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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"The international journal of bank marketing : IJBM"
~isPartOf:"The journal of services marketing"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
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Search: "Customer relationship management"
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| 5 applied filters
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Subject
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Beziehungsmarketing
Markenführung
Relationship marketing
425
Consumer behaviour
230
Konsumentenverhalten
230
Customer satisfaction
206
Kundenzufriedenheit
206
Dienstleistungsqualität
175
Service quality
175
Customer service
45
Kundenservice
45
Brand management
42
Hotel industry
41
Hotellerie
41
Bank
40
Customer integration
39
Kundenintegration
39
Confidence
37
Vertrauen
37
Dienstleistungssektor
36
Service industry
36
Beschwerdemanagement
34
Complaint management
34
Brand image
32
Emotion
32
Markenimage
32
Dienstleistungsmarketing
29
Lieferantenmanagement
29
Services marketing
29
Social Web
29
Social web
29
Supplier relationship management
29
Viral marketing
28
Virales Marketing
28
Personal banking
27
Privatkundengeschäft
27
Loyalty
25
USA
25
United States
25
Betriebliche Wertschöpfung
24
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234
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6
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Article
423
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2
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Article in journal
425
Aufsatz in Zeitschrift
425
Collection of articles of several authors
2
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2
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English
425
Author
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Mattila, Anna S.
9
Klaus, Philipp
7
Heinonen, Kristina
5
Mavondo, Felix
5
Pérez, Andrea
5
Ramkissoon, Haywantee
5
Rodríguez del Bosque, Ignacio A.
5
Tanford, Sarah
5
Dagger, Tracey S.
4
Gil Saura, Irene
4
Lee, Seonjeong
4
Aksoy, Lerzan
3
Al-Hawari, Mohd Ahmad
3
Alkire, Linda
3
Bang, Nguyen
3
Basso, Kenny
3
Benoit, Sabine
3
Bruce, Helen L.
3
Burton, Jamie
3
Dewnarain, Senika
3
Gruber, Thorsten
3
Grönroos, Christian
3
Han, Heesup
3
Harris, Lloyd C.
3
Hollebeek, Linda D.
3
Holloway, Betsy Bugg
3
Jin, Naehyun Paul
3
Line, Nathaniel D.
3
O'Connor, Peter
3
Okumus, Fevzi
3
Sekhon, Harjit
3
Šerić, Maja
3
Amin, Muslim
2
Assaker, Guy
2
Balaji, M. S.
2
Baloglu, Seyhmus
2
Bapat, Dhananjay
2
Barnes, Donald C.
2
Baumann, Chris
2
Beatty, Sharon E.
2
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Published in...
All
Journal of hospitality marketing & management
The international journal of bank marketing : IJBM
The journal of services marketing
Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
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ECONIS (ZBW)
425
Showing
1
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10
of
425
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date (oldest first)
1
Effects of
customer
relationship
management
on service innovation : moderating role of managers' risk-taking behavior and interaction frequency
Randhawa, Praneet
- In:
Journal of hospitality marketing & management
33
(
2024
)
2
,
pp. 190-207
Persistent link: https://www.econbiz.de/10014511800
Saved in:
2
The emperor's new clothes : self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes
Lavoye, Virginie
;
Sipilä, Jenni
;
Mero, Joel
; …
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014473563
Saved in:
3
How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs
;
Simonse, Lianne
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
Saved in:
4
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
5
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
6
Social
customer
relationship
management
: a customer perspective
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
30
(
2021
)
6
,
pp. 673-698
Persistent link: https://www.econbiz.de/10012596499
Saved in:
7
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
8
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
9
Metaverse : shifting the reality of services
Gleim, Mark
;
McCullough, Heath
;
Ferrell, Odies C.
; …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10014473577
Saved in:
10
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
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