brand management : an international journal
4
Agribusiness : an internat. journal
3
Asian economic journal : journal of the East Asian Economic Association
3
Australasian marketing journal
3
Borsa Istanbul Review
3
Cogent economics & finance
3
Econometrics : open access journal
3
Economics letters
3
European review of agricultural economics
3
International journal of emerging markets
3
Journal of behavioral and experimental economics
3
Journal of multinational financial management
3
Journal of retailing and consumer services
3
Pacific-Basin finance journal
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ECONIS (ZBW)
12
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1
Transcending reality : introducing mental time travel experiences and their ability to influence brand outcomes
Barhorst, Jennifer Brannon
;
McLean, Graeme J.
;
Krey, Nina
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304064
Saved in:
2
What drives me there? : the interplay of socio-psychological gratification and consumer values in social media brand engagement
Osei-Frimpong, Kofi
;
McLean, Graeme J.
;
Islam, Nazrul
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 288-307
Persistent link: https://www.econbiz.de/10013271400
Saved in:
3
Alexa, do voice assistants influence consumer brand engagement? : examining the role of AI powered voice assistants in influencing consumer brand engagement
McLean, Graeme J.
;
Osei-Frimpong, Kofi
;
Barhorst, …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 312-328
Persistent link: https://www.econbiz.de/10012493865
Saved in:
4
Blending the real world and the virtual world : exploring the role of flow in augmented reality experiences
Barhorst, Jennifer Brannon
;
McLean, Graeme J.
;
Shah, Esta
; …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 423-436
Persistent link: https://www.econbiz.de/10012420427
Saved in:
5
Brand love : corroborating evidence across four continents
Sajtos, Laszlo
;
Cao, Joanne T.
;
Espinosa, Jennifer A.
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 591-604
Persistent link: https://www.econbiz.de/10012494322
Saved in:
6
Case-based models of customer-perceived sustainable marketing and its effect on perceived customer equity
Sun, Yang
;
Garrett, Tony C.
;
Phau, Ian
;
Zheng, Bing
- In:
Journal of business research : JBR
117
(
2020
),
pp. 615-622
Persistent link: https://www.econbiz.de/10012288061
Saved in:
7
Customer coproduction in healthcare service delivery : examining the influencing effects of the social context
Osei-Frimpong, Kofi
;
McLean, Graeme J.
;
Wilson, Alan M.
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 82-93
Persistent link: https://www.econbiz.de/10012417102
Saved in:
8
Examining consumer attitudes towards retailers' m-commerce mobile applications : an initial adoption vs. continuous use perspective
McLean, Graeme J.
;
Osei-Frimpong, Kofi
;
Al-Nabhani, Khalid
- In:
Journal of business research : JBR
106
(
2020
),
pp. 139-157
Persistent link: https://www.econbiz.de/10012158345
Saved in:
9
Developing a Mobile Applications Customer Experience Model (MACE) : implications for retailers
McLean, Graeme J.
;
Al-Nabhani, Khalid
;
Wilson, Alan M.
- In:
Journal of business research : JBR
85
(
2018
),
pp. 325-336
Persistent link: https://www.econbiz.de/10011815559
Saved in:
10
Applying consumer-based brand equity in luxury hotel branding
Liu, Matthew Tingchi
;
Wong, IpKin Anthony
;
Tseng, …
- In:
Journal of business research : JBR
81
(
2017
),
pp. 192-202
Persistent link: https://www.econbiz.de/10011771690
Saved in:
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