//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"E-commerce"
~subject:"Experiment"
~type_genre:"Article in journal"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
E-commerce
Experiment
Consumer behaviour
556
Konsumentenverhalten
556
USA
61
United States
61
Advertising effects
55
Theorie
55
Theory
55
Werbewirkung
55
Internet marketing
49
Online-Marketing
49
Preismanagement
41
Pricing strategy
41
Advertising
37
Werbung
37
Online retailing
35
Online-Handel
35
Viral marketing
30
Virales Marketing
30
Social Web
29
Social web
29
Brand image
27
Game theory
27
Markenimage
27
Spieltheorie
27
Beziehungsmarketing
25
Relationship marketing
25
Großbritannien
24
United Kingdom
24
Brand
23
Markenartikel
23
Emotion
22
Market research
22
Marktforschung
22
Personality psychology
22
Persönlichkeitspsychologie
22
Brand management
21
Markenführung
21
Electronic Commerce
20
more ...
less ...
Online availability
All
Undetermined
26
Type of publication
All
Article
46
Type of publication (narrower categories)
All
Article in journal
Case study
Aufsatz in Zeitschrift
46
Language
All
English
46
Author
All
Chintagunta, Pradeep K.
2
Chu, Junhong
2
Feinberg, Fred M.
2
Louviere, Jordan J.
2
Luo, Xueming
2
Manchanda, Puneet
2
Salisbury, Linda Court
2
Abernethy, Jacob
1
Akella, Ram
1
Aral, Sinan
1
Arora, Neeraj
1
Barajas, Joel
1
Bhargava, Neha
1
Bhaskaran, Sreekumar R.
1
Blake, Tom
1
Boatwright, Peter
1
Boldt, Lin
1
Bordley, Robert F.
1
Bronnenberg, Bart J.
1
Brynjolfsson, Erik
1
Cebollada, Javier
1
Chapsky, Dan
1
Chen, Xinlei
1
Cheng, Zhang
1
Chevalier, Judith A.
1
Cryder, Cynthia
1
De los Santos, Babur
1
Dellaert, Benedict G. C.
1
Donkers, Bas
1
Dover, Yaniv
1
Dubé, Jean-Pierre
1
Erat, Sanjiv
1
Fang, Zheng
1
Fiebig, Denzil G.
1
Fisher, Geoffrey
1
Flavián Blanco, Carlos
1
Flores, Aaron
1
Füller, Johann
1
Gamliel, Eyal
1
Gordon, Brett R.
1
more ...
less ...
Published in...
All
Journal of consumer behaviour : an international research review
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
204
Journal of business research : JBR
145
Journal of economic behavior & organization : JEBO
67
Management science : journal of the Institute for Operations Research and the Management Sciences
64
Psychology & marketing
62
Journal of internet commerce
59
Electronic commerce research
58
Information systems research : ISR
56
Journal of behavioral and experimental economics
53
Journal of consumer research : JCR ; an interdisciplinary bimonthly
53
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
52
International journal of hospitality management
49
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
48
International journal of electronic marketing and retailing : IJEMR
47
Journal of marketing research : JMR
46
Journal of behavioral decision making
43
Journal of retailing
42
Journal of economic psychology : research in economic psychology and behavioral economics
40
Food policy : economics planning and politics of food and agriculture
39
Journal of management information systems : JMIS
38
International journal of e-business research : an official publication of the Information Resources Management Association
37
International journal of electronic commerce : IJEC
36
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
35
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
35
International journal of consumer studies
34
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
33
International journal of business information systems : IJBIS
32
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
32
The international review of retail, distribution and consumer research
31
Electronic commerce research and applications
30
International journal of internet marketing and advertising : IJIMA
30
Tourism management : research, policies, practice
29
Asia Pacific journal of marketing and logistics
28
Journal of travel and tourism marketing
28
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
28
International journal of retail & distribution management
27
Journal of electronic commerce research : JECR
26
Cogent business & management
25
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
25
more ...
less ...
Source
All
ECONIS (ZBW)
46
Showing
1
-
10
of
46
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does gender matter? : the effect of management responses on reviewing behavior
Proserpio, Davide
;
Troncoso, Isamar
;
Valsesia, Francesca
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
6
,
pp. 1199-1213
Persistent link: https://www.econbiz.de/10012796490
Saved in:
2
Price salience and product choice
Blake, Tom
;
Moshary, Sarah
;
Sweeney, Kane
;
Tadelis, Steve
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 619-636
Persistent link: https://www.econbiz.de/10012623350
Saved in:
3
The effect of individual online reviews on purchase likelihood
Vana, Prasad
;
Lambrecht, Anja
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 708-730
Persistent link: https://www.econbiz.de/10012623403
Saved in:
4
Do "Made in USA" claims matter?
Kong, Xinyao
;
Rao, Anita
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 731-764
Persistent link: https://www.econbiz.de/10012623411
Saved in:
5
Competitive advertising on brand search : traffic stealing and click quality
Simonov, Andrey
;
Hill, Shawndra
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
5
,
pp. 923-945
Persistent link: https://www.econbiz.de/10012668065
Saved in:
6
Social advertising effectiveness across products : a large-scale field experiment
Huang, Shan
;
Aral, Sinan
;
Hu, Yu Jeffrey
;
Brynjolfsson, Erik
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
6
,
pp. 1142-1165
Persistent link: https://www.econbiz.de/10012405755
Saved in:
7
Increasing retailer loyalty through the use of cash back rebate sites
Qiu, Ye
;
Rao, Ram C.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
4
,
pp. 743-762
Persistent link: https://www.econbiz.de/10012294605
Saved in:
8
Sponsorship disclosure and consumer deception : experimental evidence from native advertising in mobile search
Sahni, Navdeep S.
;
Nair, Harikesh
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
1
,
pp. 5-32
Persistent link: https://www.econbiz.de/10012183068
Saved in:
9
Lead offer spillovers
McGranaghan, Matthew
;
Liaukonyte, Jura
;
Fisher, Geoffrey
; …
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 643-668
Persistent link: https://www.econbiz.de/10012059808
Saved in:
10
A comparison of approaches to advertising measurement : evidence from big field experiments at Facebook
Gordon, Brett R.
;
Zettelmeyer, Florian
;
Bhargava, Neha
; …
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
2
,
pp. 193-225
Persistent link: https://www.econbiz.de/10012022536
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->