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~isPartOf:"Journal of internet commerce"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Deependra Singh"
~person:"Ioannou Katidis, Pavlos"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Brand identification"
~subject:"Business-to-business marketing"
~subject:"Consumer behaviour"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
~subject:"Online-Handel"
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B-to-B-Marketing
Brand identification
Business-to-business marketing
Consumer behaviour
Customer satisfaction
Konsumentenverhalten
Kundenzufriedenheit
Online-Handel
Beziehungsmarketing
9
Relationship marketing
9
Brand image
4
Brand management
4
Markenführung
4
Markenimage
4
Brand
3
Confidence
3
Dienstleistungsqualität
3
Markenartikel
3
Online retailing
3
Service quality
3
Vertrauen
3
relationship marketing
3
E-commerce
2
Electronic Commerce
2
Emotion
2
Ghana
2
Internet marketing
2
Lieferantenmanagement
2
Online-Marketing
2
Supplier relationship management
2
Viral marketing
2
Virales Marketing
2
trust
2
Arbeitszufriedenheit
1
Beschwerdemanagement
1
Brand experience
1
Brand relationship orientation
1
China
1
Complaint management
1
Consumption
1
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1
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Article
10
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10
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10
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English
Author
All
Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Deependra Singh
Ioannou Katidis, Pavlos
Khare, Arpita
Malhotra, Naresh K.
Aiken, K. Damon
3
Fazli-Salehi, Reza
3
Torres, Ivonne M.
3
Zúñiga, Miguel Ángel
3
Aslam, Wajeeha
2
Farhat, Kashif
2
Hopkins, Christopher D.
2
Mokhtar, Sany Sanuri Mohd
2
Petrescu, Maria
2
Shin, Sohyoun
2
Svensson, Göran
2
Trivedi, Jay
2
Abdullah, A. B. M.
1
Abubakar, A. Mohammed
1
Ahmad, Asad
1
Ahuja, Vandana
1
Aiyub, Asheefa Shaheen
1
Akar, Erkan
1
Akar, Ezgi
1
Al-Khalaf, Eiman
1
Alagarsamy, Subburaj
1
Alam, Ansari Sarwar
1
Alarcón-del-Amo, María-del-Carmen
1
Alavi, Ali
1
Alavi, Shirin
1
Albrecht, Lisa
1
Algharabat, Raed Salah
1
Ali, Ahsan
1
Almomani, Hamzeh Q.
1
Amaya Rivas, Adriana A.
1
Amir, Aysel
1
Angriawan, Arifin
1
Anisi, David
1
Anubha
1
Arghashi, Vahideh
1
Arizal N
1
Arora, Sonia
1
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Published in...
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Journal of internet commerce
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business research : JBR
11
Journal of international consumer marketing
5
Marketing intelligence & planning
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of business-to-business marketing
3
Journal of retailing and consumer services
3
European journal of marketing : EJM
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
European journal of marketing
1
Fundamentals of marketing research ; Vol. 4
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
Journal of African business
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of marketing analytics : JMA
1
Journal of retailing
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Legends in marketing
1
Leveraging consumer behavior and psychology in the digital economy
1
Marketing Intelligence & Planning
1
Nachhaltigkeit und Innovation in internen und externen Unternehmensbeziehungen : Festschrift für Prof. Dr. Klaus Bellmann zum 80. Geburtstag
1
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ECONIS (ZBW)
10
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1
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10
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10
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date (newest first)
date (oldest first)
1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
4
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
5
An investigation of online shopping experience on trust and behavioral intentions
Samuel, Lee Hao Suan
;
Balaji, M. S.
;
Khong Kok Wei
- In:
Journal of internet commerce
14
(
2015
)
2
,
pp. 233-254
Persistent link: https://www.econbiz.de/10011432424
Saved in:
6
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
7
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
8
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
9
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
10
The importance of the service and shopping customer experience in a retail environment
Roozen, Irene T. M.
;
Ioannou Katidis, Pavlos
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 247-279
Persistent link: https://www.econbiz.de/10012181029
Saved in:
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