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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Journal of retailing"
~subject:"Präferenztheorie"
~subject:"Relationship marketing"
~subject:"USA"
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Search: subject_exact:"Consumer Behaviour"
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Präferenztheorie
Relationship marketing
USA
Consumer behaviour
891
Konsumentenverhalten
891
Beziehungsmarketing
157
Einzelhandel
140
Retail trade
140
Customer satisfaction
115
Kundenzufriedenheit
115
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103
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103
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87
Markenführung
87
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77
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74
Online-Handel
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Emotion
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Grewal, Dhruv
7
Mavondo, Felix
4
Ramkissoon, Haywantee
4
Dewnarain, Senika
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Dhar, Ravi
3
Han, Heesup
3
Jin, Naehyun Paul
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Kumar, V.
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Lee, Seonjeong
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Line, Nathaniel D.
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Nordfält, Jens
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Siddarth, S.
3
Simonson, Itamar
3
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Assaker, Guy
2
Baloglu, Seyhmus
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Biswas, Dipayan
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Blut, Markus
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Heerde, Harald J. van
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Hult, G. Tomas M.
2
Jong, Martijn G. de
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2
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Journal of hospitality marketing & management
Journal of marketing research : JMR
Journal of retailing
Journal of retailing and consumer services
529
Journal of business research : JBR
429
Working paper / National Bureau of Economic Research, Inc.
252
International journal of hospitality management
214
Journal of consumer research : JCR ; an interdisciplinary bimonthly
162
Psychology & marketing
135
The journal of services marketing
127
The journal of product & brand management
114
Journal of the Academy of Marketing Science
99
The journal of brand management : an international journal
86
Asia Pacific journal of marketing and logistics
85
Journal of travel and tourism marketing
84
International journal of contemporary hospitality management
79
International journal of retail & distribution management
78
Cogent business & management
76
International journal of consumer studies
74
Journal of fashion marketing and management
71
Journal of marketing
70
The journal of consumer marketing
68
Journal of strategic marketing
66
European journal of marketing : EJM
65
The service industries journal
65
Services marketing quarterly
64
The international review of retail, distribution and consumer research
64
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
62
Journal of service management
59
Journal of service research : JSR
59
Marketing intelligence & planning
59
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
58
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
56
NBER working paper series
56
Journal of international consumer marketing
55
Management science : journal of the Institute for Operations Research and the Management Sciences
55
Tourism management : research, policies, practice
54
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
52
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234
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1
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
2
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
3
Social media content strategy in hospitality : the impact of experiential posts and response congruence on engagement, hotel image, and booking intention
Veloso, Mónica
;
Ieva, Marco
;
Gómez-Suárez, Mónica
- In:
Journal of hospitality marketing & management
33
(
2024
)
1
,
pp. 57-77
Persistent link: https://www.econbiz.de/10014438602
Saved in:
4
Understanding psychological ownership in access-based consumption through a theory synthesis : an investigation of Airbnb and hotels
Li, Jing
;
Kim, Hyunsu
;
So, Kevin Kam Fung
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 499-524
Persistent link: https://www.econbiz.de/10014511822
Saved in:
5
What is holding private label back in the United States and in emerging markets?
Steenkamp, Jan-Benedict E. M.
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 56-69
Persistent link: https://www.econbiz.de/10014527075
Saved in:
6
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
7
Effects of service providers' self-disclosure on booking platforms on consumers' trust, hesitation, and booking intentions : moderating role of social media influencers
Akhtar, Nadeem
;
Siddiqi, Umar Iqbal
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10014511821
Saved in:
8
Guest interaction with hotel booking website information : scale development and validation of antecedents and consequences
Selem, Kareem M.
;
Shoukat, Muhammad Haroon
;
Rimsha Khalid
; …
- In:
Journal of hospitality marketing & management
33
(
2024
)
5
,
pp. 626-648
Persistent link: https://www.econbiz.de/10014564205
Saved in:
9
Understanding consumers in-store behavior : the dual role of episode-specific motive adjustment and motive selection
Mukhopadhyay, Soumya
;
Vijayalakshmi, Akshaya
;
Jain, …
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 460-479
Persistent link: https://www.econbiz.de/10014461665
Saved in:
10
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
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