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Globalisierung
42
Globalization
42
International marketing
19
Internationales Marketing
19
Welt
19
World
19
Multinationales Unternehmen
13
Transnational corporation
13
Consumer behaviour
12
Konsumentenverhalten
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7
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globalization
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internationalization
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global brands
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Hewett, Kelly
4
Riefler, Petra
4
Coulter, Robin A.
3
Strizhakova, Yuliya
3
Davvetas, Vasileios
2
Diamantopoulos, Adamantios
2
Grinstein, Amir
2
Hilmersson, Mikael
2
Price, Linda L.
2
Alden, Dana
1
Alter, Liav
1
Andersson, Svante
1
Arnold, Mark J.
1
Bartsch, Fabian
1
Baršytė, Justina
1
Bıçakcıoğlu-Peynirci, Nilay
1
Cadogan, John W.
1
Chabowski, Brian
1
Chandra, Yanto
1
Chastagner, Kevin
1
Crick, Dave
1
Crick, James M.
1
Douglas, Susan P.
1
Elhanan, Michal
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Fletcher, Margaret
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Friedmann, Yuval
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Gabrielsson, Peter
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Gao, Tao
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Harris, Simon
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Hayran, Ceren
1
Hirschmann, Johannes
1
Hult, G. Tomas M.
1
Jansson, Hans
1
Johanson, Martin
1
Kang, Moon Young
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Journal of international marketing
NBER working paper series
349
SpringerLink / Bücher
318
NBER Working Paper
302
International business review : the official journal of the European International Business Academy
269
Working paper / National Bureau of Economic Research, Inc.
263
Journal of business research : JBR
195
Discussion paper / Centre for Economic Policy Research
175
Journal of world business : JWB
169
Edward Elgar E-Book Archive
166
CESifo working papers
163
Review of international political economy : RIPE
155
Journal of international entrepreneurship
154
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
147
The world economy : the leading journal on international economic relations
133
Springer eBook Collection
129
Working paper
128
International journal of business and globalisation : IJBG
118
Discussion paper series / IZA
109
Journal of international management
108
Discussion papers / CEPR
107
Management international review : mir ; journal of international business
105
IMF working papers
102
Policy research working paper : WPS
99
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
96
New political economy
94
CESifo Working Paper
92
World Bank E-Library Archive
90
Journal of economic literature
88
Journal of international economics
83
World Bank Policy Research Working Paper
82
Technological forecasting & social change : an international journal
80
European journal of international management : EJIM
78
Competition & change : the journal of global business and political economy
77
Multinational business review
77
IZA Discussion Paper
76
Thunderbird international business review
75
Journal of economic geography
73
Review of international political economy
72
Entrepreneurial business and economics review : EBER
71
International political economy series
71
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ECONIS (ZBW)
42
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1
Entrepreneurs' social ties and international digital entrepreneurial marketing in small and medium-sized enterprise internationalization
Yang, Man
;
Gabrielsson, Peter
;
Andersson, Svante
- In:
Journal of international marketing
31
(
2023
)
4
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014435068
Saved in:
2
Managing the challenge of luxury democratization : a multicountry analysis
Shukla, Paurav
;
Rosendo-Rios, Veronica
;
Trott, Sangeeta
; …
- In:
Journal of international marketing
30
(
2022
)
4
,
pp. 44-59
Persistent link: https://www.econbiz.de/10013438691
Saved in:
3
When "global" becomes a challenge : the role of freshness in food brand preference formation
Baršytė, Justina
;
Ruzeviciute, Ruta
;
Neciunskas, Paulius
- In:
Journal of international marketing
31
(
2023
)
4
,
pp. 23-35
Persistent link: https://www.econbiz.de/10014435070
Saved in:
4
Unbundling the effects of internationalization on firm performance in emerging economies : the moderating effects of strategic resource decisions
Bıçakcıoğlu-Peynirci, Nilay
;
Morgan, Robert
- In:
Journal of international marketing
30
(
2022
)
1
,
pp. 55-74
Persistent link: https://www.econbiz.de/10012872583
Saved in:
5
Well-being in a global world : the role of international marketing : an editorial
Grinstein, Amir
;
Hewett, Kelly
;
Riefler, Petra
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 1-4
Persistent link: https://www.econbiz.de/10013257799
Saved in:
6
Local impact of global crises, institutional trust, and consumer well-being : evidence from the COVID-19 pandemic
Davvetas, Vasileios
;
Ulqinaku, Aulona
;
Sarial-Abi, Gülen
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 73-101
Persistent link: https://www.econbiz.de/10013257820
Saved in:
7
Special issue, part 1, well-being in a global world, lessons from a global pandemic
2022
Persistent link: https://www.econbiz.de/10013257823
Saved in:
8
Well-being in a global world : future directions for research in international marketing : an editorial
Grinstein, Amir
;
Riefler, Petra
;
Hewett, Kelly
- In:
Journal of international marketing
30
(
2022
)
3
,
pp. 1-4
Persistent link: https://www.econbiz.de/10013388965
Saved in:
9
The fresh start mindset : a cross-national investigation and implications for environmentally friendly global brands
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of international marketing
29
(
2021
)
4
,
pp. 45-61
Persistent link: https://www.econbiz.de/10012660728
Saved in:
10
Internationalizing the coopetition construct : quadratic effects on financial performance under different degrees of export intensity and an export geographical scope
Crick, James M.
;
Crick, Dave
- In:
Journal of international marketing
29
(
2021
)
2
,
pp. 62-80
Persistent link: https://www.econbiz.de/10012521221
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