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~isPartOf:"Journal of business research : JBR"
~person:"Hinterhuber, Andreas"
~subject:"Führungskräfte"
~subject:"Preismanagement"
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Führungskräfte
Preismanagement
Pricing strategy
3
B-to-B-Marketing
2
Business-to-business marketing
2
Firm performance
2
Preis
2
Price
2
Pricing
2
Unternehmenserfolg
2
Value-based pricing
2
Behavioral pricing
1
Betriebliche Wertschöpfung
1
Business markets
1
Customer value
1
Firm value
1
Individual behavior
1
Individual characteristics
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Industrie
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Innovation
1
Kundenwert
1
Manufacturing industries
1
New product development
1
New products
1
Organizational performance
1
Performance
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Produktentwicklung
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Psychological characteristics
1
Rationality
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Sales
1
Selling
1
Shareholder Value
1
Shareholder value
1
Theorie
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Theory
1
USA
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United States
1
Unternehmenswert
1
Value creation
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Value quantification
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Value-based selling
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Hinterhuber, Andreas
Kienzler, Mario
3
Kowalkowski, Christian
3
Kukar-Kinney, Monika
3
Roggeveen, Anne L.
3
Roy, Rajat
3
Xia, Lan
3
Abrate, Graziano
2
Bogomolova, Svetlana
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Das, Gopal
2
Ferguson, Jodie L.
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Grewal, Dhruv
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Homburg, Christian
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Jang, Seongsoo
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Ko, Eunju
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Kuo, Andrew
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Leone, Robert P.
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Liozu, Stephan
2
Martín Herrán, Guiomar
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Obesso, María Mercedes de
2
Sigué, Simon Pierre
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Sivakumar, K.
2
Spann, Martin
2
Totzek, Dirk
2
Agarwal, Manoj Kumar
1
Aiello, Gaetano
1
Alderighi, Marco
1
Allmann, Jan
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Attari, Amin
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Baskin, Ernest
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Baumert, Thomas
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Beck, Joshua T.
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Bekhor, Shlomo
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Biraglia, Alessandro
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Biswas, Abhijit
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Bolander, Willy
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Journal of business research : JBR
Journal of revenue and pricing management
12
Industrial marketing management : the international journal for industrial and high-tech firms
4
Innovation in pricing : contemporary theories and best practices
4
Business horizons
3
Journal of business strategy
2
Creating and managing superior customer value
1
First International Conference on Engaged Management Scholarship, 2011
1
Internationale Wettbewerbsstrategien : die globale Wirtschaft und die Herausforderung China
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
MIT sloan management review
1
Management decision : MD
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
The ROI of pricing : measuring the impact and making the business case
1
The journal of business strategy
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ECONIS (ZBW)
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New product pricing in business markets : the role of psychological traits
Hinterhuber, Andreas
;
Kienzler, Mario
;
Liozu, Stephan
- In:
Journal of business research : JBR
133
(
2021
),
pp. 231-241
Persistent link: https://www.econbiz.de/10012590233
Saved in:
2
The micro-foundations of pricing
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of business research : JBR
76
(
2017
),
pp. 159-162
Persistent link: https://www.econbiz.de/10011712968
Saved in:
3
Value quantification capabilities in industrial markets
Hinterhuber, Andreas
- In:
Journal of business research : JBR
76
(
2017
),
pp. 163-178
Persistent link: https://www.econbiz.de/10011713611
Saved in:
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