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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of marketing research : JMR"
~subject:"Brand image"
~subject:"Relationship marketing"
~subject:"USA"
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Brand image
Relationship marketing
USA
Consumer behaviour
588
Konsumentenverhalten
588
Customer satisfaction
93
Kundenzufriedenheit
93
Beziehungsmarketing
91
Dienstleistungsqualität
81
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Baloglu, Seyhmus
4
Han, Heesup
4
Kumar, V.
4
Mavondo, Felix
4
Ramkissoon, Haywantee
4
Berger, Jonah
3
Dewnarain, Senika
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Jin, Naehyun Paul
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Lee, Seonjeong
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Lim, Weng Marc
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Mattila, Anna S.
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Qu, Hailin
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Romero, Jaime
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Siddarth, S.
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Silva-Risso, Jorge M.
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Journal of hospitality marketing & management
Journal of marketing research : JMR
Journal of business research : JBR
693
Journal of retailing and consumer services
677
The journal of product & brand management
277
Working paper / National Bureau of Economic Research, Inc.
246
The journal of brand management : an international journal
242
International journal of hospitality management
238
Psychology & marketing
204
Journal of consumer research : JCR ; an interdisciplinary bimonthly
182
Asia Pacific journal of marketing and logistics
145
The journal of services marketing
134
Journal of the Academy of Marketing Science
124
European journal of marketing : EJM
122
The journal of consumer marketing
113
Journal of international consumer marketing
112
International journal of consumer studies
109
Journal of marketing
108
Journal of fashion marketing and management
105
Journal of travel and tourism marketing
105
Journal of strategic marketing
101
Cogent business & management
100
International journal of retail & distribution management
97
Marketing intelligence & planning
97
Journal of marketing communications
94
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
93
International journal of contemporary hospitality management
88
Journal of retailing
86
The service industries journal
81
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
80
Journal of global marketing
78
The international review of retail, distribution and consumer research
78
International journal of internet marketing and advertising : IJIMA
76
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
76
Marketing letters : a journal of research in marketing
76
Services marketing quarterly
73
Industrial marketing management : the international journal for industrial and high-tech firms
72
SpringerLink / Bücher
72
Tourism management : research, policies, practice
71
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
68
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
68
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ECONIS (ZBW)
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151
Benefits leader reversion : how a once-preferred product recaptures its standings
Carlson, Kurt A.
;
Meloy, Margaret G.
;
Lieb, Daniel
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 788-797
Persistent link: https://www.econbiz.de/10003927142
Saved in:
152
Online travel purchase behavior of generational cohorts : a longitudinal study
Beldona, Srikanth
;
Nusair, Khaldoon
;
DeMicco, Frederick J.
- In:
Journal of hospitality marketing & management
18
(
2009
)
4
,
pp. 406-420
Persistent link: https://www.econbiz.de/10003862058
Saved in:
153
Endogeneity and individual consumer choice
Kuksov, Dmitri
;
Villas-Boas, J. Miguel
- In:
Journal of marketing research : JMR
45
(
2008
)
6
,
pp. 702-714
Persistent link: https://www.econbiz.de/10003794443
Saved in:
154
A bite to whet the reward appetite : the influence of sampling on reward-seeking behaviors
Wadhwa, Monica
;
Shiv, Baba
;
Nowlis, Stephen M.
- In:
Journal of marketing research : JMR
45
(
2008
)
4
,
pp. 403-413
Persistent link: https://www.econbiz.de/10003756179
Saved in:
155
Dogs on the street, Pumas on your feet : how cues in the environment influence product evaluation and choice
Berger, Jonah
;
Fitzsimons, Gráinne
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10003696846
Saved in:
156
Recommendation systems with purchase data
Bodapati, Anand V.
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 77-93
Persistent link: https://www.econbiz.de/10003696869
Saved in:
157
The temporal and spatial dimensions of price search : insights from matching household survey and purchase data
Gauri, Dinesh K.
;
Sudhir, K.
;
Talukdar, Debabrata
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 226-240
Persistent link: https://www.econbiz.de/10003713033
Saved in:
158
Distribution intensity and new car choice
Bucklin, Randolph E.
;
Siddarth, S.
;
Silva-Risso, Jorge M.
- In:
Journal of marketing research : JMR
45
(
2008
)
4
,
pp. 473-486
Persistent link: https://www.econbiz.de/10003756359
Saved in:
159
Optimal customer relationship management using Bayesian decision theory : an application for customer selection
Venkatesan, Rajkumar
;
Kumar, V.
;
Bohling, Timothy
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 579-594
Persistent link: https://www.econbiz.de/10003569723
Saved in:
160
To lease or to buy? : a structural model of a consumer's vehicle and contract choice decisions
Dasgupta, Srabana
;
Siddarth, S.
;
Silva-Risso, Jorge M.
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 490-502
Persistent link: https://www.econbiz.de/10003547876
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