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~isPartOf:"Journal of internet commerce"
~language:"eng"
~language:"swe"
~subject:"Entwicklung"
~subject:"Social web"
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Entwicklung
Social web
Social Web
76
Consumer behaviour
74
Konsumentenverhalten
74
Internet marketing
57
Online-Marketing
57
E-commerce
48
Electronic Commerce
48
Website
44
Internet
42
Online retailing
39
Online-Handel
39
Beziehungsmarketing
24
Relationship marketing
24
Confidence
18
Vertrauen
18
social media
18
Brand management
17
Markenführung
17
Viral marketing
17
Virales Marketing
17
Customer satisfaction
16
Kundenzufriedenheit
16
trust
11
Dienstleistungsqualität
10
Service quality
10
Advertising effects
9
Brand image
9
Innovation adoption
9
Innovationsakzeptanz
9
Markenimage
9
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9
Werbewirkung
9
e-commerce
9
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8
Soziales Netzwerk
8
Marketing management
7
Marketingmanagement
7
Advertising
6
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Lepkowska-White, Elzbieta
3
Aslam, Wajeeha
2
Baldus, Brian J.
2
Connolly, Regina
2
Farhat, Kashif
2
Islam, Jamid Ul
2
Mokhtar, Sany Sanuri Mohd
2
Pan, Yating
2
Parks-Yancy, Rochelle
2
Torres, Ivonne M.
2
Zarei, Azim
2
Zúñiga, Miguel Ángel
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Acer, Adam S.
1
Adhikari, Kishalay
1
Ahuja, Vandana
1
Aiyub, Asheefa Shaheen
1
Akar, Erkan
1
Al-Khalaf, Eiman
1
Alarcón-del-Amo, María-del-Carmen
1
Alavi, Shirin
1
Amar, Raju G.
1
Anubha
1
Aydın, Gökhan
1
Bachfischer, Gerhard
1
Barakat, Karine Aoun
1
Ben-Ur, Joseph
1
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1
Brito, Carlos Henrique Figueiredo e Melo de
1
Canduela, Jesus
1
Carneiro, Teresa Cristina Janes
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1
Chai Wen Teoh
1
Changchit, Chuleeporn
1
Chen, Chih-ping
1
Choe, Pilsung
1
Chung, Jin-young
1
Constantinides, Efthymios
1
Cooley, Delonia
1
Cooley, Delonia O.
1
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Published in...
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Journal of internet commerce
Journal of business research : JBR
457
Technological forecasting & social change : an international journal
257
Journal of retailing and consumer services
220
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
212
Finance and development : a quarterly magazine of the IMF
150
Information systems research : ISR
148
International journal of internet marketing and advertising : IJIMA
145
NBER working paper series
141
Journal of management information systems : JMIS
124
Working paper / National Bureau of Economic Research, Inc.
117
Tourism management : research, policies, practice
115
NBER Working Paper
111
SpringerLink / Bücher
106
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
95
Business horizons
91
CESifo working papers
91
World Bank E-Library Archive
88
International journal of advertising : the review of marketing communications
86
Psychology & marketing
85
International journal of business information systems : IJBIS
84
International journal of hospitality management
83
Journal of marketing communications
83
Management science : journal of the Institute for Operations Research and the Management Sciences
83
Springer eBook Collection
83
Electronic commerce research
79
Management information systems : mis quarterly
78
Discussion paper / Centre for Economic Policy Research
75
Policy research working paper : WPS
75
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
69
Cogent business & management
68
The journal of brand management : an international journal
68
The journal of product & brand management
68
Journal of information & knowledge management : JIKM
67
Discussion papers / CEPR
65
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ECONIS (ZBW)
76
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1
Intention to purchase through parent blogs : evidence from Poland
Canduela, Jesus
;
Gdanska-Ast, Monika
;
Marshall, Kristen
; …
- In:
Journal of internet commerce
23
(
2024
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014447650
Saved in:
2
How many likes are good enough? : an evaluation of social media performance
Ferreira, Caitlin
;
Robertson, Jeandri
;
Reyneke, Mignon
- In:
Journal of internet commerce
21
(
2022
)
3
,
pp. 341-363
Persistent link: https://www.econbiz.de/10013352910
Saved in:
3
How does conformity shape influencer marketing in the food and beverage industry? : a case study in Vietnam
Pham, A. D.
;
Trang T. T. Dao
;
Phuong M. Pham
;
Yen H. Pham
; …
- In:
Journal of internet commerce
23
(
2024
)
2
,
pp. 172-203
Persistent link: https://www.econbiz.de/10014566442
Saved in:
4
Brand community motives and engagement : the impact of gender
Haverila, Matti
;
McLaughlin, Caitlin
;
Haverila, Kai
; …
- In:
Journal of internet commerce
23
(
2024
)
1
,
pp. 90-120
Persistent link: https://www.econbiz.de/10014447661
Saved in:
5
Self as brand and brand as self : a 2x2 dimension conceptual model of self-branding in the digital economy
Hu, Lingshu
- In:
Journal of internet commerce
20
(
2021
)
3
,
pp. 355-370
Persistent link: https://www.econbiz.de/10012549666
Saved in:
6
The rise of the virtual reality (VR) marketplace : exploring the antecedents and consequences of consumer attitudes toward v-commerce
Luna-Nevarez, Cuauhtemoc
;
McGovern, Enda F.
- In:
Journal of internet commerce
20
(
2021
)
2
,
pp. 167-194
Persistent link: https://www.econbiz.de/10012514127
Saved in:
7
What makes brand social media posts engaging? : an integrative framework and future research agenda
Deng, Qi
;
Hine, Michael J.
;
Ji, Shaobo
;
Wang, Yun
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 1-39
Persistent link: https://www.econbiz.de/10013547764
Saved in:
8
The effects of brand community identification on consumer behavior in online brand communities
Valmohammadi, Changiz
;
Taraz, Roghayeh
;
Mehdikhani, Rasoul
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 74-96
Persistent link: https://www.econbiz.de/10013547771
Saved in:
9
Does familiarity matter? : examining model familiarity in Instagram advertisements
Copeland, Lauren
;
Lyu, Jewon
;
Han, Jinhee
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 97-121
Persistent link: https://www.econbiz.de/10013547775
Saved in:
10
Unveiling key gratifications and stimuli to engage Generation Z with multiplayer online games
Anubha
;
Islam, Jamid Ul
- In:
Journal of internet commerce
22
(
2023
)
4
,
pp. 480-508
Persistent link: https://www.econbiz.de/10014372842
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