//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"The journal of product & brand management"
~subject:"Beziehungsmarketing"
~subject:"Vertrauen"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Vertrauen
Consumer behaviour
638
Konsumentenverhalten
637
Brand management
310
Markenführung
310
Brand image
267
Markenimage
267
Brand
185
Markenartikel
183
Relationship marketing
170
Customer satisfaction
108
Kundenzufriedenheit
108
Dienstleistungsqualität
81
Service quality
81
Hotel industry
78
Hotellerie
78
Social Web
78
Social web
78
Emotion
68
Internet marketing
67
Online-Marketing
67
Gastronomie
57
Restaurant industry
57
Viral marketing
54
Virales Marketing
54
Advertising effects
43
Luxury goods
43
Luxusgüter
43
Werbewirkung
43
Brand loyalty
38
Confidence
36
Preismanagement
36
Pricing strategy
36
USA
34
United States
33
Online retailing
32
Online-Handel
32
Beschwerdemanagement
28
Complaint management
28
more ...
less ...
Online availability
All
Undetermined
132
Free
7
Type of publication
All
Article
191
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
192
Aufsatz in Zeitschrift
192
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
192
Author
All
Guzman, Francisco
5
Ramkissoon, Haywantee
5
Mavondo, Felix
4
Dewnarain, Senika
3
Fetscherin, Marc
3
Han, Heesup
3
Jin, Naehyun Paul
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Mattila, Anna S.
3
Tanford, Sarah
3
Tang, Liang
3
Veloutsou, Cleopatra
3
Assaker, Guy
2
Baloglu, Seyhmus
2
Broyles, S. Allen
2
Goh, Ben
2
Gómez-Suárez, Mónica
2
Hegner, Sabrina
2
Kim, Mi Ran
2
Kim, Min-Seong
2
Kim, Soon-Ho
2
Kohli, Chiranjeev
2
Krystallis, Athanasios
2
Lee, Yong-Ki
2
Lim, Weng Marc
2
Loureiro, Sandra Maria Correia
2
Luu Trong Tuan
2
O'Connor, Peter
2
Qu, Hailin
2
Rodríguez del Bosque, Ignacio A.
2
Sharifi, Seyed Shahin
2
Shoukat, Muhammad Haroon
2
Thaweephan Leingpibul
2
Vera, Jorge
2
Wallace, Elaine
2
Abratt, Russell
1
Abubakar, Binta
1
Agbemabiese, George Cudjoe
1
Ahn, Jiseon
1
more ...
less ...
Published in...
All
Journal of hospitality marketing & management
The journal of product & brand management
Journal of retailing and consumer services
519
Journal of business research : JBR
395
International journal of hospitality management
188
The journal of services marketing
116
Psychology & marketing
94
Cogent business & management
88
The journal of brand management : an international journal
88
Journal of the Academy of Marketing Science
84
International journal of contemporary hospitality management
80
Asia Pacific journal of marketing and logistics
79
Journal of travel and tourism marketing
78
The service industries journal
73
Journal of retailing
70
Journal of strategic marketing
70
Industrial marketing management : the international journal for industrial and high-tech firms
62
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
60
Marketing intelligence & planning
59
The international review of retail, distribution and consumer research
59
International journal of retail & distribution management
58
Tourism management : research, policies, practice
58
International journal of internet marketing and advertising : IJIMA
56
Journal of service management
56
European journal of marketing : EJM
55
Journal of marketing
54
Services marketing quarterly
53
The international journal of bank marketing : IJBM
52
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
51
International journal of electronic marketing and retailing : IJEMR
51
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
51
Journal of internet commerce
50
Journal of service research : JSR
50
International journal of consumer studies
49
SpringerLink / Bücher
48
International journal of retail and distribution management
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Service business
45
Technological forecasting & social change : an international journal
44
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
42
more ...
less ...
Source
All
ECONIS (ZBW)
192
Showing
1
-
10
of
192
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How consumers define brand relationships : a prototype analysis
Schreuder, Paul
;
Zeelenberg, Marcel
;
Pronk, Tila M.
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10014485698
Saved in:
2
Gamify, engage, build loyalty : exploring the benefits of gameful experience for branded sports apps
Habachi, Salma
;
Matute, Jorge
;
Palau i Saumell, Ramon
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 57-75
Persistent link: https://www.econbiz.de/10014485716
Saved in:
3
To be (family) or not to be (family) : the familiness effect over brand authenticity posts on social media and consumer engagement relationship
Bargoni, Augusto
;
Ballerini, Jacopo
;
Vrontis, Demetris
; …
- In:
The journal of product & brand management
32
(
2023
)
5
,
pp. 713-736
Persistent link: https://www.econbiz.de/10014315439
Saved in:
4
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
5
Understanding damage to and reparation of brand trust : a closer look at image congruity in the context of negative publicity
Tong, Zelin
;
Feng, Jingdan
;
Liu, Fang
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 157-170
Persistent link: https://www.econbiz.de/10013552948
Saved in:
6
Is it better to communicate product information abstractly or concretely? : the role of consumer product expertise and shopping-stage mindset
Trzebinski, Wojciech
;
Gaczek, Piotr
;
Marciniak, Beata
- In:
The journal of product & brand management
32
(
2023
)
2
,
pp. 273-285
Persistent link: https://www.econbiz.de/10013552956
Saved in:
7
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
8
Guest interaction with hotel booking website information : scale development and validation of antecedents and consequences
Selem, Kareem M.
;
Shoukat, Muhammad Haroon
;
Rimsha Khalid
; …
- In:
Journal of hospitality marketing & management
33
(
2024
)
5
,
pp. 626-648
Persistent link: https://www.econbiz.de/10014564205
Saved in:
9
Effects of service providers' self-disclosure on booking platforms on consumers' trust, hesitation, and booking intentions : moderating role of social media influencers
Akhtar, Nadeem
;
Siddiqi, Umar Iqbal
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10014511821
Saved in:
10
Understanding psychological ownership in access-based consumption through a theory synthesis : an investigation of Airbnb and hotels
Li, Jing
;
Kim, Hyunsu
;
So, Kevin Kam Fung
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 499-524
Persistent link: https://www.econbiz.de/10014511822
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->