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~isPartOf:"Journal of internet commerce"
~subject:"Brand image"
~subject:"E-commerce"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Handbuch"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
E-commerce
Consumer behaviour
174
Konsumentenverhalten
174
Online retailing
83
Online-Handel
83
Electronic Commerce
53
Internet marketing
50
Online-Marketing
50
Social Web
44
Social web
44
Beziehungsmarketing
30
Relationship marketing
30
Confidence
25
Innovation adoption
25
Innovationsakzeptanz
25
Vertrauen
25
Customer satisfaction
23
Kundenzufriedenheit
23
Viral marketing
23
Virales Marketing
23
Website
21
Brand management
20
Dienstleistungsqualität
20
Markenführung
20
Service quality
20
Internet
18
India
16
Indien
16
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Mobile business
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trust
13
Markenimage
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online shopping
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social media
12
Einzelhandel
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11
United States
11
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65
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65
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Aiken, K. Damon
2
Aslam, Wajeeha
2
Farhat, Kashif
2
Luna-Nevarez, Cuauhtemoc
2
Mokhtar, Sany Sanuri Mohd
2
Sipior, Janice C.
2
Ward, Burke T.
2
Abdullah, A. B. M.
1
Adam, Avshalom M.
1
Aderet, Avshalom
1
Aeron, Prageet
1
Ahmad, Asad
1
Ahuja, Vandana
1
Alagarsamy, Subburaj
1
Alam, Ansari Sarwar
1
Alarcón-del-Amo, María-del-Carmen
1
Alavi, Shirin
1
Algharabat, Raed Salah
1
Amaya Rivas, Adriana A.
1
Angriawan, Arifin
1
Awan, Mahmood A.
1
Aydın, Gökhan
1
Barakat, Karine Aoun
1
Bat, Tuya
1
Bello, Vincent Deva
1
Bhatiasevi, Veera
1
Boush, David M.
1
Bylok, Felicjan
1
Changchit, Chuleeporn
1
Chawla, Deepak
1
Chen, Chih-ping
1
Chen, Chun-Der
1
Chi, Ting
1
Chieng, Fayrere
1
Chou, Shih Yung
1
Connolly, Regina
1
Constantinides, Efthymios
1
Cunningham, David
1
Cutshall, Robert
1
Dabbous, Amal
1
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Journal of internet commerce
Journal of business research : JBR
415
Journal of retailing and consumer services
367
The journal of product & brand management
244
The journal of brand management : an international journal
212
Psychology & marketing
120
Asia Pacific journal of marketing and logistics
111
International journal of hospitality management
82
European journal of marketing : EJM
78
Journal of international consumer marketing
77
Journal of marketing communications
77
Cogent business & management
67
International journal of internet marketing and advertising : IJIMA
65
International journal of consumer studies
64
Journal of fashion marketing and management
63
The journal of consumer marketing
62
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
61
Marketing intelligence & planning
61
International journal of electronic marketing and retailing : IJEMR
60
Journal of global marketing
60
Electronic commerce research
58
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
58
Journal of marketing
55
International marketing review
53
Journal of travel and tourism marketing
52
Marketing letters : a journal of research in marketing
51
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
50
Journal of the Academy of Marketing Science
50
Journal of strategic marketing
49
International journal of retail & distribution management
48
Journal of Islamic marketing
46
Journal of promotion management : innovations in planning and applied research
46
International journal of e-business research : an official publication of the Information Resources Management Association
44
Journal of retailing
44
The international review of retail, distribution and consumer research
43
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
41
Journal of promotion management : JPM
40
Information systems research : ISR
39
Journal of marketing management : MM
39
Global business review
37
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ECONIS (ZBW)
65
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1
How many likes are good enough? : an evaluation of social media performance
Ferreira, Caitlin
;
Robertson, Jeandri
;
Reyneke, Mignon
- In:
Journal of internet commerce
21
(
2022
)
3
,
pp. 341-363
Persistent link: https://www.econbiz.de/10013352910
Saved in:
2
Relationship of the theory of consumption values and flow with online brand experience : a study of young consumers
Fathima, Arshiya
;
Khan, Adil
;
Alam, Ansari Sarwar
- In:
Journal of internet commerce
22
(
2023
)
4
,
pp. 509-537
Persistent link: https://www.econbiz.de/10014372872
Saved in:
3
Reciprocal effects of word of mouse and online trust : a three-wave longitudinal study
Jamil, Raja Ahmed
;
Qayyum, Abdul
- In:
Journal of internet commerce
22
(
2023
)
3
,
pp. 321-348
Persistent link: https://www.econbiz.de/10014320490
Saved in:
4
A forgotten tale of lurking engagement and social media-based brand communities
Farhat, Kashif
;
Aslam, Wajeeha
;
Mokhtar, Sany Sanuri Mohd
; …
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 189-223
Persistent link: https://www.econbiz.de/10014288099
Saved in:
5
Meaning or importance? : E-commerce consumers interest in product features presented in online offerings : the role of self-relevance and information processing
Trzebiński, Wojciech
;
Marciniak, Beata
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 224-243
Persistent link: https://www.econbiz.de/10014288100
Saved in:
6
The role of online experience in the relationship between service convenience and future purchase intentions
Saha, Swapan Kumar
;
Duarte, Paulo
;
Silva, Susana C.
; …
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 244-271
Persistent link: https://www.econbiz.de/10014288101
Saved in:
7
The nexus between social media marketing efforts and overall brand equity in the banking sector in Bangladesh : testing a moderated mediation model
Hafez, Md.
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 293-320
Persistent link: https://www.econbiz.de/10014288104
Saved in:
8
Self-escapism motivated online shopping engagement : a determinant of users’ online shopping cart use and buying behavior
Mir, Imran Anwar
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 40-73
Persistent link: https://www.econbiz.de/10013547766
Saved in:
9
The effects of brand community identification on consumer behavior in online brand communities
Valmohammadi, Changiz
;
Taraz, Roghayeh
;
Mehdikhani, Rasoul
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 74-96
Persistent link: https://www.econbiz.de/10013547771
Saved in:
10
Logistics service quality in online shopping : a bibliometric analysis
Dhaigude, Soma Amol
;
Mohan, Bijuna C.
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 157-188
Persistent link: https://www.econbiz.de/10013547784
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