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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Relationship marketing
Consumer behaviour
788
Konsumentenverhalten
787
Beziehungsmarketing
111
Customer satisfaction
111
Kundenzufriedenheit
111
Dienstleistungsqualität
101
Service quality
101
Social Web
92
Social web
92
Hotel industry
77
Hotellerie
77
Emotion
64
Gastronomie
58
Restaurant industry
58
Brand image
56
Markenimage
56
Online retailing
50
Online-Handel
50
Internet marketing
49
Online-Marketing
49
Innovation adoption
48
USA
48
United States
48
Brand management
46
Innovationsakzeptanz
46
Markenführung
46
Viral marketing
44
Virales Marketing
44
Confidence
40
Vertrauen
39
Advertising effects
34
Werbewirkung
34
Personality psychology
33
Persönlichkeitspsychologie
33
Beschwerdemanagement
30
Complaint management
30
Environmental consciousness
30
Umweltbewusstsein
30
E-commerce
28
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Case study
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111
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111
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Mavondo, Felix
4
Ramkissoon, Haywantee
4
Dewnarain, Senika
3
Han, Heesup
3
Jin, Naehyun Paul
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Tanford, Sarah
3
Assaker, Guy
2
Baloglu, Seyhmus
2
Caputa, Wiesława
2
Cham Tat Huei
2
Chen, Shih-Chih
2
Goh, Ben
2
Hajli, Nick
2
Kim, Mi Ran
2
Kim, Min-Seong
2
Lim, Weng Marc
2
Lin, Chieh-Peng
2
Mattila, Anna S.
2
Nadeem, Waqar
2
O'Connor, Peter
2
Qu, Hailin
2
Tang, Liang
2
Teck Ming Tan
2
Abubakar, Binta
1
Agbemabiese, George Cudjoe
1
Ahammad, Mohammad F.
1
Ahn, Jiseon
1
Akhtar, Nadeem
1
Akram, Muhammad Shakaib
1
Al-Ansi, Amr
1
Al-Hawari, Mohd Ahmad
1
Ali Eliwa, Rasha
1
Amirkhanpour, Monaliz
1
Baker, Mandi
1
Baker, Melissa A.
1
Balaji, M. S.
1
Ball, A. Dwayne
1
Bang, Nguyen
1
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Journal of consumer behaviour : an international research review
Journal of hospitality marketing & management
Technological forecasting & social change : an international journal
Journal of retailing and consumer services
459
Journal of business research : JBR
337
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
77
Journal of the Academy of Marketing Science
76
Psychology & marketing
74
Cogent business & management
72
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of retailing
66
Journal of travel and tourism marketing
66
The service industries journal
63
Journal of strategic marketing
60
Industrial marketing management : the international journal for industrial and high-tech firms
55
Journal of service management
55
Journal of marketing
51
Marketing intelligence & planning
51
European journal of marketing : EJM
50
Journal of service research : JSR
49
International journal of retail & distribution management
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Services marketing quarterly
48
Tourism management : research, policies, practice
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
The international review of retail, distribution and consumer research
46
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
The international journal of bank marketing : IJBM
41
Service business
40
International journal of retail and distribution management
39
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
International journal of electronic customer relationship management : IJECRM
32
Journal of promotion management : innovations in planning and applied research
32
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ECONIS (ZBW)
111
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111
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1
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
2
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
3
Social media content strategy in hospitality : the impact of experiential posts and response congruence on engagement, hotel image, and booking intention
Veloso, Mónica
;
Ieva, Marco
;
Gómez-Suárez, Mónica
- In:
Journal of hospitality marketing & management
33
(
2024
)
1
,
pp. 57-77
Persistent link: https://www.econbiz.de/10014438602
Saved in:
4
Understanding psychological ownership in access-based consumption through a theory synthesis : an investigation of Airbnb and hotels
Li, Jing
;
Kim, Hyunsu
;
So, Kevin Kam Fung
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 499-524
Persistent link: https://www.econbiz.de/10014511822
Saved in:
5
Effects of service providers' self-disclosure on booking platforms on consumers' trust, hesitation, and booking intentions : moderating role of social media influencers
Akhtar, Nadeem
;
Siddiqi, Umar Iqbal
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10014511821
Saved in:
6
Service exchange activities in the sharing economy : professional versus amateur peer providers
Xiang, Diandian
;
Li, Xia
;
Hampson, Daniel Peter
- In:
Technological forecasting & social change : an …
196
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014477318
Saved in:
7
Awareness of network security and customer value : the company and customer perspective
Krawczyk-Sokołowska, Izabela
;
Caputa, Wiesława
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014441438
Saved in:
8
Design affordance in VR and customization intention : is customer inspiration a missing link?
Zhou, Fei
;
Zhang, Na
;
Wang, Na
;
Mou, Jian
- In:
Technological forecasting & social change : an …
192
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014444060
Saved in:
9
Is product customization always beneficial in the context of C2M platforms? : a signaling theory perspective
Wang, Shuai
;
Ma, Shuang
- In:
Technological forecasting & social change : an …
197
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014468855
Saved in:
10
Customer engagement, dependence and loyalty : an empirical study of Chinese customers in multitouch service encounters
Chen, Xin
;
Guo, Shuojia
;
Xiong, Jie
;
Ye, Zhuxin
- In:
Technological forecasting & social change : an …
197
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014468859
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