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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"lit"
~subject:"Auslandsinvestition"
~subject:"Konsumentenverhalten"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
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Auslandsinvestition
Konsumentenverhalten
Consumer behaviour
1,971
Innovation
839
Firm performance
699
Unternehmenserfolg
699
Relationship marketing
646
Beziehungsmarketing
644
Brand management
602
Markenführung
602
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556
Innovationsmanagement
555
Brand image
485
Markenimage
485
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452
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Laroche, Michel
27
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Filieri, Raffaele
11
Richard, Marie-Odile
11
Septianto, Felix
11
Teng, Lefa
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Seo, Yuri
10
Chebat, Jean-Charles
9
Kukar-Kinney, Monika
9
Shukla, Paurav
9
Veloutsou, Cleopatra
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Mattila, Anna S.
8
Merchant, Altaf
8
Paul, Justin
8
Sharma, Piyush
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
McLean, Graeme J.
7
Melewar, T. C.
7
Oghazi, Pejvak
7
Roy, Rajat
7
Roy, Sanjit
7
Wagner, Udo
7
Aiello, Gaetano
6
Balabanis, George
6
Behl, Abhishek
6
Casaló, Luis V.
6
Christodoulides, George
6
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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Journal of business research : JBR
Journal of retailing and consumer services
1,930
International journal of consumer studies
760
International journal of hospitality management
726
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
394
Asia Pacific journal of marketing and logistics
391
International business review : the official journal of the European International Business Academy
358
The journal of brand management : an international journal
356
Applied economics
353
European journal of marketing : EJM
349
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
340
Journal of international consumer marketing
319
Cogent business & management
318
Journal of travel and tourism marketing
317
The journal of world investment & trade : law, economics, politics
316
Journal of marketing management : MM
307
Journal of retailing
304
Tourism management : research, policies, practice
301
International journal of retail & distribution management
296
Technological forecasting & social change : an international journal
296
Journal of marketing communications
295
The international review of retail, distribution and consumer research
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
Journal of marketing
288
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
287
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of business ethics : JOBE
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
263
The world economy : the leading journal on international economic relations
262
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
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ECONIS (ZBW)
2,126
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51
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51
The impact of Janus fit brand extensions on perceived brand innovativeness
Falana, Wuraola Oluwabukola
;
Aspara, Jaakko
;
Frösén, …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014555854
Saved in:
52
The impact of privacy violations on subsequent consumer preferences for anthropomorphized products
Liu, Xinyan
;
Wang, Lu
;
Liu, Xiaowen
;
Zhai, Xiuxiu
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014548022
Saved in:
53
The impact of self-construal on consumers' intention to write reviews : a trait activation perspective
Chen, Chunfeng
;
Lü, Kevin
;
Zhang, Depeng
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014552012
Saved in:
54
Inspiration and consumer patience in intertemporal choice : a moderated mediation model of meaning in life and regulatory focus
Guo, Leilei
;
Liang, Jianping
;
Yu, Yu
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014556452
Saved in:
55
Internationalisation patterns of African sharing economy companies : the role of gateway markets
Ochieng, Irene Achieng
;
Thornton, Heidi Coral
;
Owusu, …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014534722
Saved in:
56
Is livestream shopping conceptually new? : a comparative literature review of livestream shopping and TV home shopping research
Ki, Chung-Wha
;
Chenn, Ashley Stevens
;
Chong, Sze Man
; …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-19
Persistent link: https://www.econbiz.de/10014549019
Saved in:
57
It takes two to tango : the role of interactivity in enhancing customer engagement on sharing economy platforms
Yuan, Ruizhi
;
Chen, Yanyan
;
Mandler, Timo
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014552020
Saved in:
58
Leveraging online selling through social media influencers
Shuqair, Saleh
;
Filieri, Raffaele
;
Viglia, Giampaolo
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014536195
Saved in:
59
Look for the signature : using personal signatures as extrinsic cues promotes identity-congruent behavior
Kettle, Keri L.
;
Mantonakis, Antonia
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014535959
Saved in:
60
"Look me in the eye, customer" : how do face-to-face interactions in peer-to-peer sharing economy services affect customers' misbehavior concealment intentions?
Ozuna, Edna
;
Steinhoff, Lena
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014551495
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