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~isPartOf:"Journal of consumer behaviour"
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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
13
Relationship marketing
13
Consumer behaviour
8
Konsumentenverhalten
8
Customer satisfaction
4
Kundenzufriedenheit
4
Befragung
3
Brand
3
Brand image
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Brand management
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Interview
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Markenartikel
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Dienstleistungsqualität
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Kundenwert
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Service quality
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Bangladesch
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Bangladesh
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Bank
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Betriebliche Wertschöpfung
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Brand extension
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Brand loyalty
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Bucharest
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Bukarest
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Customer integration
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Customers
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Holiday behaviour
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English
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Quach, Sara
2
Baber, Ruturaj
1
Banik, Shanta
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Chen, Xinyu
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Corsi, Armando
1
Dawes, John
1
Driesener, Carl
1
Feetham, Pamela M.
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Fowler, Danae
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Grasby, Alicia
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Hollebeek, Linda D.
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Islam, Shahidul
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Iyer, Pramod
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Lee, Minsun
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Leong, Vai Shiem
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Leppiman, Anu
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Liu, Hongyan
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Manea, Ludmila-Daniela
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Mauri, Maurizio
1
Mecredy, Philip J.
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Muntean, Mihaela-Carmen
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Nazlida Muhamad
1
Nguyen Tuyet-Mai
1
Nguyen, Thao
1
Park, Jee-Sun
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Patamaporn Thaichon
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Paul, Justin
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Pipoli de Azambuja, Gina María
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Rabbanee, Fazlul K.
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Ramkissoon, Haywantee
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Rancati, Gaia
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1
Schultz, Carsten D.
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Smith, Dale
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Sorcaru, Iulian Adrian
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Journal of consumer behaviour
Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
149
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
Psychology & marketing
100
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Service business
84
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
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ECONIS (ZBW)
13
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13
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1
Shaping customer brand loyalty during the pandemic : the role of brand credibility, value congruence, experience, identification, and engagement
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Tan Vo Thanh
; …
- In:
Journal of consumer behaviour
21
(
2022
)
5
,
pp. 1175-1189
Persistent link: https://www.econbiz.de/10013413224
Saved in:
2
Customer perceived quality of life in provider value cocreation : the mediating role of customer value cocreation and the moderating role of customer emotions
Islam, Shahidul
;
Nazlida Muhamad
;
Rokonuzzaman, Md
; …
- In:
Journal of consumer behaviour
23
(
2024
)
1
,
pp. 186-202
Persistent link: https://www.econbiz.de/10014468182
Saved in:
3
Customer experience in coffee stores : a multidisciplinary neuromarketing approach
Rancati, Gaia
;
Nguyen, Thao
;
Fowler, Danae
;
Mauri, Maurizio
- In:
Journal of consumer behaviour
23
(
2024
)
1
,
pp. 243-259
Persistent link: https://www.econbiz.de/10014468186
Saved in:
4
Value co-creation and customer retention in services : identifying a relevant moderator and mediator
Banik, Shanta
;
Rabbanee, Fazlul K.
- In:
Journal of consumer behaviour
22
(
2023
)
3
,
pp. 646-663
Persistent link: https://www.econbiz.de/10014326197
Saved in:
5
Empirical evidence of tourist satisfaction and loyalty in the case of Bucharest : a partial least squares structural equation modelling approach
Muntean, Mihaela-Carmen
;
Sorcaru, Iulian Adrian
;
Manea, …
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 985-999
Persistent link: https://www.econbiz.de/10014326285
Saved in:
6
The impact of customer engagement on customer happiness
Pipoli de Azambuja, Gina María
;
Rodriguez Peña, …
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10014326295
Saved in:
7
Empirical generalisations in customer mindset metrics
Mecredy, Philip J.
;
Wright, Malcolm J.
;
Feetham, Pamela M.
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 102-120
Persistent link: https://www.econbiz.de/10012813940
Saved in:
8
How loyalty extends across product categories
Grasby, Alicia
;
Corsi, Armando
;
Dawes, John
;
Driesener, Carl
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 153-163
Persistent link: https://www.econbiz.de/10012814006
Saved in:
9
The effect of AI quality on customer experience and brand relationship
Nguyen Tuyet-Mai
;
Quach, Sara
;
Patamaporn Thaichon
- In:
Journal of consumer behaviour
21
(
2022
)
3
,
pp. 481-493
Persistent link: https://www.econbiz.de/10013275503
Saved in:
10
Customer retention : exploring the effects of relationship layers and perceived indifference
Quach, Sara
- In:
Journal of consumer behaviour
21
(
2022
)
3
,
pp. 543-553
Persistent link: https://www.econbiz.de/10013275507
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