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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"The journal of brand management : an international journal"
~person:"Wyer, Robert S."
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
8
Beziehungsmarketing
2
Cognition
2
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2
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2
Hong Kong
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Hongkong
2
Kognition
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Relationship marketing
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Wyer, Robert S.
Janiszewski, Chris A.
11
Krishna, Aradhna
8
Laran, Juliano
8
Bagchi, Rajesh
7
Rucker, Derek D.
7
Shiv, Baba
7
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6
Bearden, William O.
6
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6
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6
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6
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6
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6
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5
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5
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5
Gal, David
5
Grewal, Dhruv
5
Hoch, Stephen J.
5
Johnson, Lester W.
5
Kardes, Frank R.
5
Mogilner, Cassie
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Pieters, Rik
5
Samper, Adriana
5
Sela, Aner
5
Sengupta, Jaideep
5
Simonson, Itamar
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Thompson, Craig J.
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Wang, Jing
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4
Alba, Joseph W.
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Arnould, Eric J.
4
Baxter, Stacey M.
4
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
The journal of brand management : an international journal
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
8
Journal of marketing research : JMR
3
Psychology & marketing
3
Handbook of consumer psychology
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Marketing letters : a journal of research in marketing
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
Social psychology of consumer behavior
1
The Routledge companion to consumer behavior
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ECONIS (ZBW)
8
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8
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1
The influence of social crowding on brand attachment
Huang, Xun Irene
;
Huang, Zhongqiang Tak
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
5
,
pp. 1068-1084
Persistent link: https://www.econbiz.de/10011844011
Saved in:
2
Choosing between two evils : the determinants of preferences for two equally goal-inconsistent options
Gao, Leilei
;
Li, Yanjie
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 1002-1012
Persistent link: https://www.econbiz.de/10011489895
Saved in:
3
Slowing down in the good old days : the effect of nostalgia on consumer patience
Huang, Xun Irene
;
Huang, Zhongqiang Tak
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 372-387
Persistent link: https://www.econbiz.de/10011584225
Saved in:
4
Imagining yourself in the scene : the interactive effects of goal-driven self-imagery and visual perspectives on consumer behavior
Jiang, Yuwei
;
Adaval, Rashmi
;
Steinhart, Yael
;
Wyer, …
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
2
,
pp. 418-435
Persistent link: https://www.econbiz.de/10010401126
Saved in:
5
The role of relationship norms in responses to service failures
Wan, Lisa C.
;
Hui, Michael K.
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
2
,
pp. 260-277
Persistent link: https://www.econbiz.de/10009272192
Saved in:
6
Puffery in advertisements : the effects of media context, communication norms, and consumer knowledge
Xu, Alison Jing
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
2
,
pp. 329-343
Persistent link: https://www.econbiz.de/10003997862
Saved in:
7
Effects of temporal distance and memory on consumer judgments
Kim, Yeung-jo
;
Park, Jongwon
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
4
,
pp. 634-645
Persistent link: https://www.econbiz.de/10003919325
Saved in:
8
Effects of country-of-origin and product-attribute information on product evaluation : an information processing perspective
Hong, Sung-tai
- In:
Journal of consumer research : JCR ; an …
16
(
1989
)
2
,
pp. 175-187
Persistent link: https://www.econbiz.de/10001099796
Saved in:
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