//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Tourism management : research, policies, practice"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
1,794
Konsumentenverhalten
1,794
Advertising effects
215
Werbewirkung
215
USA
202
United States
202
Brand image
181
Markenimage
181
Emotion
159
Brand management
146
Markenführung
146
Advertising
138
Werbung
135
Experiment
128
Internet marketing
127
Online-Marketing
127
Personality psychology
118
Persönlichkeitspsychologie
118
Holiday behaviour
113
Urlaubsverhalten
113
Social Web
111
Social web
111
Beziehungsmarketing
109
Relationship marketing
109
Viral marketing
103
Virales Marketing
103
Market research
92
Marktforschung
92
Cognition
89
Kognition
89
Tourism
89
Tourismus
88
Brand
79
Customer satisfaction
79
Kundenzufriedenheit
79
Markenartikel
79
Perception
72
Wahrnehmung
71
Decision
69
Entscheidung
69
more ...
less ...
Online availability
All
Undetermined
705
Free
13
Type of publication
All
Article
1,783
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
1,795
Aufsatz in Zeitschrift
1,795
Collection of articles of several authors
13
Sammelwerk
13
Case study
5
Fallstudie
5
Bibliografie enthalten
2
Bibliography included
2
Systematic review
2
Übersichtsarbeit
2
Conference proceedings
1
Konferenzschrift
1
more ...
less ...
Language
All
English
1,795
Author
All
Dhar, Ravi
14
Janiszewski, Chris A.
13
Krishna, Aradhna
12
Dahl, Darren W.
11
Wyer, Robert S.
11
Berger, Jonah
10
Laran, Juliano
9
Lichtenstein, Donald R.
9
Pieters, Rik
9
Rucker, Derek D.
9
Simonson, Itamar
9
Argo, Jennifer J.
8
Belk, Russell W.
8
Fitzsimons, Gavan J.
8
Haws, Kelly L.
8
Levav, Jonathan
8
Morales, Andrea C.
8
Sela, Aner
8
Shiv, Baba
8
Vohs, Kathleen D.
8
Wilcox, Keith
8
Bagchi, Rajesh
7
Bearden, William O.
7
Bettman, James R.
7
Fishbach, Ayelet
7
Grewal, Dhruv
7
Gursoy, Dogan
7
Inman, J. Jeffrey
7
Kumar, V.
7
LeBoeuf, Robyn A.
7
Meyers-Levy, Joan
7
Redden, Joseph P.
7
Sengupta, Jaideep
7
Wang, Jing
7
White, Katherine
7
Zauberman, Gal
7
Zhao, Min
7
Amir, On
6
Cutright, Keisha M.
6
Gal, David
6
more ...
less ...
Published in...
All
Journal of consumer behaviour : an international research review
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of marketing communications
Journal of marketing research : JMR
Tourism management : research, policies, practice
Journal of business research : JBR
1,978
Journal of retailing and consumer services
1,931
International journal of consumer studies
765
International journal of hospitality management
723
Psychology & marketing
658
NBER working paper series
506
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
SpringerLink / Bücher
345
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
320
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
more ...
less ...
Source
All
ECONIS (ZBW)
1,795
Showing
1
-
10
of
1,795
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Pandemic pains to Instagram gains! : COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in Sub-Saharan Africa : tech-native vs non-native generations
Mahmoud, Ali B.
;
Ball, Joan P.
;
Rubin, Daniel
;
Fuxman, …
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 864-888
Persistent link: https://www.econbiz.de/10013493048
Saved in:
2
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
3
Dual perspective on the role of xenophobia in service sabotage
Kadić-Maglajlić, Selma
;
Lages, Cristiana R.
;
Temerak, …
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014457718
Saved in:
4
How product information and source credibility affect consumer attitudes and intentions towards innovative food products
Walten, Levke
;
Wiedmann, Klaus-Peter
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 637-653
Persistent link: https://www.econbiz.de/10014414319
Saved in:
5
An influencer like me : Examining the impact of the social status of Influencers
Kim, Do Yuon
;
Park, Minjung
;
Kim, Hye-Young
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 654-675
Persistent link: https://www.econbiz.de/10014414321
Saved in:
6
Does sex sell? : Examining the effect of sex appeals in social media ads on engagement with the ad and actual purchase
Stewart, Kristin
;
Dalakas, Vassilis
;
Eells, Danielle
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 701-714
Persistent link: https://www.econbiz.de/10014414324
Saved in:
7
Factors affecting consumer attitudes towards SMS advertising in the Palestinian banking sector. The moderating role of national culture
Salem, Mohammed
;
Baidoun, Samir
;
Wady, Rushdy
; …
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 747-768
Persistent link: https://www.econbiz.de/10014414330
Saved in:
8
Dual routes or a one-way to persuasion? : the elaboration likelihood model versus the unimodel
El Hedhli, Kamel
;
Zourrig, Haithem
- In:
Journal of marketing communications
29
(
2023
)
5
,
pp. 433-454
Persistent link: https://www.econbiz.de/10014321979
Saved in:
9
Is this advertising or not, and do I care? : perceptions of and opinions regarding hybrid forms of content
Stürmer, Lina
;
Einwiller, Sabine
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10014232476
Saved in:
10
When you realize that big brother is watching : how informing consumers affects synced advertising effectiveness
Segijn, Claire M.
;
Kim, Eunah
;
Sifaoui, Asma
;
Boerman, …
- In:
Journal of marketing communications
29
(
2023
)
4
,
pp. 317-338
Persistent link: https://www.econbiz.de/10014294858
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->