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Search: subject:"cultural identity"
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Cultural identity
40
Kulturelle Identität
40
Consumer behaviour
19
Konsumentenverhalten
19
International marketing
10
Internationales Marketing
10
Cross-cultural management
9
Interkulturelles Management
9
National culture
8
Nationalkultur
8
Welt
7
World
7
Beziehungsmarketing
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Relationship marketing
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Dienstleistungsqualität
5
Service quality
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USA
5
United States
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Brand image
4
Brand management
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China
4
Culture
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Kultur
4
Markenführung
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Markenimage
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Multinationales Unternehmen
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Transnational corporation
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Viral marketing
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Virales Marketing
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culture
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Collectivism
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Deutschland
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Germany
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Internet marketing
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Kollektivismus
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Online-Marketing
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Social values
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Social web
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Hewett, Kelly
3
Magnusson, Peter
3
Westjohn, Stanford A.
3
Brettel, Malte
2
Eisend, Martin
2
Eisingerich, Andreas B
2
Engelen, Andreas
2
Guo, Xiaoling
2
Keh, Hean Tat
2
Leonidou, Leonidas C.
2
Messner, Wolfgang
2
Thompson, Frauke Mattison
2
Agarwal, James
1
Ahmadi, Iman
1
Alkire, Linda
1
Allman, Helena F.
1
Arnold, Mark J.
1
Astvansh, Vivek
1
Bahadir, Berrak
1
Bahadir, S. Cem
1
Barnes, Bradley R.
1
Basu, Shankha
1
Blazevic, Vera
1
Bolton, Ruth N.
1
Brouthers, Keith D.
1
Carey, Lindsey Drylie
1
Chan, Haksin
1
Chmura, Thorsten
1
Christodoulides, Paul
1
Connell, Cara
1
Coulter, Robin A.
1
Dean, Tereza
1
Duffek, Barbara
1
Fenik, Anton P.
1
Franke, George R.
1
Griffith, David A.
1
Habel, Johannes
1
Heinberg, Martin
1
Hoppner, Jessica J.
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Jia, Miaolai
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Journal of international marketing
Journal of business research : JBR
109
Journal of international consumer marketing
58
Discussion paper series / IZA
57
International business review : the official journal of the European International Business Academy
44
International marketing review
40
International journal of cross cultural management : CCM
38
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
35
Journal of business ethics : JOBE
34
IZA Discussion Paper
33
The international journal of human resource management
33
Discussion paper / Centre for Economic Policy Research
32
Journal of global marketing
31
NBER working paper series
31
Journal of world business : JWB
29
Management international review : mir ; journal of international business
29
CESifo working papers
28
Working paper / National Bureau of Economic Research, Inc.
28
Cross cultural management : an international journal
26
NBER Working Paper
25
Journal of international management
24
Cross cultural & strategic management
21
International journal of business and globalisation : IJBG
20
Culture, leadership, and organizations : the GLOBE study of 62 societies
19
Working paper
19
European journal of international management : EJIM
18
International journal of cross cultural management
18
Journal of travel and tourism marketing
18
SpringerLink / Bücher
18
Tourism management : research, policies, practice
17
Asia Pacific journal of marketing and logistics
16
Journal of promotion management : JPM
16
Journal of career development
15
Journal of economic behavior & organization : JEBO
15
International journal of hospitality management
14
Marketing theory
14
National culture and groups
14
European journal of cross-cultural competence and management
13
Faculty & research / Insead : working paper series
13
Foundations of cross cultural management ; Vol. 4
13
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ECONIS (ZBW)
40
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1
The effect of cross-cultural dimensions on the manifestation of customer engagement behaviors
Connell, Cara
;
Marciniak, Ruth
;
Carey, Lindsey Drylie
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 32-48
Persistent link: https://www.econbiz.de/10014233448
Saved in:
2
Consumer stockpiling across cultures during the COVID-19 pandemic
Ahmadi, Iman
;
Habel, Johannes
;
Jia, Miaolai
;
Lee, Nick
; …
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 28-37
Persistent link: https://www.econbiz.de/10013257808
Saved in:
3
Digital consumer engagement : national cultural differences and cultural tightness
Thompson, Frauke Mattison
;
Brouthers, Keith D.
- In:
Journal of international marketing
29
(
2021
)
4
,
pp. 22-44
Persistent link: https://www.econbiz.de/10012660725
Saved in:
4
How can companies recover from liability-invoking failures? : exploring the role of uncertainty avoidance in facilitating consumer compliance across national cultures
Astvansh, Vivek
;
Duffek, Barbara
;
Eisingerich, Andreas B
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014368363
Saved in:
5
Promising happiness in light of international advertising standardization : religiosity and religious priming overshadow cross-cultural factors
Khenfer, Jamel
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 41-58
Persistent link: https://www.econbiz.de/10014368372
Saved in:
6
Engaging business customers through online experiences in different cultures
Weiger, Welf Hermann
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 59-79
Persistent link: https://www.econbiz.de/10014368373
Saved in:
7
Cultural drivers of health engagement
Alkire, Linda
;
Myrden, Susan
;
Köcher, Sören
; …
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 90-105
Persistent link: https://www.econbiz.de/10014233457
Saved in:
8
Trust propensity across cultures : the role of collectivism
Westjohn, Stanford A.
;
Magnusson, Peter
;
Franke, George R.
- In:
Journal of international marketing
30
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012872564
Saved in:
9
Cultural differences in an artificial representation of the human emotional brain system : a deep learning study
Messner, Wolfgang
- In:
Journal of international marketing
30
(
2022
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10013438689
Saved in:
10
Vaccination acceptance across cultures : the roles of collectivism, empathy, and homophily
Leonhardt, James M.
;
Pezzuti, Todd
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 13-27
Persistent link: https://www.econbiz.de/10013257802
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