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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of marketing"
~language:"bul"
~language:"eng"
~language:"hun"
~language:"msa"
~subject:"Consumer behaviour"
~subject:"Lieferantenmanagement"
~subject:"Youth"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Subject
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Consumer behaviour
Lieferantenmanagement
Youth
Konsumentenverhalten
571
Fashion
219
Mode
218
USA
198
United States
197
Clothing industry
152
Bekleidungsindustrie
151
Beziehungsmarketing
151
Relationship marketing
151
Brand management
146
Markenführung
146
Clothing
125
Bekleidung
121
Brand image
116
Markenimage
116
Marketing management
107
Marketingmanagement
107
Social Web
97
Social web
97
Brand
83
Textile distribution
83
Textilhandel
83
Markenartikel
82
Internet marketing
72
Online-Marketing
72
Marketing
69
Customer satisfaction
68
Kundenzufriedenheit
68
Online retailing
66
Online-Handel
66
Luxury goods
63
Luxusgüter
63
Innovation
55
Supplier relationship management
54
Einzelhandel
53
Retail trade
53
Advertising
49
Viral marketing
49
more ...
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Online availability
All
Undetermined
285
Free
17
Type of publication
All
Article
624
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
626
Fallstudie
3
Collection of articles of several authors
2
Sammelwerk
2
Language
All
Bulgarian
English
Hungarian
Malay (macrolanguage)
Author
All
Palmatier, Robert W.
13
Grewal, Dhruv
8
Kumar, V.
7
Lennon, Sharron J.
7
Phau, Ian
7
Grewal, Rajdeep
6
Haws, Kelly L.
6
Hamilton, Ryan
5
Houston, Mark B.
5
MacInnis, Deborah J.
5
Schreier, Martin
5
Verhoef, Peter C.
5
Walker Reczek, Rebecca
5
White, Katherine
5
Yan, Ruoh-nan
5
Ailawadi, Kusum L.
4
Chattaraman, Veena
4
Choo, Ho Jung
4
Dahl, Darren W.
4
Fang, Eric
4
Ferraro, Rosellina
4
Fuchs, Christoph
4
Hodges, Nancy
4
Johnson, Kim K. P.
4
Khare, Arpita
4
Kumar, Alok
4
Lee, Yuri
4
Melnyk, Valentyna
4
Reinartz, Werner J.
4
Sadachar, Amrut
4
Srinivasan, Raji
4
Thomas, Jane Boyd
4
Zhang, Jonathan Z.
4
Antia, Kersi D.
3
Barone, Michael J.
3
Bijmolt, Tammo H. A.
3
Botti, Simona
3
Chandukala, Sandeep R.
3
Choi, Dooyoung
3
Costa, Marconi Freitas da
3
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Published in...
All
Journal of fashion marketing and management
Journal of marketing
Journal of business research : JBR
2,231
Journal of retailing and consumer services
1,958
Industrial marketing management : the international journal for industrial and high-tech firms
895
International journal of consumer studies
777
International journal of hospitality management
738
Psychology & marketing
672
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
International journal of production economics
551
Asia Pacific journal of marketing and logistics
414
Management science : journal of the Institute for Operations Research and the Management Sciences
405
The journal of product & brand management
400
International journal of production research
393
European journal of marketing : EJM
375
The journal of brand management : an international journal
364
Journal of marketing research : JMR
356
The journal of business & industrial marketing
352
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
European journal of operational research : EJOR
341
Journal of marketing management : MM
333
Journal of the Academy of Marketing Science
332
Journal of travel and tourism marketing
331
Journal of international consumer marketing
326
Journal of retailing
322
Cogent business & management
318
Tourism management : research, policies, practice
317
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
313
International journal of retail & distribution management
308
Young consumers : insight and ideas for responsible marketers
307
Journal of marketing communications
304
The international review of retail, distribution and consumer research
302
Marketing letters : a journal of research in marketing
299
Journal of business ethics : JOBE
294
Marketing intelligence & planning
294
The journal of consumer marketing
290
Journal of consumer behaviour : an international research review
286
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
285
The journal of services marketing
282
Technological forecasting & social change : an international journal
281
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Source
All
ECONIS (ZBW)
626
Showing
1
-
10
of
626
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1
Assessing the multichannel impact of brand store entry by a digital-native grocery brand
Crombrugge, Michiel van
;
Breugelmans, Els
;
Breiner, Florian
- In:
Journal of marketing
88
(
2024
)
3
,
pp. 88-109
Persistent link: https://www.econbiz.de/10014582919
Saved in:
2
Behavioral labeling : prompting consumer behavior through activity tags
Fritze, Martin Paul
;
Völckner, Franziska
;
Melnyk, Valentyna
- In:
Journal of marketing
88
(
2024
)
4
,
pp. 22-39
Persistent link: https://www.econbiz.de/10014582926
Saved in:
3
Buyer-supplier relationship dynamics in buyers' bankruptcy survival
Mani, Sudha
;
Astvansh, Vivek
;
Antia, Kersi D.
- In:
Journal of marketing
88
(
2024
)
3
,
pp. 127-144
Persistent link: https://www.econbiz.de/10014582921
Saved in:
4
Choice architecture for healthier insurance decisions : ordering and partitioning together can improve consumer choice
Dellaert, Benedict G. C.
;
Johnson, Eric J.
;
Duncan, Shannon
- In:
Journal of marketing
88
(
2024
)
1
,
pp. 15-30
Persistent link: https://www.econbiz.de/10014582812
Saved in:
5
Country-of-origin effects on consumer cognitive structures and preference for foreign brands among elites
Rodrigo, Padmali Gawri Kumari
;
Khan, Hina
;
Naser Valaei
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014495499
Saved in:
6
Dual branding by national brand manufacturers : drivers and outcomes
Ma, Yu
;
Ailawadi, Kusum L.
;
Martos-Partal, Mercedes
; …
- In:
Journal of marketing
88
(
2024
)
3
,
pp. 69-87
Persistent link: https://www.econbiz.de/10014582918
Saved in:
7
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
8
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
Saved in:
9
Exploring young consumer's adoption of secondhand luxury : insights from a qualitative study
Rathi, Rubal
;
Jain, Sheetal
;
Garg, Ruchi
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 117-138
Persistent link: https://www.econbiz.de/10014495506
Saved in:
10
Factors affecting social media usage by market mavens for fashion-related information provision
Lee, Angie
;
Fiore, Ann Marie
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 254-272
Persistent link: https://www.econbiz.de/10014495521
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