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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"fin"
~language:"fra"
~language:"hun"
~language:"msa"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Markenführung"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Markenführung
Konsumentenverhalten
343
Experiment
62
Decision
58
Entscheidung
58
Personality psychology
57
Persönlichkeitspsychologie
57
Theorie
49
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49
Markenimage
47
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45
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42
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42
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41
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22
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18
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Psychology of advertising
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358
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Griskevicius, Vladas
8
Wyer, Robert S.
8
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6
Fiske, Susan T.
6
Fitzsimons, Gavan J.
6
Kervyn, Nicolas
6
Krishna, Aradhna
6
Malone, Chris
6
Park, C. Whan
6
Schmitt, Bernd
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Alba, Joseph W.
5
Gilovich, Thomas
5
Kumar, Amit
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Noseworthy, Theodore J.
5
Saad, Gad
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Schwarz, Norbert
5
Alvarez, Claudio
4
Ariely, Dan
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dhar, Ravi
4
Dimofte, Claudiu V.
4
Fournier, Susan
4
Haws, Kelly L.
4
Jampol, Lily
4
John, Deborah Roedder
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Kenrick, Douglas T.
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Simonson, Itamar
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Walker Reczek, Rebecca
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of business research : JBR
2,134
Journal of retailing and consumer services
1,974
International journal of hospitality management
760
International journal of consumer studies
759
Psychology & marketing
703
The journal of brand management : an international journal
675
Journal of consumer research : JCR ; an interdisciplinary bimonthly
605
The journal of product & brand management
504
Asia Pacific journal of marketing and logistics
421
European journal of marketing : EJM
406
Tourism management : research, policies, practice
382
Journal of travel and tourism marketing
379
Journal of marketing research : JMR
376
Journal of marketing management : MM
375
Management science : journal of the Institute for Operations Research and the Management Sciences
343
Journal of marketing communications
331
Journal of retailing
329
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
328
Journal of international consumer marketing
322
Journal of marketing
319
Marketing letters : a journal of research in marketing
312
Journal of fashion marketing and management
311
International journal of retail & distribution management
309
Journal of the Academy of Marketing Science
304
Journal of consumer behaviour : an international research review
301
The journal of consumer marketing
299
Cogent business & management
298
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
296
Marketing intelligence & planning
293
International journal of contemporary hospitality management
288
The international review of retail, distribution and consumer research
282
The journal of services marketing
278
Journal of business ethics : JOBE
273
Technological forecasting & social change : an international journal
270
Journal of hospitality marketing & management
267
Journal of economic psychology : research in economic psychology and behavioral economics
254
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
249
Young consumers : insight and ideas for responsible marketers
247
Food policy : economics planning and politics of food and agriculture
243
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ECONIS (ZBW)
358
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61
The satiating effect of pricing : the influence of price on enjoyment over time
Haws, Kelly L.
;
McFerran, Brent
;
Redden, Joseph P.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
3
,
pp. 341-346
Persistent link: https://www.econbiz.de/10011739820
Saved in:
62
Speaking to the heart : social exclusion and reliance on feelings versus reasons in persuasion
Lu, Fang-Chi
;
Sinha, Jayati
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
4
,
pp. 409-421
Persistent link: https://www.econbiz.de/10011789690
Saved in:
63
Textual paralanguage and its implications for marketing communications
Luangrath, Andrea Webb
;
Peck, Joann
;
Barger, Victor A.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
1
,
pp. 98-107
Persistent link: https://www.econbiz.de/10011771838
Saved in:
64
Tightness-looseness : a new framework to understand consumer behavior
Ren, Li
;
Gordon, Sarah
;
Gelfand, Michele J.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
3
,
pp. 377-391
Persistent link: https://www.econbiz.de/10011739842
Saved in:
65
Tightness-looseness : implications for consumer and branding research
Torelli, Carlos J.
;
Rodas, María A.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
3
,
pp. 398-404
Persistent link: https://www.econbiz.de/10011739972
Saved in:
66
The warmth of our regrets : managing regret through physiological regulation and consumption
Rotman, Jeff D.
;
Lee, Seung Hwan Mark
;
Perkins, Andrew W.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 160-170
Persistent link: https://www.econbiz.de/10011707319
Saved in:
67
Asymmetric consequences of radical innovations on category representations of competing brands
Bagga, Charan K.
;
Noseworthy, Theodore J.
;
Dawar, Niraj
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
1
,
pp. 29-39
Persistent link: https://www.econbiz.de/10011478802
Saved in:
68
Do less ethical consumers denigrate more ethical consumers? : the effect of willful ignorance on judgments of others
Zane, Daniel M.
;
Irwin, Julie Richt
;
Walker Reczek, Rebecca
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
3
,
pp. 337-349
Persistent link: https://www.econbiz.de/10011531084
Saved in:
69
Effects of multiple psychological distances on construal and consumer evaluation : a field study of online reviews
Huang, Ni
;
Burtch, Gordon
;
Hong, Yili
;
Polman, Evan
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
4
,
pp. 474-482
Persistent link: https://www.econbiz.de/10011597866
Saved in:
70
The effects of religion on consumer behavior : a conceptual framework and research agenda
Mathras, Daniele
;
Cohen, Adam B.
;
Mandel, Naomi
;
Mick, …
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
2
,
pp. 298-311
Persistent link: https://www.econbiz.de/10011479212
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