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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing"
~subject:"Brand image"
~subject:"Experiment"
~subject:"Luxury goods"
~subject:"Online-Handel"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference proceedings"
~type_genre:"Marktinformation"
~type_genre:"Non-commercial literature"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Experiment
Luxury goods
Online-Handel
Service quality
Consumer behaviour
493
Konsumentenverhalten
493
Einzelhandel
143
Retail trade
143
Beziehungsmarketing
102
Relationship marketing
102
Brand management
83
Markenführung
83
Online retailing
57
Markenimage
49
Customer satisfaction
47
Kundenzufriedenheit
47
Dienstleistungsqualität
42
Brand
41
Markenartikel
39
Emotion
35
Preismanagement
35
Pricing strategy
35
Internet marketing
33
Online-Marketing
33
Marketing management
32
Marketingmanagement
32
E-commerce
29
Electronic Commerce
29
Social Web
28
Social web
28
Distribution channel
26
Vertriebsweg
26
Viral marketing
26
Virales Marketing
26
Retailing
25
Advertising effects
24
Sales promotion
24
Verkaufsförderung
24
Werbewirkung
24
Luxusgüter
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Article
173
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Article in journal
Article
Aufsatz in Zeitschrift
Conference proceedings
Marktinformation
Non-commercial literature
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English
173
Author
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Breugelmans, Els
4
Campo, Katia
3
Grewal, Dhruv
3
Kim, Kyung Hoon
3
Ko, Eunju
3
Lamey, Lien
3
Melis, Kristina
3
Roggeveen, Anne L.
3
Vescovi, Tiziano
3
Aiello, Gaetano
2
Bae, Joonheui
2
Baskin, Ernest
2
Blut, Markus
2
Bodur, H. Onur
2
Brady, Michael K.
2
Calantone, Roger J.
2
Checchinato, Francesca
2
Chiang, Jeongwen
2
Choi, Sunmee
2
Disegna, Marta
2
Donvito, Raffaele
2
Evanschitzky, Heiner
2
Gauri, Dinesh Kumar
2
Ghaffar, Abdul
2
Gustafsson, Anders
2
Haruvy, Ernan
2
Hult, G. Tomas M.
2
Islam, Tahir
2
Jin, Liyin
2
Jindal, Rupinder P.
2
Konuş, Umut
2
Mattila, Pekka
2
McColl-Kennedy, Janet R.
2
Nordfält, Jens
2
Oppewal, Harmen
2
Patterson, Paul G.
2
Popkowski Leszczyc, Peter T. L.
2
Ratchford, Brian Thomas
2
Voorhees, Clay M.
2
Zhang, Yufei
2
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing
Journal of retailing and consumer services
798
Journal of business research : JBR
750
International journal of hospitality management
311
The journal of product & brand management
281
The journal of brand management : an international journal
236
Psychology & marketing
217
Asia Pacific journal of marketing and logistics
172
The journal of services marketing
138
Journal of travel and tourism marketing
133
Cogent business & management
129
International journal of consumer studies
120
Journal of hospitality marketing & management
119
International journal of contemporary hospitality management
117
European journal of marketing : EJM
115
Journal of international consumer marketing
114
International journal of retail & distribution management
108
Journal of fashion marketing and management
105
International journal of electronic marketing and retailing : IJEMR
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
102
Journal of marketing communications
102
Journal of internet commerce
101
Marketing intelligence & planning
96
Tourism management : research, policies, practice
93
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
92
Journal of consumer research : JCR ; an interdisciplinary bimonthly
92
Management science : journal of the Institute for Operations Research and the Management Sciences
92
International journal of internet marketing and advertising : IJIMA
89
The service industries journal
89
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
88
Journal of the Academy of Marketing Science
88
Journal of marketing
86
The international review of retail, distribution and consumer research
86
Electronic commerce research
85
The journal of consumer marketing
85
Journal of marketing research : JMR
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
81
Journal of global marketing
79
Services marketing quarterly
79
Marketing letters : a journal of research in marketing
78
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ECONIS (ZBW)
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71
How user-generated judgments of hotel attributes indicate guest satisfaction
Gunasekar, Sangeetha
;
Sudhakar, Sooriya
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
2
,
pp. 180-195
Persistent link: https://www.econbiz.de/10012257892
Saved in:
72
Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty : an empirical study in the h...
Rather, Raouf Ahmad
;
Shehnaz Tehseen
;
Itoo, Murtaza Hassan
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
2
,
pp. 196-217
Persistent link: https://www.econbiz.de/10012257893
Saved in:
73
Why do consumers use Facebook brand pages? : a case study of a leading fast-food brand fan page in Egypt
Gaber, Hazem Rasheed
;
Elsamadicy, Ahmed Mousa
;
Wright, …
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
3
,
pp. 293-310
Persistent link: https://www.econbiz.de/10012257900
Saved in:
74
See how much we've sold already! : effects of displaying sales and stock level information on consumers' online product choices
He, Yongfu
;
Oppewal, Harmen
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 45-57
Persistent link: https://www.econbiz.de/10011833443
Saved in:
75
Enhancing customers' positive responses : applying sensory marketing to the hotel website
Lee, Seonjeong
;
Jeong, Miyoung
;
Oh, Haemoon
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011879719
Saved in:
76
Why is price dispersion higher online than offline? : the impact of retailer type and shopping risk on price dispersion
Zhuang, Hejun
;
Popkowski Leszczyc, Peter T. L.
;
Lin, …
- In:
Journal of retailing
94
(
2018
)
2
,
pp. 136-153
Persistent link: https://www.econbiz.de/10011881394
Saved in:
77
Breathing down your neck! : the impact of queues on customers using a retail service
Dahm, Martin
;
Wentzel, Daniel
;
Herzog, Walter
;
Wiecek, …
- In:
Journal of retailing
94
(
2018
)
2
,
pp. 217-230
Persistent link: https://www.econbiz.de/10011881552
Saved in:
78
The challenge of publishing research about a never-ending subject for marketing scholars : the country of origin
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 160-165
Persistent link: https://www.econbiz.de/10011891430
Saved in:
79
Self-congruity theory in consumer behavior : a little history
Sirgy, M. Joseph
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 197-207
Persistent link: https://www.econbiz.de/10011891456
Saved in:
80
Morphing anthropomorphism : an update
Belk, Russell W.
;
Kniazeva, Maria
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
3
,
pp. 239-247
Persistent link: https://www.econbiz.de/10011892171
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